Brand

---

name: brand

description: Brand voice, visual identity, messaging frameworks, asset management, brand consistency. Activate for branded content, tone of voice, marketing assets, brand compliance, style guides.

argument-hint: "[update|review|create] [args]"

metadata:

  version: "1.0.0"

---


# Brand


## When to Use


- Brand voice definition and content tone guidance

- Visual identity standards and style guide development

- Messaging framework creation

- Brand consistency review and audit

- Asset organization, naming, and approval

- Color palette management and typography specs


## Quick Start


**Inject brand context into prompts:**

```bash

node scripts/inject-brand-context.cjs

node scripts/inject-brand-context.cjs --json

```


**Validate an asset:**

```bash

node scripts/validate-asset.cjs <asset-path>

```


**Extract/compare colors:**

```bash

node scripts/extract-colors.cjs --palette

node scripts/extract-colors.cjs <image-path>

```


## Brand Sync Workflow


```bash

# 1. Edit docs/brand-guidelines.md (or use /brand update)

# 2. Sync to design tokens

node scripts/sync-brand-to-tokens.cjs

# 3. Verify

node scripts/inject-brand-context.cjs --json | head -20

```


**Files synced:**

- `docs/brand-guidelines.md` → Source of truth

- `assets/design-tokens.json` → Token definitions

- `assets/design-tokens.css` → CSS variables


## Subcommands


| Subcommand | Description | Reference |

|------------|-------------|-----------|

| `update` | Update brand identity and sync to all design systems | `references/update.md` |


## References


| Topic | File |

|-------|------|

| Voice Framework | `references/voice-framework.md` |

| Visual Identity | `references/visual-identity.md` |

| Messaging | `references/messaging-framework.md` |

| Consistency | `references/consistency-checklist.md` |

| Guidelines Template | `references/brand-guideline-template.md` |

| Asset Organization | `references/asset-organization.md` |

| Color Management | `references/color-palette-management.md` |

| Typography | `references/typography-specifications.md` |

| Logo Usage | `references/logo-usage-rules.md` |

| Approval Checklist | `references/approval-checklist.md` |


## Scripts


| Script | Purpose |

|--------|---------|

| `scripts/inject-brand-context.cjs` | Extract brand context for prompt injection |

| `scripts/sync-brand-to-tokens.cjs` | Sync brand-guidelines.md → design-tokens.json/css |

| `scripts/validate-asset.cjs` | Validate asset naming, size, format |

| `scripts/extract-colors.cjs` | Extract and compare colors against palette |


## Templates


| Template | Purpose |

|----------|---------|

| `templates/brand-guidelines-starter.md` | Complete starter template for new brands |


## Routing


1. Parse subcommand from `$ARGUMENTS` (first word)

2. Load corresponding `references/{subcommand}.md`

3. Execute with remaining arguments