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Content & Marketing
SEO, copywriting, social, campaigns, content strategy, audio, video, and media
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- Entity Seo PlaybookUse when optimizing for AI search visibility where individual experts and entities outperform generic brand pages. Use when building cross-platform authority for people, organizations, or products that AI models should recognize and cite.Votes: 0GitHub stars: 36
- Email WritingMaster email marketing from subject lines to sequences. Templates for welcome emails, nurture campaigns, sales emails, and newsletters that get opened, read, and clicked. Use when: Writing email subject lines that get opens; Creating welcome email sequences; Building nurture and sales sequences; Writing newsletters that engage; Re-engagement and win-back campaignsVotes: 0GitHub stars: 36
- Dotcom SecretsBuild high-converting sales funnels using Russell Brunson's proven framework Use when: **Launching an online product** and need a complete funnel strategy; **Converting cold traffic** into paying customers systematically; **Increasing customer lifetime value** through value ladder design; **Writing sales pages, webinars, or email sequences** with proven scripts; **Reverse-engineering competitor funnels** to model what worksVotes: 0GitHub stars: 36
- Developer SeoSEO strategy for technical queries and developer audiences. Covers keyword research for "how to X in language" queries, error message SEO, Stack Overflow-style content, technical long-tail keywords, and competing with official documentation sites. Use when asked about: - SEO for developer tools - Ranking for technical queries - Error message content strategy - Competing with documentation in search - Technical keyword research - Developer content SEOVotes: 0GitHub stars: 36
- Developer NewsletterWhen the user wants to create, write, or improve a newsletter for developer audiences. Trigger phrases include "newsletter," "email marketing," "developer email," "weekly digest," "dev newsletter," "email subscribers," "newsletter growth," or "email list."Votes: 0GitHub stars: 36
- Developer AdvocacyWhen the user wants to do developer advocacy activities including conference talks, live coding, podcasts, and building in public. Trigger phrases include "developer advocacy," "devrel," "conference talk," "CFP," "call for papers," "live coding," "podcast," "building in public," "technical speaking," or "dev evangelism."Votes: 0GitHub stars: 36
- Developer AdsPaid advertising strategies for developer audiences on Carbon Ads, BuySellAds, Reddit, and developer newsletters. Covers which platforms work for developers, creating ad creative that doesn't feel like ads, targeting by technology stack, and measuring ad spend ROI. Use when asked about: - Developer advertising - Paid ads for developer tools - Carbon Ads strategy - Reddit advertising for developers - Newsletter sponsorships - Developer ad creative - Targeting developers with adsVotes: 0GitHub stars: 36
- Dev To HashnodeWhen the user wants to publish on Dev.to, Hashnode, or other developer blogging platforms. Trigger phrases include "Dev.to," "Hashnode," "developer blog," "cross-posting," "technical blogging," "canonical URL," or "developer content platform."Votes: 0GitHub stars: 36
- Cta WritingMaster the art of calls-to-action that convert. Direct CTAs, transitional CTAs, button copy, and microcopy that turns readers into customers. Use when: Writing button text for landing pages and emails; Creating CTAs for different stages of awareness; Designing click-worthy microcopy; A/B testing CTA variations; Building email sequences with graduated CTAsVotes: 0GitHub stars: 36
- Content WritingCreate ridiculously good content using Ann Handley's \"Everybody Writes\" methodology—practical, reader-focused writing that serves your audience and achieves your goals. Use when: **Write blog posts** that engage and convert readers; **Create email content** that gets opened and clicked; **Craft social media posts** that stop the scroll; **Develop website copy** that speaks to your audience; **Write thought leadership** that builds credibilityVotes: 0GitHub stars: 36
- Content WriterWrite SEO-optimized blog posts, landing pages, and content improvements following Google's E-E-A-T and Helpful Content guidelines. Handles new content creation from a keyword or topic, and improving existing pages. Use when asked to "write a blog post", "create a landing page", "improve this page", "write content about X", "content for keyword X", "draft an article", "blog post about", "landing page for", "service page", "product page copy", "rewrite this page", "make this page rank better", ...Votes: 0GitHub stars: 36
- Content StrategyCreate a content engine that attracts, engages, and converts using Joe Pulizzi's Epic Content Marketing methodology Use when: **Starting a content marketing program** from scratch or revamping an existing one; **Building an audience** for your brand, product, or service; **Creating a content mission statement** to align your team; **Developing an editorial calendar** and content plan; **Choosing content types and channels** strategicallyVotes: 0GitHub stars: 36
- Competitor TrackingSystematic competitor analysis for developer tools. Track features, pricing, positioning, content strategy, and community sentiment for direct and indirect competitors. Trigger phrases: "competitor analysis", "track competitors", "competitive intelligence", "competitor research", "what are competitors doing", "competitive landscape", "competitor features", "competitor pricing", "battlecard", "competitive battlecard", "compete against", "vs [competitor]"Votes: 0GitHub stars: 36
- Cognitive BiasesApply Kahneman and Thaler's behavioral economics principles to marketing—understand how customers actually make decisions and design experiences that work with human psychology, not against it. Use when: **Improve conversion rates** by removing friction and applying behavioral nudges; **Design pricing pages** that guide customers toward optimal choices; **Write copy that resonates** with how people actually process information; **Create urgency and scarcity** that feels authentic, not manipul...Votes: 0GitHub stars: 36
- Cro Review/cs:cro-review <plan> — Pipeline-paranoid interrogation of revenue, win rate, NRR, and ramp time. Use when the forecast misses pipeline coverage, win rates drop, or before scaling the sales team.Votes: 0GitHub stars: 36
- Cmo Review/cs:cmo-review <plan> — Narrative-first interrogation of positioning, ICP, message house, and channel mix. Use when launching a campaign or repositioning, or when CAC is rising and the one-sentence positioning test fails.Votes: 0GitHub stars: 36
- Cmo AdvisorMarketing leadership for scaling companies. Brand positioning, growth model design, marketing budget allocation, and marketing org design. Use when designing brand strategy, selecting growth models (PLG vs sales-led vs community-led), allocating marketing budgets, building marketing teams, or when user mentions CMO, brand strategy, growth model, CAC, LTV, channel mix, or marketing ROI.Votes: 0GitHub stars: 36
- Brand VoiceUse when writing any client-facing content, marketing copy, or communications. Use when AI output sounds generic, corporate, or lacks personality. Triggers on "sounds like AI", "lacks voice", "too generic", or when content could apply to any competitor.Votes: 0GitHub stars: 36
- Brand Voice LearnerAnalyze existing brand content to extract voice patterns, create voice guidelines, and ensure consistent brand expressionVotes: 0GitHub stars: 36
- Audio Logo DesignCreate memorable sonic logos using design principles from Intel, Netflix, and McDonald's—crafting 2-5 second audio signatures that achieve instant brand recognition. Use when: Creating a sonic logo for a brand; Evaluating audio logo proposals from agencies; Understanding what makes sonic logos effective; Briefing sound designers on logo requirements; Analyzing competitor sonic logosVotes: 0GitHub stars: 36
- Audio EditingMaster the essential audio post-production techniques—normalization, compression, EQ, and noise reduction—using the correct processing order to achieve professional-quality audio. Use when: Editing podcast episodes or video soundtracks; Cleaning up recorded voiceovers; Improving audio quality for marketing content; Preparing audio files for distribution; Troubleshooting common audio issuesVotes: 0GitHub stars: 36
- Alterlab Pra Media PlannerThis skill should be used when the user asks about "media planning", "media strategy", "media buying", "channel selection", "budget allocation", "CPM", "GRP", "reach and frequency", "media mix", "flighting schedule", "media flowchart", "act as a media planner", "media planner mode", "advertising spend", "media brief", or needs expertise in strategic media planning, channel selection, and budget optimization across paid media. Part of the AlterLab FC Skills collection (Public Relations & Adver...Votes: 0GitHub stars: 36
- Alterlab Pra Creative BriefThis skill should be used when the user asks about "creative brief", "communication brief", "single-minded proposition", "SMP", "one-page brief", "briefing the creative team", "writing a brief", "agency brief", "campaign brief", "act as a brief writer", "creative brief mode", "strategic brief", "key message development", "target audience brief", or needs expertise in writing concise, inspiring creative briefs that direct campaign development. Part of the AlterLab FC Skills collection (Public ...Votes: 0GitHub stars: 36
- Alterlab Nmc Web StrategistThis skill should be used when the user asks about "web content strategy", "SEO writing", "UX writing", "information architecture", "content architecture", "website structure", "act as a web content strategist", "web strategist mode", "site map", "content audit", "microcopy", "meta descriptions", "content hierarchy", "content governance", or needs expertise in planning, structuring, and writing content for websites and digital platforms. Part of the AlterLab FC Skills collection (New Media & ...Votes: 0GitHub stars: 36