Insta Master

---
name: insta-master
description: Plan and create Instagram content, improve profiles, diagnose distribution from account evidence, and design scoped growth or monetization experiments. Use for Instagram-specific content and strategy; not video editing, API uploads, or other platforms.
metadata:
  author: Pedro Nauck
  github: https://github.com/pedronauck
  repository: https://github.com/pedronauck/skills
---

# Instagram Content and Strategy

Create or improve the requested Instagram content, profile, distribution experiment, or monetization plan. Use the founder/creator's existing audience, voice, goals, and observations. A caption or Reel does not require rebuilding the profile, a COCA matrix, and a monetization strategy first.

Use the matching reference sections:

- Profile/niche: `references/perfil-nicho-autoridade.md`.
- Reels: `references/reels.md`; Stories/cadence: `references/stories-e-cadencia.md`.
- Distribution diagnosis: `references/algoritmo-e-distribuicao.md`.
- Creator monetization: `references/monetizacao-creator.md`; client/service work: `references/social-media-negocio.md`.
- Publication inspection: `references/checklist-publicacao.md`.

Consult other bundled references only for a question they resolve. Quantitative retention thresholds, posting/hashtag counts, content frameworks, and historical creator methods are hypotheses to test against the account's data, not platform guarantees. Verify current platform behavior/policies and commercial facts when they affect a recommendation. Do not infer a shadowban from weak reach alone.

Draft the requested artifact with a clear purpose, audience, format, main message, and CTA when useful. Use `assets/briefing-conteudo.template.md` for a substantial brief; for a single item, the existing context is often enough. Generate a small useful set of options before expanding, and diagnose available data with stated sample limits instead of demanding a month of posts.

Before authorized publication, check factual claims, originality/rights, consent and applicable AI disclosures, legibility, and working destinations. Reuse account-specific evidence; no mandatory first-hour/30-day reporting or fixed daily engagement quota. Publishing, outreach, paid promotion, and purchases require explicit authorization. Never substitute spam or manufactured engagement for evidence of audience value.