Content & Marketing

SEO, copywriting, social, campaigns, content strategy, audio, video, and media

skills in category: 13,719
pages available: 572

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Showing 10,825–10,848 of 13,719 skills

Instagram SeoAThe Instagram SEO / keyword-search skill -- IG-specific search depth, distinct from the cross-cutting social-seo. Use when someone wants an Instagram post/Reel to rank in search, needs IG keyword research, or wants a searchable caption/profile. Instagram shifted from hashtag-based discovery to keyword-based search (hashtags deprioritized to 3-5 topic labels). Search runs semantic analysis -> metadata matching -> visual recognition (checks alt text + visual MATCH the caption). Uses the MATCH f...content-marketinggoVotes: 0GitHub stars: 57
Instagram Reels PublishingAThe Instagram Reels publish-mechanics skill -- distinct from reels-script (the script), instagram-seo (the keyword caption), and platform-specs-and-validation (cross-platform validation). Use when someone has a finished Reel and needs to publish it correctly: specs, cover, safe zone, publish settings. It gets the Reel OUT the way Instagram displays it: 9:16 spec-clean video, the safe zone that survives the feed and profile-grid crops, a custom grid-safe cover (chosen before publish, can't edi...content-marketingangularapiVotes: 0GitHub stars: 57
Instagram GrowthAUse to grow an Instagram account — the Instagram-specific growth strategy that diagnoses where growth is stuck (reach, follow-conversion, retention, or shares) and orchestrates the other skills to fix it. Run when the user says "grow on Instagram," "Instagram growth," "get more followers/reach on Instagram," "my Instagram isn't growing," "Instagram strategy," or wants more reach/followers on IG. Reads brand-profile, social-strategy, and audience first. Built on the 2026 reality that Instagram...content-marketinggoVotes: 0GitHub stars: 57
Hook WriterAUse to write the hook — the opening that earns attention — for any social content: a caption's first line, a video's first three seconds, a carousel cover slide, a thread opener, a YouTube title, or an email subject. Run when the user says "write a hook," "hook for this," "opening line," "first three seconds," "cover slide," "make this scroll-stopping," or when good content keeps getting ignored. Reads brand-profile and voice first so hooks sound like the brand, not viral-bait templates. Hook...content-marketingrustgoVotes: 0GitHub stars: 57
HeygenAThe AI avatar / talking-head mini-skill (HeyGen). Use when someone wants an "AI avatar video," "talking-head video," "digital twin / clone of myself on camera," "faceless presenter video," "spokesperson video," or to "translate/localize a video into many languages with lip-sync." The creator/social avatar lane; enterprise L&D/training/SCORM avatar work routes to synthesia, and a real human on camera (founder/trust content) routes to talking-head-and-piece-to-camera. Scripts and sets up the vi...content-marketingrustgoVotes: 0GitHub stars: 57
Hashtag StrategyAUse to build a hashtag and discoverability strategy for social posts — the modern (2026) approach, not the outdated "30 hashtags to go viral" playbook. Run when the user says "hashtags," "what hashtags should I use," "how many hashtags," "hashtag strategy," "help me get discovered/reach," asks "do hashtags still work / are hashtags dead," or asks how to tag a post. Reads brand-profile and audience first. Sets the keyword/social-SEO layer first (caption, on-screen text, spoken audio) because t...content-marketinggorailsVotes: 0GitHub stars: 57
Goals And KpisASet social media goals and KPIs — measurable targets and north-star metrics that aren't vanity numbers. Use when someone wants to "set social media goals," "define our KPIs," "what should we be aiming for," "what's our north-star metric," "OKRs for social," or to turn vague ambitions ("grow our following," "go viral") into measurable targets. Builds a cascade: business goal -> SMART objective -> North Star KPI (one per channel by its win condition) -> supporting metrics, with benchmark-set ta...content-marketinggorailsVotes: 0GitHub stars: 57
Facebook StrategyAThe Facebook strategy playbook for 2026. Use when someone wants to "grow on Facebook," "fix my Facebook reach," "a Facebook content/Page strategy," "Facebook Reels," or how the Facebook algorithm works now. Page feed broadcasting is effectively dead (~1.65% reach); Facebook is now an AI discovery engine plus a community platform. Play three surfaces: Reels for unconnected discovery, Feed for connected depth, Groups for community. Uses the REACH framework. Reads brand-profile + voice-builder f...content-marketingrustgoVotes: 0GitHub stars: 57
Facebook GroupsAThe Facebook Groups strategy skill -- Groups as Facebook's real organic surface, deeper than what facebook-strategy routes to community-management. Use when someone wants to build/grow/run a Facebook Group, decide Group vs Page, or turn a community into leads. Groups reach 40-50% of members per post vs ~1.5% for Pages; Facebook deliberately favors Groups. Uses the TRIBE framework. Reads brand-profile + goals-and-kpis first. The agent designs the group strategy (niche, setup, content, growth, ...content-marketingrustgoVotes: 0GitHub stars: 57
Experimentation And Ab TestingAA/B testing and experimentation for social media content — evidence over opinion, at honest organic-scale rigor. Use when someone wants to "A/B test" or "split test" content, "test which version/hook/time/caption/thumbnail works," "set up an experiment," "what should I test," or to settle a content debate with evidence instead of opinion. Designs disciplined organic tests: one variable, controlled context, a decision rule set BEFORE publishing, enough duration and repetitions to separate sign...content-marketinggotestingVotes: 0GitHub stars: 57
Email And NewsletterAEmail and newsletter strategy for creators and brands — the owned-audience layer that social feeds. Use when someone wants to "start/grow a newsletter," "build an email list," "turn followers into subscribers," "should I use Substack/beehiiv/LinkedIn," "repurpose my newsletter into social (or vice versa)," or build the audience layer social can't take away. Runs email (habit) + a web archive (discovery) off the same work and loops content social<->email. Uses the INBOX framework. Reads brand-...content-marketinggoVotes: 0GitHub stars: 57
DescriptAThe Descript craft skill — edit talk content (podcasts, interviews, talking-head video) by editing the transcript instead of the timeline. Use when someone wants to edit in Descript, edit a podcast or interview, remove filler words/silences, clean up audio (Studio Sound), fix a flubbed word without re-recording (Overdub), auto-cut between speakers, turn one recording into clips + show notes + chapters, or asks about Descript's plans, credits, or Underlord. Uses the WORDS framework plus the in...content-marketinggoapiVotes: 0GitHub stars: 57
Data And Original ResearchAThe original-research / data-study content type — turn proprietary data, a survey, a public-dataset analysis, or an experiment into the most linkable and AI-citable asset you can publish. Use when someone wants to build authority with original data, run a "state of X" survey or industry study, turn proprietary/customer data into a publishable stat, or get cited by journalists and AI search (GEO). Uses the PROVE framework. Reads brand-profile + audience-research first. The agent designs the st...content-marketinggogitVotes: 0GitHub stars: 57
Cross Platform RepurposingAUse to turn one piece of content into multiple platform-native posts — adapt, never copy-paste. Run when the user says "repurpose this," "turn this into posts for every platform," "cross-post," "make this work on TikTok/LinkedIn/X too," "one idea into a week of content," "turn this blog/video/podcast into social posts," or wants to fan content out. Reads brand-profile and voice first, extracts the core idea, then re-natives it for each platform (different hook, format, length, mechanics, CTA)...content-marketinggorailsVotes: 0GitHub stars: 57
Creator MonetizationACreator monetization — build a diversified revenue portfolio from an audience: memberships, products, brand deals, platform payouts. Use when someone wants to "make money as a creator," "monetize my audience," "start a membership/community," "sell a course/digital product," "get brand deals / set my rates," or build diversified creator income. Builds a revenue STACK rather than chasing a viral payout, using the STACK framework. Reads brand-profile + goals-and-kpis first. WoopSocial does NOT p...content-marketingrustgoVotes: 0GitHub stars: 57
Content Research And SourcingAThe research-and-sourcing craft — verify the substance of a piece before it publishes: trace stats to primary sources, kill zombie stats, catch AI-hallucinated citations, and attribute properly on social. Use when someone has a stat-heavy draft to make publish-ready, wants to check if a viral statistic is real, asks how to cite sources, used AI research output, or is making health/finance claims. Uses the FACTS framework. Reads brand-profile + the piece's format skill first. AI-supplied citat...content-marketingrustgoVotes: 0GitHub stars: 57
Content PillarsAUse to define a brand's content pillars — the 3–5 recurring themes it posts about — the strategic backbone between the brand profile and the content calendar. Run when the user says "content pillars," "content buckets," "what should I post about," "content themes," "content strategy," "pillars," or before planning a batch or calendar. Reads brand-profile first and derives pillars from positioning, point of view, audience, and proof — real ownable themes, never generic "educational / behind-th...content-marketingrustgoVotes: 0GitHub stars: 57
Content CalendarAUse to build a content calendar — a sustainable, repeatable posting rhythm and recurring structure (which pillars/formats post on which days, on which platforms), derived from strategy and pillars. Run when the user says "content calendar," "editorial calendar," "social media calendar," "posting schedule," "content plan" (ongoing), "what should I post each week," "build me a posting routine/cadence," or wants a repeatable system rather than one period's posts. Reads social-strategy, content-p...content-marketinggoreactVotes: 0GitHub stars: 57
Content AuditAAudit an existing social media account and its content — the retrospective reality-check of what's working and what isn't. Use when someone wants to "audit my content/account," "what's working and what isn't," "clean up my profile/feed," "I post a lot but it's not working," or to triage an existing account before replanning. Produces a keep/kill/refresh triage, maps pillar coverage, catches voice drift, and fixes profile fundamentals — then a quick-wins-vs-long-term roadmap. Uses the AUDIT fr...content-marketinggoperformanceVotes: 0GitHub stars: 57
Competitor AnalysisACompetitor analysis for social media — public-data competitive reconnaissance to find the gap a brand can own. Use when someone wants to "analyse/research our competitors," "see what rivals are doing on social," "benchmark against competitors," "find content gaps / white space," or "do a competitive landscape / SWOT." Reads the PUBLIC competitive field — positioning, pillars, formats, cadence, share of voice — to find the gap the brand can own, then feeds social-strategy and content-pillars. ...content-marketinggoapiVotes: 0GitHub stars: 57
Collabs And Cross PromotionACreator collabs and cross-promotion — organic creator-to-creator partnerships that swap audiences. Use when someone wants to set up a collab, audience swap, cross-promotion, shoutout swap, joint giveaway, guest spot, joint video/series, a YouTube/IG collab post, or co-promo with another creator. Picks a complementary, similar-size, values-aligned partner, agrees the plan before creating, and co-creates shared-value content (not a bare shoutout) on a coordinated schedule. Uses the UNITE framew...content-marketinggoVotes: 0GitHub stars: 57
Captions And ClippingAThe long-form-to-Shorts + sound-off captions mini-skill (Opus Clip / CapCut / Submagic). Use when someone wants to "clip my podcast/webinar/long video into Shorts," "make TikToks/Reels from a YouTube video," "add captions/subtitles to a video," "repurpose long-form into short-form," or "auto-generate clips." Tools clip and caption; a human reviews; WoopSocial schedules/publishes. Below the ai-video router; sibling to veo-3, heygen, ai-voiceover. This is the general craft: route OpusClip-speci...content-marketinggoapiVotes: 0GitHub stars: 57
Caption WriterAUse to write platform-native social media captions (post copy) in the brand's voice — the words that accompany a post on Instagram, LinkedIn, TikTok, Facebook, X/Twitter, Threads, Pinterest, YouTube, or Bluesky. Run when the user says "write a caption," "caption this," "post copy," "write the copy for this photo/video/Reel," "IG caption," "what should I write for this post," or needs the words to go with a visual. Reads brand-profile and voice first so captions sound like the brand, not gener...content-marketinggorailsVotes: 0GitHub stars: 57
CapcutAThe CapCut craft skill — edit short-form social video (TikTok, Reels, Shorts) fast and safely: retention-paced cuts, auto-captions, beat-synced sound, exports. Use when someone wants to edit in CapCut, cut a reel/short, set up auto-captions, use CapCut's AI tools, pick a plan, or asks whether CapCut music/assets or client work are safe commercially. Uses the EDITS framework. Reads short-form-video-script + brand-profile/design-and-templates + voice-builder first. The agent plans the edit and ...content-marketinggoperformanceVotes: 0GitHub stars: 57