Content & Marketing

SEO, copywriting, social, campaigns, content strategy, audio, video, and media

skills in category: 13,675
pages available: 570

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Showing 11,761–11,784 of 13,675 skills

CopywritingAWhen the user wants to write, rewrite, or improve marketing copy for any page — including homepage, landing pages, pricing pages, feature pages, about pages, or product pages. Also use when the user says "write copy for," "improve this copy," "rewrite this page," "marketing copy," "headline help," "CTA copy," "value proposition," "tagline," "subheadline," "hero section copy," "above the fold," "this copy is weak," "make this more compelling," or "help me describe my product." Use this wheneve...content-marketingrustgoVotes: 0GitHub stars: 1,043
Copy EditingAWhen the user wants to edit, review, or improve existing marketing copy. Also use when the user mentions 'edit this copy,' 'review my copy,' 'copy feedback,' 'proofread,' 'polish this,' 'make this better,' 'copy sweep,' 'tighten this up,' 'this reads awkwardly,' 'clean up this text,' 'too wordy,' or 'sharpen the messaging.' Use this when the user already has copy and wants it improved rather than rewritten from scratch. For writing new copy, see copywriting.content-marketingrustgoVotes: 0GitHub stars: 1,043
Content StrategyAWhen the user wants to plan a content strategy, decide what content to create, or figure out what topics to cover. Also use when the user mentions "content strategy," "what should I write about," "content ideas," "blog strategy," "topic clusters," "content planning," "editorial calendar," "content marketing," "content roadmap," "what content should I create," "blog topics," "content pillars," or "I don't know what to write." Use this whenever someone needs help deciding what content to produc...content-marketingrustgoVotes: 0GitHub stars: 1,043
Competitor AlternativesAWhen the user wants to create competitor comparison or alternative pages for SEO and sales enablement. Also use when the user mentions 'alternative page,' 'vs page,' 'competitor comparison,' 'comparison page,' '[Product] vs [Product],' '[Product] alternative,' 'competitive landing pages,' 'how do we compare to X,' 'battle card,' or 'competitor teardown.' Use this for any content that positions your product against competitors. Covers four formats: singular alternative, plural alternatives, yo...content-marketingrustgoVotes: 0GitHub stars: 1,043
Cold EmailAWrite B2B cold emails and follow-up sequences that get replies. Use when the user wants to write cold outreach emails, prospecting emails, cold email campaigns, sales development emails, or SDR emails. Also use when the user mentions "cold outreach," "prospecting email," "outbound email," "email to leads," "reach out to prospects," "sales email," "follow-up email sequence," "nobody's replying to my emails," or "how do I write a cold email." Covers subject lines, opening lines, body copy, CTAs...content-marketinggoperformanceVotes: 0GitHub stars: 1,043
Churn PreventionAWhen the user wants to reduce churn, build cancellation flows, set up save offers, recover failed payments, or implement retention strategies. Also use when the user mentions 'churn,' 'cancel flow,' 'offboarding,' 'save offer,' 'dunning,' 'failed payment recovery,' 'win-back,' 'retention,' 'exit survey,' 'pause subscription,' 'involuntary churn,' 'people keep canceling,' 'churn rate is too high,' 'how do I keep users,' or 'customers are leaving.' Use this whenever someone is losing subscriber...content-marketingrustgoVotes: 0GitHub stars: 1,043
Analytics TrackingAWhen the user wants to set up, improve, or audit analytics tracking and measurement. Also use when the user mentions "set up tracking," "GA4," "Google Analytics," "conversion tracking," "event tracking," "UTM parameters," "tag manager," "GTM," "analytics implementation," "tracking plan," "how do I measure this," "track conversions," "attribution," "Mixpanel," "Segment," "are my events firing," or "analytics isn't working." Use this whenever someone asks how to know if something is working or ...content-marketingjavascriptgoVotes: 0GitHub stars: 1,043
Ai SeoAWhen the user wants to optimize content for AI search engines, get cited by LLMs, or appear in AI-generated answers. Also use when the user mentions 'AI SEO,' 'AEO,' 'GEO,' 'LLMO,' 'answer engine optimization,' 'generative engine optimization,' 'LLM optimization,' 'AI Overviews,' 'optimize for ChatGPT,' 'optimize for Perplexity,' 'AI citations,' 'AI visibility,' 'zero-click search,' 'how do I show up in AI answers,' 'LLM mentions,' or 'optimize for Claude/Gemini.' Use this whenever someone wa...content-marketingrustgoVotes: 0GitHub stars: 1,043
Ad CreativeAWhen the user wants to generate, iterate, or scale ad creative — headlines, descriptions, primary text, or full ad variations — for any paid advertising platform. Also use when the user mentions 'ad copy variations,' 'ad creative,' 'generate headlines,' 'RSA headlines,' 'bulk ad copy,' 'ad iterations,' 'creative testing,' 'ad performance optimization,' 'write me some ads,' 'Facebook ad copy,' 'Google ad headlines,' 'LinkedIn ad text,' or 'I need more ad variations.' Use this whenever someone ...content-marketinggobashVotes: 0GitHub stars: 1,043
Ab Test SetupAWhen the user wants to plan, design, or implement an A/B test or experiment. Also use when the user mentions "A/B test," "split test," "experiment," "test this change," "variant copy," "multivariate test," "hypothesis," "should I test this," "which version is better," "test two versions," "statistical significance," or "how long should I run this test." Use this whenever someone is comparing two approaches and wants to measure which performs better. For tracking implementation, see analytics-...content-marketingjavascriptrustVotes: 0GitHub stars: 1,043
openclaw-marketing-skillsAA collection of 37 battle-tested marketing skills for OpenClaw agents. Use when you want to install or reference any marketing skill including: CRO (page-cro, signup-flow-cro, onboarding-cro, form-cro, popup-cro, paywall-upgrade-cro), copywriting, copy-editing, cold-email, email-sequence, social-content, seo-audit, ai-seo, programmatic-seo, site-architecture, schema-markup, content-strategy, paid-ads, ad-creative, ab-test-setup, analytics-tracking, referral-program, free-tool-strategy, churn-...content-marketinggobashVotes: 0GitHub stars: 1,043
GtmBAdaptico OS - the go-to-market operating system for SaaS & AI startup founders. Routes all /gtm commands (init, audit, position, competitors, launch, pitch, vs, and more) - and accepts a plain-language situation ("here's where I am / what's happening") which it answers with a recommended command sequence ending in one concrete next action. Use whenever the user types /gtm, asks what to do next on go-to-market, or asks to audit or improve a startup's website, marketing, positioning, copy, laun...content-marketingrustgoVotes: 0GitHub stars: 19
Gtm SocialAListening-first founder-led social for /gtm social <target> - finds the live Reddit, Hacker News, LinkedIn, and X threads where the ICP is talking right now, triages them by fit and recency, drafts targeted replies in the founder's voice - and only then builds a lean X/LinkedIn posting calendar sized to the audience the founder actually has. Use when the user wants a social plan, founder-led distribution, help finding where to engage, or what to post. Also trigger for "social listening", "fin...content-marketingrustgoVotes: 0GitHub stars: 19
Gtm SeoAFounder-sized classic-search (SEO) audit for /gtm seo <target>. Checks the cheap groundwork - crawlability, indexing, titles, headings, internal links - with exact fixes, then delivers an explicit "when to invest in active SEO" verdict tied to the founder's stage, including permission to skip it for now. Use when the user wants an SEO audit or asks about Google rankings, indexing, organic traffic, or on-page SEO. Also trigger for "SEO audit", "improve my rankings", "why am I not on Google", "...content-marketingrustgoVotes: 0GitHub stars: 19
Gtm RetentionAActivation and early-churn diagnosis for /gtm retention <target> - maps signup to first value, commits the founder to ONE activation metric, prioritizes first-90-days fixes over late-stage retention tricks, and designs the churn defenses (cancel flow, save offers, failed-payment recovery posture). Use when the user wants to reduce churn, fix trial retention or activation, or design a cancel flow. Also trigger for "users churn", "trials go dead", "nobody comes back", "cancel flow", "save offer...content-marketingrustgoVotes: 0GitHub stars: 19
Gtm RepurposeAPlatform-native repurposing for /gtm repurpose <target>. Takes one finished piece the founder already published or drafted - an article, a launch post, a talk - and rewrites it into variants built for each platform - an X thread, a LinkedIn post, a short-form video script outline, and a newsletter section. Each variant is rewritten for the platform's native shape, never truncated, stands alone without the original, and goes through the humanize pass; platforms the piece can't feed honestly ge...content-marketingrustgoVotes: 0GitHub stars: 19
Gtm PricingAPricing page audit and value-based packaging design for /gtm pricing <target>. Challenges cost-plus pricing, anchors price to revenue gained or costs saved with an offer-strength check, designs 3 tiers with an honestly-badged anchored middle and annual-discount math (bundled calculator), and tears down or drafts the pricing page - FAQ with the AI-data-privacy answer, objection handling. Use when the user wants to set, raise, audit, or restructure pricing, packaging, or the offer. Also trigger...content-marketingrustgoVotes: 0GitHub stars: 19
Gtm PositionAPositioning analysis for /gtm position <target>. Derives positioning as a chain - real competitive alternatives, then unique attributes, then value with proof, then the customer who cares most, then the market frame - instead of filling in a positioning-statement template; scores the current position on a falsifiability-first rubric, generates 3 sharper-vertical variants pressure-tested against live rivals via web search, and ends with a messaging house (pillars, proof, and every key surface ...content-marketingrustgoVotes: 0GitHub stars: 19
Gtm OutreachACold outbound sequences for /gtm outreach <target> - multi-touch, value-first cold email and LinkedIn DM sequences for founder-led manual outreach to land the first customers. Use when the user wants cold outreach, outbound, cold email, LinkedIn DMs, prospecting messages, or founder-led sales scripts. Also trigger for "write cold emails", "outbound sequence", "LinkedIn outreach", "how do I reach prospects", "cold DM", or "founder sales script".content-marketingrustgoVotes: 0GitHub stars: 19
Gtm LeadmagnetALead magnet design for /gtm leadmagnet <target> - designs the one email-capture asset that turns a channel's traffic into an owned list - picks the format by the ICP's sharpest pain (checklist, template, tool, or teardown), writes the hook and outline, designs the delivery and capture flow, and ends with a validation checklist the founder passes before building anything. Use when the user wants a lead magnet, gated content, or a way to grow an email list from the traffic they already have. Al...content-marketingrustgoVotes: 0GitHub stars: 19
Gtm LaunchALaunch playbook for /gtm launch <target>. Use when the user wants a week-by-week launch plan for Product Hunt, Hacker News, or X, with templates, checklists, and metrics. Also trigger for "plan my launch", "Product Hunt launch", "launch playbook", "how do I launch", or "launch checklist".content-marketinggoreactVotes: 0GitHub stars: 19
Gtm LandingALanding page conversion-rate-optimization teardown for /gtm landing <target>. Use when the user wants a section-by-section CRO review of a landing or signup page with prioritized fixes. Also trigger for "optimize my landing page", "CRO review", "why isn't my page converting", "improve signups", or "landing page teardown".content-marketingjavascriptrustVotes: 0GitHub stars: 19
Gtm InterviewsACustomer-conversation engine for /gtm interviews <target>. Two jobs in one command - generate a customer-discovery interview kit (who to talk to, where to find them, questions that surface real past behavior instead of compliments, a per-conversation capture sheet), and synthesize the founder's transcripts or notes into validated pains, verbatim customer quotes, segments, and switching triggers, written back into PROFILE.md so positioning, copy, outreach, pitch, and vs start from real custome...content-marketingrustgoVotes: 0GitHub stars: 19
Gtm InitASet up or update the project profile (PROFILE.md) that the rest of Adaptico OS uses as context, for /gtm init [name]. Runs a founder-friendly intake - stage diagnostic, ICP and goal, what customers would use instead (competitive alternatives, not just competitor names), why the last customers came looking, what's already been tried - and points existing interview notes at /gtm interviews. Use when the user wants to create, set up, or edit their project profile, or onboard a new project. Also ...content-marketingrustgoVotes: 0GitHub stars: 19