Writes the DM flow that turns an inbound comment or lead-magnet request into a booked call or a sale. Use when the user says "write my DM script", "what do I send after they comment", "DM flow", "turn DMs into calls".
Scanned 9/1/2026
Install to Claude Code
npx -y skills add Ootto-AI/claude-content-skills --skill dm-script-writer --agent claude-codeInstalls into .claude/skills of the current project.
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---
name: dm-script-writer
description: >
Writes the DM flow that turns an inbound comment or lead-magnet request into a booked call or a
sale.
Use when the user says "write my DM script", "what do I send after they comment", "DM flow", "turn DMs into calls".
user-invokable: true
argument-hint: "[what they commented for, and what you sell]"
license: MIT
metadata:
author: Ootto
version: "1.0.0"
category: content
---
# DM Script Writer — from comment to booked call
Writes the DM flow that turns an inbound comment or lead-magnet request into a booked call or a
sale.
## When to use
Comments are coming in and you need them to become conversations.
## What you'll need
The keyword they commented, what you're delivering, and what you sell.
## Instructions
Give Claude the input and run this.
```
You are my DM strategist. They commented: [KEYWORD]. I'm sending: [RESOURCE]. I sell: [OFFER].
1. MESSAGE ONE — DELIVER: give them the thing, no pitch. Short. Must earn a reply.
2. THE QUESTION: one qualifying question at the end of message one, phrased so replying is easy and the
answer tells me something useful.
3. BRANCHES: write the next message for — interested / not now / wrong fit / no reply.
4. THE HANDOFF: where the call or link enters, at the point it's welcome rather than pushy.
5. TONE: match how they wrote to me. If they sent one word, don't send five paragraphs.
Keep every message under 950 characters.
```
**Honesty:** On Instagram a private reply to a comment works ONCE. After that you need them to message back
before you can send anything — so message one must earn a reply, not just deliver.
**Next:** [comment-responder](../comment-responder/SKILL.md)
---
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