Claude Skills by Ootto-AI

Generates two genuinely distinct hook variants for the same reel so you can post-test which opening actually wins. Use when the user says "give me two hooks to test", "A/B this hook", "which opening should I use", "hook variants".

MUST USE when user wants to 调研/research/搜索/search/查/找/look up anything on the internet — e.g. 全网调研 X / 帮我调研一下 X / 查一下 X / 搜搜 X / 看看大家怎么评价 X / X 上有什么讨论 / research this topic。 Also MUST USE when user mentions any platform or shares any URL/链接: 小红书/xiaohongshu/xhs, Twitter/推特/X, B站/bilibili, Reddit, V2EX, LinkedIn/领英/招聘/求职/jobs, YouTube, GitHub code search, 小宇宙播客, 雪球/股票行情, RSS feeds, or any web URL. 13 platforms, multi-backend routing (OpenCLI / per-platform CLIs / APIs). Zero config for 6 cha...

Give Claude a permanent, searchable long-term memory using an Obsidian vault as the store. At the end of a session, summarize what mattered and save it as a Markdown note in your "AI Brain" vault; at the start of a session (or on demand), read back only the relevant past notes. Local markdown you own — connected via the Filesystem MCP. Trigger with "wrap up", "save this session", or "remember this".

Reads your reel insights and explains in plain English what to make more of and what to stop — no jargon. Use when the user says "explain my analytics", "what do my numbers mean", "read my insights", "how did this reel do".

Build evidence-led social audience personas from customer interviews, comments, reviews, or CRM notes.

Turns a script into a shoot-ready shot list — every clip, angle and visual you need to film, in order. Use when the user says "what do I need to film", "shot list for this", "b-roll list", "how do I shoot this reel".

Recommends the posting times and weekly cadence that fit your audience's actual activity windows. Use when the user says "when should I post", "best time to post", "posting schedule", "how often should I post".

Rewrites your bio, name field and pinned-reel order to convert profile visits into follows and clicks. Use when the user says "rewrite my bio", "optimize my profile", "what should my bio say", "which reels should I pin".

Use when a social campaign needs a decision-ready brief before anyone writes posts, books creators, or spends budget. Trigger phrases include "brief this launch", "turn this into a campaign plan", "what should this campaign say?", "make a social brief", and "align the team on this promotion". Do not use this for a content calendar, a single caption, or an unapproved product claim; use content-calendar for scheduling, caption-and-hashtags for a post, and positioning-audit when the core message...

Write the caption, hashtag set, and first comment for a reel or post. Use when the user says "caption", "hashtags", "write the description", "what do I write under this", "first comment", or "post copy".

Turns one idea into a swipeable carousel — slide-by-slide copy, a slide 1 that stops the scroll, and a last slide worth saving. Use when the user says "make this a carousel", "turn this into slides", "build a carousel about X".

Drafts personalized pitches to creators and brands for collab reels, shoutouts and partnerships. Use when the user says "pitch a collab", "outreach to creators", "write a DM to this creator", "partnership pitch".

Reads your comments and DMs to surface the questions, objections and exact phrases your audience uses — and turns them into content ideas. Use when the user says "what should I post about", "mine my comments", "what is my audience asking", "turn my DMs into ideas".

Turn every comment into a lead on autopilot. Claude watches your new comments, posts a friendly public reply (never a link), and DMs the commenter your lead magnet / resource — then logs them as a lead. Use when the user says "auto reply to comments", "DM everyone who comments", "comment to DM", "lead magnet automation", "turn comments into leads", "auto-respond", or "capture leads from a reel".

Use when a team needs a deliberate, human-led plan for participating in comments, communities, or audience conversations around an approved topic. Trigger phrases include "plan community engagement", "how should we join this conversation?", "what should we reply to?", "make an engagement playbook", and "how do we support this community?". Do not use this to automate unsolicited replies, manipulate conversations, impersonate people, or create comment copy at scale; use comment-responder for a ...

Use when you need to compare supplied competitor messaging with your approved product facts and find a credible point of difference. Trigger phrases include "how are competitors positioned?", "compare our message to theirs", "where are we different?", "audit these competitor pages", and "what should we not say?". Do not use this to make unverified claims about competitors, copy their language, or write the final brand message in isolation; use agent-reach to collect public sources, positionin...

Reverse-engineers a rival account's best posts into the patterns, hooks, and posting cadence actually driving their growth. Use when the user says "break down this account", "why is this competitor growing", "what is @x doing right", "teardown their content".

Reviews your last 30 posts to find what is worth doubling down on, what is dead weight, and the gaps to fill. Use when the user says "audit my content", "what is working on my account", "what should I stop posting", "review my last 30 posts".

Turn a batch of ideas (or your content pillars) into a 2-week reel posting calendar with hooks, formats, and a daily plan. Use when the user says "content calendar", "posting schedule", "plan my content", "what should I post this week", "content plan", or "batch my reels".

The whole setup in one command — run the entire reel factory end to end. Claude takes a proven viral format, studies it frame by frame, writes an original hook + script in your voice, builds the finished reel (on-screen text, scene per beat, voiceover/music/captions/animations), writes the caption + hashtags, and wires the comment→DM lead loop — then repeats it 3× a day. This is the orchestrator that runs the other skills in order. Use when the user says "run the content factory", "make me a ...

Defines the 3-5 themes your account posts against, so every reel ladders up to a clear position. Use when the user says "what are my content pillars", "define my themes", "what should my account be about".

Turn one long-form source (blog post, podcast, YouTube video, webinar, transcript) into a batch of short-form reel ideas and scripts. Use when the user says "repurpose", "turn this into reels", "atomize", "clip this", "content from my blog/podcast", or "make videos from this".

Turn Claude into a content research machine for any niche. Point it at any creator or account and it pulls their posts, finds the exact ones that blew up (the outliers), then breaks down WHY — the hook, the format, and the retention patterns — and surfaces the repeatable playbook you can copy. Use when the user says "research this niche", "what's working for @account", "find what's going viral in [niche]", "what should I post about", "study this creator", or wants a content strategy grounded ...

Writes the cover-frame text and visual brief that makes your reel stop the scroll on the grid and in Explore. Use when the user says "write my cover text", "thumbnail brief", "what should the cover say", "grid cover for this reel".

Use when a specific creator has been selected and you need a concise, personal, permission-respecting first contact about a relevant collaboration. Trigger phrases include "write outreach to this creator", "contact these partners", "make a creator pitch", "how should I ask this creator?", and "follow up on this collaboration". Do not use this for mass cold outreach, automated DMs, undisclosed affiliate offers, or creator selection; use influencer-partnerships to assess fit and campaign-brief ...

Use when an approved campaign, launch, research finding, or asset needs a deliberate plan across several social channels. Trigger phrases include "adapt this for LinkedIn and X", "where should this campaign go?", "make a distribution plan", "repurpose this without duplicating it", and "what is each platform's role?". Do not use this to invent a campaign strategy, bulk-post identical copy, or schedule a calendar; use campaign-brief for the strategic source, content-repurposer for asset transfo...

Reshapes one Instagram reel into a TikTok and a YouTube Short — adjusting hook, length and captions per platform. Use when the user says "repost this to TikTok", "make this a Short", "cross-post this reel", "reformat for YouTube".

Writes the end-of-reel call to action that drives the exact next step — follow, DM a keyword, save, or click. Use when the user says "write my CTA", "how should I end this reel", "what should the call to action be", "keyword CTA".

Writes the DM flow that turns an inbound comment or lead-magnet request into a booked call or a sale. Use when the user says "write my DM script", "what do I send after they comment", "DM flow", "turn DMs into calls".

The strategy layer for making short-form video actually go viral — pick the goal, manufacture the emotion that drives it, then build the hook + funnel around it. Use when the user says "go viral", "make it go viral", "why isn't my content getting views", "how do I get more reach / saves / shares / followers", "my reels flop", "viral strategy", "what makes a reel go viral", or "how do I grow on Instagram / TikTok / Shorts". This is the WHY/strategy above the tactical skills (viral-hook-writer ...

Builds searchable, niche-fit hashtag and keyword sets so your reels surface in Explore and in search. Use when the user says "hashtags for this", "keyword research", "how do I get in Explore", "what tags should I use".

Mine a CSV of REAL top-performing hooks and generate alternatives that keep what made them work: hold the storytelling psychology and structure fixed, hot-swap only the power words. Use when the user has hook performance data (a Sandcastles / social-analytics export, scraped competitor hooks, their own analytics) and says "mine hooks", "remix hooks", "hook variations", "make hooks from this CSV", or "give me hook options from what's working". NOT for inventing hooks from nothing — that's vira...

Use when you need to decide whether a creator partnership is appropriate and prepare a truthful, mutually useful collaboration brief. Trigger phrases include "should we work with this creator?", "evaluate these influencers", "make a creator partnership brief", "how do we structure this collaboration?", and "what should a partner post?". Do not use this to buy followers, conceal sponsorship, automate outreach, or invent a creator's audience fit; use creator-outreach for personalised contact an...

Use after a social launch, campaign, creator collaboration, or distribution test has enough evidence to decide what should be repeated, changed, or stopped. Trigger phrases include "run a launch retro", "what did we learn from this campaign?", "postmortem this launch", "should we repeat this?", and "turn these results into next steps". Do not use this to assign blame, invent missing data, or write a live performance dashboard; use social-analytics-report for the in-flight metric read and camp...

Use when a founder, operator, or subject-matter expert needs a credible LinkedIn point of view based on work they can genuinely explain. Trigger phrases include "turn this lesson into a LinkedIn post", "what should I say on LinkedIn?", "build a founder point of view", "make this insight useful for buyers", and "plan a LinkedIn series". Do not use this to fabricate personal experience, create generic motivational posts, or run paid LinkedIn ads; use social-proof-mining for approved proof, camp...

Writes the tight caption-style overlays that keep silent viewers watching to the end. Use when the user says "write the on-screen text", "captions for this reel", "text overlays", "what should appear on screen".

Use when an approved social campaign needs a media-ready brief for paid distribution, creative testing, and measurement. Trigger phrases include "brief paid social", "plan this ad test", "turn this campaign into paid", "what should we test in ads?", and "make a Meta or LinkedIn ad brief". Do not use this to claim ad-account access, launch spend, bypass platform policy, or invent targeting capabilities; use campaign-brief for the source strategy, utm-campaign-plan for tracking conventions, and...

Audit a brand's social positioning from its profile, offer, customer proof, and competitor material. Use when the user says "audit our positioning", "review our profile", "why do we sound like everyone else", or "what should our social message be". NOT for inventing a new identity from intuition or writing a post; use audience-personas and social-proof-mining first, then hand approved positioning to the content skills.

Use when an owned social profile needs an evidence-based audit of whether the right visitor can understand the account, trust it, and take the next approved step. Trigger phrases include "audit our Instagram profile", "fix our LinkedIn page", "why does this profile not convert?", "review this social bio", and "what should be clearer on our profile?". Do not use this to promise conversion lifts, change a platform account directly, or write a campaign message from scratch; use positioning-audit...

Feed Claude any viral reel (a link or a file) and it studies the whole thing — frame by frame plus the transcript — then breaks down exactly why it works: the hook, the beat structure, the pacing, and the on-screen visuals. Use when the user says "study this reel", "break down this video", "analyze this reel", "why did this go viral", "what's the structure of this", or pastes a reel/TikTok/Short link and wants to model it.

Turn a teardown (or a rough idea) into a finished, ready-to-shoot reel. Claude writes the beat-by-beat script in your voice and lays out the on-screen text, the scene for each beat, the pacing cues, and the caption — your words on a proven structure. Use when the user says "build the reel", "make the reel", "write the full reel", "turn this into a reel", "script and storyboard this", or hands over a breakdown/idea and wants the whole thing assembled.

Turn an idea or hook into a full 30-45 second reel script — hook, value beats, payoff, and CTA, with on-screen text. Use when the user says "reel script", "video script", "script this", "write a reel", "short-form script", or "turn this idea into a video".

Designs a recurring, named reel series — a repeatable format viewers come back for and follow so they do not miss. Use when the user says "plan a series", "recurring format", "what series should I run", "make this a weekly thing".

Use when you need to turn supplied social performance data into a decision about what to keep, test, change, or stop. Trigger phrases include "report on this campaign", "what worked on social?", "analyse these post results", "make a weekly social report", and "what should we do next from these metrics?". Do not use this to invent data access, claim causation from a dashboard, or replace a campaign brief; use campaign-brief to define success before launch and launch-retrospective for the broad...

Use when you need to turn a supplied set of comments, DMs, reviews, community posts, or call notes into an evidence-backed picture of what people ask, resist, and repeat. Trigger phrases include "what are people saying about this?", "mine these comments", "what language should we use?", "find recurring objections", and "summarise this community feedback". Do not use this to scrape platforms, infer demographics, or write positioning from a handful of anecdotes; use agent-reach to collect publi...

Use when you need to locate and prepare already-approved customer evidence for a social campaign, profile, post, or sales-adjacent explanation. Trigger phrases include "find proof we can use", "what customer evidence supports this?", "mine testimonials", "turn these outcomes into social proof", and "which quote backs this claim?". Do not use this to fabricate testimonials, imply endorsement, expose private customer information, or turn a single anecdote into a performance promise; use social-...

Plans a multi-frame Instagram Story arc with polls, questions and a clear tap-through to your reel or link. Use when the user says "plan my stories", "story sequence for X", "how do I use stories to drive to this reel".

Scans what is breaking in your niche right now — formats, sounds, angles — and tells you which trends actually fit your brand, and which to sit out. Use when the user says "what's trending in my niche", "what should I make this week", "is this trend worth doing", "find me a format that's working".

Writes a clear brief for a creator or freelancer to film a reel for you — hook, beats, dos and don'ts. Use when the user says "brief a creator", "UGC brief", "write a brief for my videographer", "creator brief for this reel".

Use when a campaign needs a consistent, approved way to label links so the team can distinguish sources and make later reporting possible. Trigger phrases include "plan our UTMs", "name campaign links", "make tracking links", "how should we tag creator links?", and "set up attribution for this launch". Do not use this to claim analytics access, create tracking without consent or policy review, or decide campaign strategy; use campaign-brief for the campaign source, paid-social-brief for media...