Content & Marketing

Brand voice, visual identity, messaging frameworks, asset management, brand consistency. Activate for branded content, tone of voice, marketing assets, brand compliance, style guides.

When the user wants help creating, scheduling, or optimizing social media content for LinkedIn, Twitter/X, Instagram, TikTok, Facebook, or other platforms. Also use when the user mentions 'LinkedIn post,' 'Twitter thread,' 'social media,' 'content calendar,' 'social scheduling,' 'engagement,' or 'viral content.' This skill covers content creation, repurposing, and platform-specific strategies.

When the user wants help with paid advertising campaigns on Google Ads, Meta (Facebook/Instagram), LinkedIn, Twitter/X, or other ad platforms. Also use when the user mentions 'PPC,' 'paid media,' 'ad copy,' 'ad creative,' 'ROAS,' 'CPA,' 'ad campaign,' 'retargeting,' or 'audience targeting.' This skill covers campaign strategy, ad creation, audience targeting, and optimization.

When the user wants to optimize, improve, or increase conversions on any marketing page — including homepage, landing pages, pricing pages, feature pages, or blog posts. Also use when the user says "CRO," "conversion rate optimization," "this page isn't converting," "improve conversions," or "why isn't this page working." For signup/registration flows, see signup-flow-cro. For post-signup activation, see onboarding-cro. For forms outside of signup, see form-cro. For popups/modals, see popup-cro.

When the user wants to apply psychological principles, mental models, or behavioral science to marketing. Also use when the user mentions 'psychology,' 'mental models,' 'cognitive bias,' 'persuasion,' 'behavioral science,' 'why people buy,' 'decision-making,' or 'consumer behavior.' This skill provides 70+ mental models organized for marketing application.

When the user wants to write, rewrite, or improve marketing copy for any page — including homepage, landing pages, pricing pages, feature pages, about pages, or product pages. Also use when the user says "write copy for," "improve this copy," "rewrite this page," "marketing copy," "headline help," or "CTA copy." For email copy, see email-sequence. For popup copy, see popup-cro.

Ethical people-finding using 15 parallel research agents (45 search threads) across public records, social media, reverse lookups. Public data only, no pretexting. USE WHEN find person, locate, reconnect, people search, skip trace, reverse lookup, social media search, public records search, verify identity.

飞书邮箱 — draft, compose, send, reply, forward, read, and search emails; manage drafts, folders, labels, contacts, attachments, and mail rules. Use when user mentions 起草邮件, 写一封邮件, 拟邮件, 草稿, 发通知邮件, 发送邮件, 发邮件, 回复邮件, 转发邮件, 查看邮件, 看邮件, 读邮件, 搜索邮件, 查邮件, 收件箱, 邮件会话, 编辑草稿, 管理草稿, 下载附件, 邮件文件夹, 邮件标签, 邮件联系人, 监听新邮件, 收信规则, 邮件规则, draft, compose, send email, reply, forward, inbox, mail thread, mail rules.

飞书即时通讯：收发消息和管理群聊。发送和回复消息、搜索聊天记录、管理群聊成员、上传下载图片和文件（支持大文件分片下载）、管理表情回复、发送应用内/短信/电话加急。当用户需要发消息、查看或搜索聊天记录、下载聊天中的文件、查看群成员、搜索群、创建群聊或话题群、管理标记数据时使用。

Analyzes and optimizes content structure including header

Analyzes keyword usage in provided content, calculates density,

Analyzes multiple provided pages to identify keyword overlap and

Diagnose and audit SEO issues affecting crawlability, indexation, rankings, and organic performance. Use when the user asks for an SEO audit, technical SEO review, ranking diagnosis, on-page SEO review, meta tag audit, or SEO health check. This skill identifies issues and prioritizes actions but does not execute changes. For large-scale page creation, use programmatic-seo. For structured data, use schema-markup.

Design, validate, and optimize schema.org structured data for eligibility, correctness, and measurable SEO impact. Use when the user wants to add, fix, audit, or scale schema markup (JSON-LD) for rich results. This skill evaluates whether schema should be implemented, what types are valid, and how to deploy safely according to Google guidelines.

Design and evaluate programmatic SEO strategies for creating SEO-driven pages at scale using templates and structured data. Use when the user mentions programmatic SEO, pages at scale, template pages, directory pages, location pages, comparison pages, integration pages, or keyword-pattern page generation. This skill focuses on feasibility, strategy, and page system design—not execution unless explicitly requested.

Provide proven marketing strategies and growth ideas for SaaS and software products, prioritized using a marketing feasibility scoring system.

Automate Mailchimp email marketing including campaigns, audiences, subscribers, segments, and analytics via Rube MCP (Composio). Always search tools first for current schemas.

Elite content marketing strategist specializing in AI-powered

Draft viral social media posts for X (Twitter) and LinkedIn. Use when asked to write, draft, create, or improve posts for X, Twitter, LinkedIn, or social media. Handles single posts, threads, milestone celebrations, product launches, hot takes, and engagement-optimized content. NOT for: scheduling posts, managing accounts, or analytics.

Brand DNA extractor for paid advertising. Scans a website URL to extract visual identity, tone of voice, color palette, typography, and imagery style. Outputs brand-profile.json to the current directory. Run before /ads create or /ads generate for brand-consistent creative. Triggers on: brand DNA, brand profile, extract brand, brand identity, brand colors, what is the brand voice, analyze brand, brand style guide.

Cross-platform creative quality audit covering ad copy, video, image, and format diversity across all platforms. Detects creative fatigue, evaluates platform-native compliance, scores creative diversity for Andromeda Entity-ID retrieval, and provides production priorities. Use when user says creative audit, ad creative, creative fatigue, creative diversity score, ad variation audit, ad copy, ad design, or creative review.

Campaign concept and copy brief generator for paid advertising. Reads brand-profile.json and optional audit results to produce structured campaign concepts, messaging pillars, and copy briefs. Outputs campaign-brief.md to the current directory. Run after /ads dna and before /ads generate. Triggers on: create campaign, campaign brief, ad concepts, write ad copy, campaign strategy, ad messaging, creative brief, generate concepts.

Apple Ads (formerly Apple Search Ads) deep analysis for mobile app advertisers. Evaluates campaign structure, bid health, Custom Product Pages (CPPs), AdAttributionKit (view-through attribution 24h post-impression), MMP attribution, budget pacing, TAP coverage (Today/Search/Product Pages), Maximize Conversions bidding, and goal CPA benchmarks by country. Use when user says Apple Ads, Apple Search Ads, ASA, App Store ads, Apple ads, Search Ads, AdAttributionKit, view-through attribution, or is...

Multi-platform paid advertising audit and optimization skill. Analyzes Google, Meta, YouTube, LinkedIn, TikTok, Microsoft, Apple, and Amazon Ads. 250+ checks with scoring, parallel agents, industry templates, AI creative generation, attribution and server-side tracking deep dives.