06 Motion Design Ad

---
name: seedance-motion-design-ad
description: Generate motion design advertisement video prompts for software and tech companies using Seedance 2.0 on Higgsfield. Use whenever the user wants to create a software product ad, SaaS promo, app launch video, tech demo, UI showcase, startup video, or motion graphics for a tech company. Triggers on: software ad, SaaS video, product launch, app promo, tech commercial, UI animation, motion design ad, startup video, product demo video, feature showcase, or any software/tech promotional video request. Use even for "make a video for my app" or "promo for our platform."
---

# Seedance 2.0 on Higgsfield Motion Design Ad Generator

## For Software & Tech Companies

This skill generates high-converting advertisement video prompts specifically designed for software, SaaS, apps, and tech products using **Seedance 2.0 on Higgsfield**. Motion design drives engagement, captures attention in 2 seconds, and communicates complex features instantly—exactly what tech companies need.

---

## Seedance 2.0 on Higgsfield Technical Specifications

**Seedance 2.0 on Higgsfield** is the gold standard for AI-generated motion design advertising:

- **Resolution**: 1080p (1920x1080) to 4K (3840x2160)
- **Frame Rate**: 24fps, 30fps, or 60fps (60fps recommended for fluid tech animations)
- **Aspect Ratios**: 16:9 (YouTube, web), 9:16 (Instagram Reels, TikTok), 1:1 (Instagram Square), 4:5 (Instagram Feed)
- **Duration**: 6 seconds to 2 minutes (split into multiple generations if needed)
- **Color Grading**: Cinematic, highly customizable via prompt
- **Animation Quality**: Seamless motion, realistic physics, smooth transitions
- **Rendering Speed**: Optimized for fast turnaround on Higgsfield infrastructure
- **Prompt Optimization**: Seedance 2.0 on Higgsfield responds best to specific motion cues, timing descriptions, and visual hierarchy instructions

---

## The 2-Second Hook Framework for Software Ads

Your first 2 seconds determine if viewers stay or skip. These 10+ hooks are proven conversions for tech:

### 1. **Data Visualization Explosion**
Numbers/metrics explode outward with particle effects. Ideal for analytics, BI, or metrics dashboards.
- *Example*: Graph lines shoot upward, numbers cascade down-screen, dollar signs multiply
- *Seedance 2.0 on Higgsfield mood*: Electric, energetic, precision-focused

### 2. **UI Morphing**
Interface elements shift, reshape, and transform. Perfect for design tools, dev platforms, or interface-heavy apps.
- *Example*: Button transforms into a loading bar, then into completed checkbox
- *Seedance 2.0 on Higgsfield mood*: Smooth, organic, tech-forward

### 3. **Device Appearing from Void**
Smartphone/laptop materializes from darkness or blur. Immediate visual focus.
- *Example*: Screen fades in from black, glowing at edges
- *Seedance 2.0 on Higgsfield mood*: Premium, cinematic, professional

### 4. **Code-to-Product Transformation**
Code lines on screen animate, compile, and morph into final product. For dev tools.
- *Example*: Green terminal text becomes vibrant app interface
- *Seedance 2.0 on Higgsfield mood*: Technical-but-beautiful, inspiring

### 5. **Metric Counter Rapid Climb**
Numbers count up rapidly (revenue, users, time saved). Creates urgency & proof.
- *Example*: "Users: 0 → 50k" in 1.5 seconds with sound effects
- *Seedance 2.0 on Higgsfield mood*: Dynamic, urgent, celebratory

### 6. **Glitch-to-Clean Transition**
Brief digital glitches resolve into pristine, perfect UI. Problem-to-solution storytelling.
- *Example*: Flickering broken interface snaps clean
- *Seedance 2.0 on Higgsfield mood*: Edgy but resolving, tension + relief

### 7. **Hand Interaction with Device**
Human hand taps, swipes, or gestures on floating device. Immediate relatability.
- *Example*: Finger taps app icon, screen content responds
- *Seedance 2.0 on Higgsfield mood*: Warm, accessible, practical

### 8. **Neon Glow Activation**
Dark interface suddenly illuminated by neon glows, lines, or particles. Cyberpunk energy.
- *Example*: Black screen → neon outlines of features light up
- *Seedance 2.0 on Higgsfield mood*: Bold, trendy, high-energy

### 9. **Isometric Camera Zoom**
3D isometric view zooms/pans to reveal product. Sophisticated spatial storytelling.
- *Example*: Pull back from device to see connected ecosystem
- *Seedance 2.0 on Higgsfield mood*: Modern, detailed, structural

### 10. **Particle Burst from Logo**
Brand logo explodes into particles that form product interface. Branded momentum.
- *Example*: Company logo shatters, particles form app dashboard
- *Seedance 2.0 on Higgsfield mood*: Energetic, branded, premium

### 11. **Split-Screen Feature Stack**
Multiple screens slide in from sides, stacking to show variety. Perfect for multi-feature products.
- *Example*: Three phone screens slide left-to-right, stacking like cards
- *Seedance 2.0 on Higgsfield mood*: Organized, comprehensive, fluid

### 12. **Light Beam Scan**
Light beam sweeps across interface revealing details. Dramatic reveal.
- *Example*: Bright laser-line scans down screen, illuminating features
- *Seedance 2.0 on Higgsfield mood*: Cinematic, tech-noir, professional

---

## Motion Design Ad Philosophy for Software Companies

Tech products are complex. Motion design simplifies and excites. Here's the winning formula:

### Visual Hierarchy in Motion
- **Lead with benefit**: The first visual must communicate "what problem does this solve?"
- **Device as hero**: Phones, laptops, tablets should dominate. They're familiar.
- **UI is the star**: Show actual interface, actual features. Don't hide complexity; animate it beautifully.
- **Clean negative space**: Tech ads need breathing room. Avoid cluttered backgrounds.

### Color & Contrast for Tech Ads
- **Brand primary color**: Use 1-2 times per 3-second segment for brand reinforcement
- **Contrast matters**: Light text on dark, dark text on light. No illegibility.
- **Accent colors for motion**: Use a secondary color to guide eye during transitions
- **Gradient strength**: Subtle gradients feel premium; aggressive gradients feel trendy

### Typography as Motion Element
- **Sans-serif dominance**: Futura, Montserrat, Inter, or similar. Serif = less tech-focused.
- **Text animation entrance**: Slide in, fade in, or typewriter effect (faster than natural typing)
- **Size hierarchy**: Large headlines (48-72pt), smaller subtext (18-24pt)
- **Call-to-action text**: Should animate on-screen in final 1-2 seconds

### Device Mockups as Visual Foundation
- **Floating devices**: Don't show static screens. Devices should move, tilt, rotate slightly.
- **Screen content matters**: Ensure UI inside device is crystal clear and related to narrative
- **Multi-device storytelling**: Show mobile, then desktop, then tablet for ecosystem feel
- **Device consistency**: Use same mockup style throughout (e.g., all Apple-style bezels)

### Abstract Tech Visuals for Impact
- **Particle systems**: Data particles, light particles, or material particles add sophistication
- **Network nodes**: Floating circles/nodes with connecting lines = "connected" narrative
- **Wave & frequency visuals**: Perfect for audio, analytics, or communication products
- **Grid & geometric patterns**: Subtle grid backgrounds add tech credibility

### Transitions as Communication
- **Morph transitions**: Shapes flow into next scene = smooth narrative progression
- **Zoom transitions**: Zoom into device = focus + immersion
- **Dissolve with motion blur**: Organic fade between concepts
- **Cut with sound design**: Sharp cuts with electronic whoosh = pace & energy

### Sound Design Integration
- **Entrance sound**: Whoosh, chime, or electronic tone as device/UI appears
- **Interaction sound**: Subtle click or beep when buttons/text appear
- **Transition sound**: Electronic swipe or morph sound between scenes
- **Bass drop**: Powerful low-end hit on key moment (metric milestone, benefit reveal, CTA)

---

## Master Template for Seedance 2.0 on Higgsfield Tech Ads

```
SEEDANCE 2.0 ON HIGGSFIELD MOTION AD PROMPT

[OPENING HOOK - 2 SECONDS]
Start with: [hook type from 2-Second Hook Framework]
Visual: [describe primary visual element]
Motion: [specific movement: "explode outward", "morph smoothly", "zoom dramatically"]
Color: [primary color palette: dark/light, accent color]
Sound: [audio element: whoosh, chime, electronic tone, bass drop]

[PRODUCT SHOWCASE - 4-6 SECONDS]
Device Setup: [phone, laptop, tablet, multi-device]
Screen Content: [what's actually shown on the interface]
Animation Style: [movement pattern from Visual Style Library]
Callouts: [text overlays if needed, timing of appearance]
Transitions: [how each screen change occurs]

[BENEFIT/VALUE COMMUNICATION - 3-4 SECONDS]
Metric/Stat: [number or benefit statement]
Visual: [how this is represented: counter, graph, icon, text]
Motion Style: [whether it's energetic or contemplative]
Color Reinforcement: [brand color usage]

[CALL-TO-ACTION - 1-2 SECONDS]
CTA Text: [what users should do: "Try Free", "Learn More", "Download Now"]
CTA Animation: [how text enters: slide, fade, type-out, bounce]
Background: [whether background changes or remains]
Final Visual: [brand logo, product name, or key message]

[TECHNICAL SPECS FOR SEEDANCE 2.0 ON HIGGSFIELD]
Duration: [6s, 15s, 30s, or 60s]
Aspect Ratio: [16:9, 9:16, 1:1, 4:5]
Frame Rate: [24fps, 30fps, 60fps]
Style Tone: [from Visual Style Library: Dark Premium, Clean Minimal, Neon Cyber, etc.]
Color Grade: [cinematic style and mood]

[MOOD & ENERGY]
Overall Feel: [Fast-paced and urgent? Thoughtful and premium? Edgy and trendy?]
Target Emotion: [Confidence? Relief? Excitement? Inspiration?]
Pacing: [Beat-driven? Smooth and flowing?]
```

---

## Visual Style Library for Tech Ads

### 1. **Dark Premium**
- Background: Deep navy or true black
- Text: Bright white or light gray
- Accents: Single bold color (often metallic gold, electric blue, or vibrant teal)
- Vibe: Luxury SaaS, enterprise software, high-end tools
- *Seedance 2.0 on Higgsfield best practices*: Add subtle particle effects for sophistication

### 2. **Clean Minimal**
- Background: Pure white or very light gray
- Text: Charcoal or true black
- Accents: Soft, muted brand color
- Vibe: Productivity apps, wellness products, healthcare tech
- *Seedance 2.0 on Higgsfield best practices*: Let whitespace dominate; motion should feel spacious

### 3. **Abstract Data**
- Background: Gradient (dark to medium)
- Visual Elements: Floating numbers, graphs, network nodes, waves
- Accents: Neon cyan, magenta, or electric green
- Vibe: Analytics, AI, big data, finance tech
- *Seedance 2.0 on Higgsfield best practices*: Heavy use of particle systems and data visualization

### 4. **Isometric Tech**
- Perspective: 3D isometric view throughout
- Colors: Bold, saturated colors (blues, purples, oranges)
- Style: Geometric, architectural, clean
- Vibe: Dev tools, infrastructure, complex systems explained simply
- *Seedance 2.0 on Higgsfield best practices*: Consistent isometric camera angles; smooth zoom/pan

### 5. **Gradient Brand**
- Background: Dynamic gradient (two brand colors flowing)
- Text: White with shadow for legibility
- Accents: Lighter tints of brand colors
- Vibe: Startups, lifestyle apps, trendy products
- *Seedance 2.0 on Higgsfield best practices*: Animate gradient shifts; feels modern and alive

### 6. **Neon Cyber**
- Background: Very dark (almost black) or deep purple
- Neon Elements: Glowing lines, text, or shapes in bright cyan, pink, or green
- Accents: Complementary neon colors
- Vibe: Gaming, crypto, music, edge-forward brands
- *Seedance 2.0 on Higgsfield best practices*: Use glow bloom effects; brief glitch elements add credibility

### 7. **Glassmorphism**
- Background: Soft-focus or blurred colors
- UI Elements: Frosted glass effect on floating cards/panels
- Text: High contrast over glass elements
- Accents: Subtle, blended colors
- Vibe: Modern, Apple-inspired, elegant SaaS
- *Seedance 2.0 on Higgsfield best practices*: Layer subtle animations; soft motion feels premium

### 8. **Neumorphism**
- Background: Soft, single color (usually light gray or soft blue)
- UI Elements: Subtle embossed/extruded button and panel styles
- Shadows: Soft, inset shadows creating depth
- Text: Slightly darker than background
- Vibe: Accessibility-focused, gentle, professional
- *Seedance 2.0 on Higgsfield best practices*: Smooth, subtle motion; avoid sharp transitions

### 9. **Bold Geometric**
- Shapes: Circles, triangles, rectangles in bold arrangement
- Colors: High saturation, complementary color pairs
- Background: Often a contrasting solid or two-color split
- Vibe: Creative tools, design software, artistic products
- *Seedance 2.0 on Higgsfield best practices*: Geometric elements should transform/morph during transitions

### 10. **Tech Noir**
- Background: Dark with high contrast
- Elements: Strong lighting, deep shadows, cinematic feel
- Accents: Single bright color cutting through darkness
- Vibe: Security, cybersecurity, intense/serious products
- *Seedance 2.0 on Higgsfield best practices*: Use light beams, dramatic shadows; feels cinematic

### 11. **Soft & Welcoming**
- Background: Warm gradients (peachy, cream, light coral)
- Text: Dark charcoal or deep brown
- Accents: Warm secondary colors (coral, orange, warm gold)
- Vibe: Consumer apps, social features, community-focused
- *Seedance 2.0 on Higgsfield best practices*: Motion should feel organic and flowing

### 12. **Futuristic Minimalist**
- Background: Medium gray or soft dark color
- Elements: Sparse, clean, geometric
- Accents: Bright single color (often cyan or lime)
- Lines: Thin, elegant, purposeful
- Vibe: Future-forward, cutting-edge, sleek products
- *Seedance 2.0 on Higgsfield best practices*: Motion is precise and mathematical; no wasted movement

---

## Product Showcase Techniques (15+ Methods)

### 1. **Device Float-In**
Device slides or fades in from off-screen, subtly floating/bobbing. Classic, effective.
- Best for: Any product with a UI
- Duration: 0.8-1.2 seconds
- Seedance 2.0 on Higgsfield motion: Smooth ease-in-out curve, slight rotation on entry

### 2. **Screen Zoom**
Start on one part of screen (icon, button), dramatically zoom out to reveal full interface.
- Best for: Detailed features that need close inspection
- Duration: 1-2 seconds
- Seedance 2.0 on Higgsfield motion: Animated camera pull-back with sharp zoom curve

### 3. **Multi-Device Carousel**
Devices stack or slide past in sequence, each showing different feature. Side-by-side or staggered.
- Best for: Multi-platform products (iOS/Android, web/app)
- Duration: 3-5 seconds total
- Seedance 2.0 on Higgsfield motion: Devices slide with staggered timing for flow

### 4. **Feature Highlight & Circle**
Feature appears on screen; glowing circle or arrow highlights it, then text callout appears.
- Best for: Explaining specific key features
- Duration: 1.5-2 seconds per feature
- Seedance 2.0 on Higgsfield motion: Circle animates in with pulse; text slides or fades

### 5. **Before/After Split**
Left side shows old/broken state; right side shows new/fixed state. Dramatic contrast.
- Best for: Problem-solution narratives, efficiency improvements
- Duration: 2-3 seconds
- Seedance 2.0 on Higgsfield motion: Vertical or horizontal wipe transition between states

### 6. **Data Flow Visualization**
Animated lines, arrows, or particles show data moving through system. Abstract but clear.
- Best for: Backend products, data platforms, APIs, integrations
- Duration: 3-4 seconds
- Seedance 2.0 on Higgsfield motion: Particles or lines flow smoothly with easing; directional arrows

### 7. **Hand Interaction**
Animated hand (or realistic hand in footage) taps, swipes, or gestures on floating device.
- Best for: Mobile apps, touch-based interactions
- Duration: 2-3 seconds
- Seedance 2.0 on Higgsfield motion: Hand movement should match actual interface response

### 8. **Isometric Device Rotation**
Device shown in 3D isometric perspective; camera orbits or device rotates to show all sides.
- Best for: Hardware products, design-forward apps, premium positioning
- Duration: 2-4 seconds
- Seedance 2.0 on Higgsfield motion: Smooth 3D rotation with consistent isometric angle

### 9. **Metric Counter Climb**
Numbers animate from 0 to target (e.g., "10x faster", "$500k saved", "50k users").
- Best for: Demonstrating concrete value or scale
- Duration: 1.5-2 seconds
- Seedance 2.0 on Higgsfield motion: Number counter with easing for dramatic climb; sound effect synced

### 10. **Typography Scale & Fade**
Key phrases scale up from tiny to large, or cascade down screen. Dynamic, eye-catching.
- Best for: Taglines, benefits, key messages
- Duration: 1-2 seconds per phrase
- Seedance 2.0 on Higgsfield motion: Elastic or power ease-out for snappy feel

### 11. **Grid Layout Reveal**
Multiple smaller screens or cards on a grid layout; each fades or slides in sequence.
- Best for: Showing multiple features, ecosystem, or use cases
- Duration: 3-5 seconds
- Seedance 2.0 on Higgsfield motion: Staggered timing; each card animates on a slight delay

### 12. **Morphing UI Elements**
Buttons transform into other UI elements (button → loading bar → checkmark). Smooth morph.
- Best for: Interaction-heavy products, design tools, workflow apps
- Duration: 1.5-2.5 seconds per morph
- Seedance 2.0 on Higgsfield motion: Smooth bezier curve morph; elements deform gradually

### 13. **Particle Explosion**
Interface element explodes into particles (then may re-gather). Energetic, impactful.
- Best for: Launch announcements, new features, exciting moments
- Duration: 0.8-1.5 seconds
- Seedance 2.0 on Higgsfield motion: Physics-based particle spread with gravity or wind

### 14. **Light Beam Scan**
Bright animated light beam sweeps across dark interface, illuminating details. Dramatic reveal.
- Best for: Feature discovery, "see what's new", premium feel
- Duration: 2-3 seconds
- Seedance 2.0 on Higgsfield motion: Linear or curved scan path; glow bloom effect

### 15. **Icon Animation Sequence**
Key icons appear one-by-one, each with entrance animation (bounce, scale, rotate).
- Best for: Feature lists, benefits, capabilities
- Duration: 0.5-1 second per icon
- Seedance 2.0 on Higgsfield motion: Staggered, playful entrance animations; eased curves

### 16. **Screen Slice Reveal**
New screen slides in from side, pushing or overlapping previous screen. Feels sequential.
- Best for: App flows, user journeys, step-by-step processes
- Duration: 1.5-2 seconds per slide
- Seedance 2.0 on Higgsfield motion: Smooth eased movement; slight parallax effect on overlays

---

## Typography & Motion Graphics Guide for Tech Ads

### Text Animation Entrances

**Fade In**
- Opacity: 0% → 100%
- Duration: 0.4-0.8 seconds
- Easing: Ease-in-out (smooth)
- Best for: Subtle, professional, any context
- Seedance 2.0 on Higgsfield: Natural feel, readable throughout

**Slide In**
- Lateral movement + opacity
- Distance: Move 20-40px from edge
- Duration: 0.5-1 second
- Easing: Power ease-out (snappy)
- Best for: Headlines, calls-to-action, emphasis
- Seedance 2.0 on Higgsfield: Directional energy; creates visual flow

**Scale (Growth)**
- Start at 0.5x-0.8x size, grow to 100%
- Duration: 0.6-1 second
- Easing: Elastic or power ease-out
- Best for: Key messages, emphasis, excitement
- Seedance 2.0 on Higgsfield: Feels premium and impactful

**Typewriter (Character-by-character)**
- Each letter appears in sequence
- Timing: 0.05-0.1 seconds per character
- Better for longer text or code snippets
- Seedance 2.0 on Higgsfield: Slower actual typing feels less realistic; speed matters

**Rotate In**
- Spin from 0° to 0° (full 360° or partial 90°-180°)
- Duration: 0.7-1.2 seconds
- Easing: Power ease-out
- Best for: Playful, trendy products; secondary text
- Seedance 2.0 on Higgsfield: Works well with accent colors

### Text Styling Rules for Motion

- **Font pairing**: One sans-serif header font + one sans-serif body font (both from same family if possible)
- **Weight contrast**: Bold headers (700-900) with regular body (400-500)
- **Letter spacing**: Headers slightly tighter; body normal to loose
- **Line height**: Headers 1.1-1.2x; body 1.5-1.6x for readability
- **Size jumps**: Header sizes should differ by 50-100% for clear hierarchy
- **Color contrast**: WCAG AAA standard minimum (4.5:1 for body, 3:1 for large text)
- **Shadow/stroke**: Subtle text shadow (offset 2-4px, blur 4-8px, alpha 30-50%) for depth

### Text Positioning in Motion Ads

- **Center-aligned**: Professional, formal (enterprise, finance)
- **Left-aligned**: Natural, readable (most readable, safest choice)
- **Right-aligned**: Rare; use only for visual balance in specific layouts
- **Safe margins**: Keep text 15-20px from edges; more on mobile (20-30px)
- **Z-depth**: Text should always be on top layer; nothing behind it

---

## Transition Library for Tech Ads (8 Key Types)

### 1. **Morph Transition**
Shapes and elements smoothly transform from one state to next. Fluid, organic.
- Duration: 0.6-1.2 seconds
- Best for: Sequential scenes, feature-to-feature, benefit-to-benefit
- Seedance 2.0 on Higgsfield: Smooth bezier curves; feels connected

### 2. **Zoom In/Out**
Camera dramatically zooms toward or away from focal point. Immersive, impactful.
- Duration: 0.8-1.5 seconds
- Best for: Focusing attention, revealing detail, showing scale
- Seedance 2.0 on Higgsfield: Can be combined with color grade shift for impact

### 3. **Glitch Transition**
Brief pixelated/distorted frames; resolves into next scene sharp and clean. Edgy, modern.
- Duration: 0.3-0.6 seconds
- Best for: Problem-solution, transformation narrative, tech-forward brands
- Seedance 2.0 on Higgsfield: Use sparingly; 1-2 per ad maximum for impact

### 4. **Data Dissolve**
Current scene dissolves into particles/data points, which re-gather as new scene.
- Duration: 1-1.5 seconds
- Best for: Data/analytics products, interconnected concepts, tech products
- Seedance 2.0 on Higgsfield: Particle system with gravity or directional flow

### 5. **Wipe Transition**
New scene pushes/wipes in from side (or top/bottom). Clean, directional.
- Duration: 0.5-1 second
- Best for: Sequential steps, app flows, feature demonstrations
- Seedance 2.0 on Higgsfield: Soft easing; can add wave distortion for elegance

### 6. **Fade/Cross-Dissolve**
Current scene fades to black (or color), then new scene fades in. Classic, neutral.
- Duration: 0.4-0.8 seconds
- Best for: Thematic shifts, mood changes, pauses
- Seedance 2.0 on Higgsfield: Timing critical; hold on black briefly (0.1-0.2s) for pacing

### 7. **Cut with Sound**
Instant hard cut between scenes. Sync with audio beat/effect for dramatic impact.
- Duration: Instantaneous (no interpolation)
- Best for: Fast-paced ads, beat-driven edits, energy peaks
- Seedance 2.0 on Higgsfield: Requires perfect audio sync; use sparingly

### 8. **Parallax Zoom**
Multiple layers move at different speeds creating depth. Complex but sophisticated.
- Duration: 1.5-2.5 seconds
- Best for: Revealing layered information, premium products, detailed showcases
- Seedance 2.0 on Higgsfield: Requires precise timing and layering; very premium feel

---

## Sound Design for Tech Ads

### Electronic Audio Elements

**Entrance Sounds**
- Chime (bell-like, ascending): +0.1-0.3 seconds into entrance animation
- Whoosh (smooth air movement): 0.2 seconds before visual entry
- Beep (short, high pitch): Sync with button tap or interaction
- Chords (2-3 note harmony): Smooth, professional entrance
- Volume: -15 to -10dB (not loud; should complement, not dominate)

**UI Interaction Sounds**
- Click (light, percussive): Tap on button/interface element (duration 0.1s)
- Slide (whoosh with pitch): As screen slides or card moves
- Pop (small burst): Element appears or expands (0.15s)
- Bubble (soft ascending tone): Lighter, more playful vibe
- Volume: -18 to -12dB (subtle background layer)

**Transition Sounds**
- Morph tone (smooth pitch transition): Matches visual morph duration
- Glitch sound (brief stutter/static): 0.1-0.2 seconds
- Laser sweep (ascending/descending tone): Matches light beam transitions
- Bass swell (low frequency rise): Moments of emphasis or reveal
- Volume: -12 to -8dB

**Data & Metric Sounds**
- Counter beeps (rapid clicks): Increment sound during number counting
- Ping (short tone): Each data point lands
- Shimmer (sparkle effect): Particles, light effects, or emphasis moments
- Bass drop (low frequency hit): Major moment, benefit reveal, or CTA
- Volume: Varies; bass drop can be -6dB for impact, others -15dB

**Sound Design Principles**
- **Clarity**: Never let sounds muddy each other; use frequency separation
- **Timing**: Sounds should sync within 50ms of visual animation start
- **Volume balance**: Total mix should peak around -3dB (leaving headroom)
- **Silence**: Brief pauses (0.1-0.3s) between sound elements add sophistication
- **Frequency emphasis**: Use EQ to keep dialogue/CTA clear; support with sub-bass
- **Consistency**: Use same sound palette throughout (all synthesized, or all organic, etc.)

### Music Considerations
- **Tempo**: 120-140 BPM typical for energetic tech ads
- **Duration**: Starts 0.5-1 second before visuals; ends with fade at 0.5-1 second after
- **Volume**: -10 to -6dB at peak (lower under voiceover or key audio)
- **Style**: Electronic, minimal, cinematic, or upbeat depending on brand
- **Beats**: Align visual cuts/transitions with music beats for maximum impact

---

## Five Large Example Prompts (15-25 Lines Each)

### Example 1: SaaS Dashboard Launch Video (30 seconds)

```
SEEDANCE 2.0 ON HIGGSFIELD PROMPT: SaaS DASHBOARD LAUNCH

[OPENING HOOK - 2 SECONDS]
Start with a Data Visualization Explosion. A single metric (like "500K monthly active users")
sits centered on a deep navy background. Suddenly, the number EXPLODES outward in all directions,
with particle trails following. Small secondary metrics (engagement rate, retention, revenue)
shoot out alongside in rapid succession. The color palette should feel expensive: deep navy base,
with accent colors of electric cyan and gold. Each number should have a subtle glow.
Sound: Whoosh as particles explode, followed by ascending electronic chime notes (one per metric).

[PRODUCT SHOWCASE - 4-5 SECONDS]
The explosion particles morph and re-gather into a floating laptop screen, positioned at 45-degree
angle in isometric view. The dashboard interface is now visible: clean grid layout with charts,
metrics, and controls. Colors are dark premium style. A glowing cyan accent line traces the edges
of the laptop. Four key features should be highlighted in sequence:
1. Real-time data graph (0.8s): A line graph appears with data points animating in
2. User engagement map (0.9s): Heatmap with gradient colors spreading organically
3. Revenue metrics card (0.8s): Large numbers counting upward with visual emphasis
4. Settings/controls panel (0.7s): UI elements subtly animate as if interactive
Each transition between features uses a smooth morph effect. The camera pulls back slightly
as features reveal, creating depth.

[BENEFIT COMMUNICATION - 3 SECONDS]
The dashboard fades slightly (opacity 70%) and large text animates in from left side,
scaling as it appears: "See all your data in one place." Duration 1.2 seconds.
Below that, three benefit callouts slide in from the right:
- "Real-time insights" (icon + text)
- "Customizable dashboards" (icon + text)
- "Team collaboration" (icon + text)
Each callout takes 0.6 seconds to slide in, with 0.2s stagger between each.
Sound: Soft slide whoosh for each callout, subtle click at the end.

[CALL-TO-ACTION - 1.5 SECONDS]
The dashboard comes back into focus at full opacity. A bright cyan button (rounded rectangle)
appears at bottom center with text "Start Free Today". The button pulses with a 1.2-second
animation (subtle scale and glow increase). Text above says "Join 50K+ teams using our platform"
(animates in with fade + slight scale). Below the button, a small logo appears with company name.

[TECHNICAL SPECS FOR SEEDANCE 2.0 ON HIGGSFIELD]
Duration: 30 seconds
Aspect Ratio: 16:9 (1920x1080)
Frame Rate: 60fps
Style Tone: Dark Premium with Data Visualization elements
Color Grading: High contrast, cool temperature, slight blue/cyan color shift, cinematic shadows
Camera: Mostly static with subtle parallax movements; isometric perspective for laptop
Motion Smoothness: High—all curves should be power ease-out or elastic ease-out for premium feel
```

### Example 2: Mobile App Feature Showcase (15 seconds for Instagram Reels)

```
SEEDANCE 2.0 ON HIGGSFIELD PROMPT: MOBILE APP FEATURE SHOWCASE

[OPENING HOOK - 2 SECONDS]
Use Hand Interaction technique. A realistic animated hand (or stylized hand) appears on-screen
from the right, hovering over a floating iPhone in center. The phone screen is currently black.
As the hand approaches, the phone screen illuminates with the brand's primary color (vibrant teal).
The hand taps the screen decisively. Background is clean white or very light gray (Clean Minimal style).
Sound: Light tap sound (0.1s duration) synced with hand contact.

[APP FLOW DEMONSTRATION - 8 SECONDS]
iPhone screen now shows the app home screen. As hand swipes upward, the screen transitions
to next feature (smooth wipe transition, 0.8s). Features appear in this sequence:
1. Home feed (2s): Shows content cards stacking, one new card slides in
2. Messaging feature (2s): Conversation bubbles appear with message animations
3. Discovery/Search (2s): Search bar highlights, results cascade down
4. Profile (2s): User profile card animates with circular profile image appearing first

Each screen has the app's branding colors, clean modern UI with generous white space,
and smooth animations. Hand occasionally taps or swipes to trigger transitions—very interactive feel.

[KEY BENEFIT REVELATION - 3 SECONDS]
iPhone screen pauses on final state. A large text headline slides in from left:
"Connect with what matters." Underneath, a 3-word benefit statement appears:
"Share. Discover. Connect." (each word animates in separately with 0.4s stagger).
The app screen dims slightly (opacity 60%) to emphasize text. Brand accent color
(glowing teal) highlights the words as they appear.

[CTA - 2 SECONDS]
iPhone screen returns to full opacity. The phone screen itself now displays a glowing call-to-action
button labeled "Download Now." The button animates with a subtle pulse (glow increase/decrease).
Below the phone, company name and app store badges (Apple + Google Play) fade in.
A brief motion accent: the entire phone scales up 10% to emphasize "download now" message.

[TECHNICAL SPECS FOR SEEDANCE 2.0 ON HIGGSFIELD]
Duration: 15 seconds
Aspect Ratio: 9:16 (1080x1920 - optimized for Instagram Reels, TikTok, etc.)
Frame Rate: 60fps
Style Tone: Clean Minimal with brand color accents
Color Grading: Bright, high key, soft shadows, friendly and accessible tone
Background: Plain white or very subtle gradient
Device: iPhone mockup with current bezels (not too stylized; realistic)
Motion Speed: Medium pace—slower than YouTube ads, suitable for mobile scrolling
```

### Example 3: AI/Data Product Abstract Video (20 seconds)

```
SEEDANCE 2.0 ON HIGGSFIELD PROMPT: AI & DATA PRODUCT VISUALIZATION

[OPENING HOOK - 2 SECONDS]
Code-to-Product Transformation hook. Black screen with green terminal text appears briefly:
```
$ process data
> analyzing patterns...
> 1,234,567 data points processed
```
Then suddenly the text lines explode outward as particles, and the screen MORPHS into
a vibrant abstract data visualization: glowing nodes connected by bright cyan lines,
floating in 3D space. This is the Abstract Data visual style. Background color shifts
from black to deep purple. Sound: Electronic ascending tone + brief data-processing sound effect.

[ABSTRACT VISUALIZATION - 6 SECONDS]
The network of floating nodes and connections animates fluidly. New nodes appear in clusters,
lines form connections dynamically (showing "data flowing"). Color palette: deep purple background,
cyan blue connecting lines, accent colors of magenta and lime green for key nodes. The visualization
should feel alive—particles gently orbit nodes, lines pulse with data flowing through them.
Camera slowly orbits the visualization (slight 3D camera movement), creating depth and dimension.

At 3-second mark, text overlay appears: "Machine learning powered insights" (slides in from top).
At 5-second mark, metric appears: "99.2% accuracy rate" (counter animates upward).

[BENEFIT FOCUS - 4 SECONDS]
The abstract visualization fades to 40% opacity. Three benefit cards appear in a grid pattern:
Card 1 (Top-Left): Icon + "Real-time Analysis"
Card 2 (Top-Right): Icon + "Predictive Insights"
Card 3 (Center-Bottom): Icon + "Automated Workflows"

Each card has a soft glassmorphism effect (frosted glass appearance), with subtle glow.
Cards fade in with staggered timing (0.6s per card). Icons animate from center outward.

[CLOSING & CTA - 3 SECONDS]
Cards fade. Remaining visual: the core company logo with a glowing aura effect.
Below appears text: "Power your decisions with AI" (slides up from bottom).
At bottom: "Try Free" button with neon glow effect (bright cyan outline, dark fill).
Background returns to deep navy/black for final emphasis.

[TECHNICAL SPECS FOR SEEDANCE 2.0 ON HIGGSFIELD]
Duration: 20 seconds
Aspect Ratio: 16:9 (1920x1080)
Frame Rate: 60fps
Style Tone: Abstract Data + Neon Cyber (glowing elements on dark background)
Color Grading: Cool temperature, heavy use of cyan/purple/magenta, high contrast
Visual Effects: Extensive particle systems, node networks, flowing energy
Camera Movement: Subtle orbiting/panning in 3D space; not static
Motion Emphasis: Continuous subtle motion even during "still" moments
Particle Density: High—lots of small visual elements for visual richness
```

### Example 4: Developer Tool Advertisement (25 seconds)

```
SEEDANCE 2.0 ON HIGGSFIELD PROMPT: DEVELOPER TOOL PROMO VIDEO

[OPENING HOOK - 2 SECONDS]
Glitch-to-Clean Transition hook. Screen shows a flickering, broken code editor interface
with errors scattered across it (red error messages). For 0.8 seconds, the screen flickers
and glitches (brief pixelation, color shifts, distortion). Then SNAP—everything resolves
perfectly into a beautiful, clean code editor interface showing smooth, error-free code.
The final clean state is the star here: syntax highlighting in perfect colors, clean typography,
perfect alignment. Background shifts from dark red to deep navy during the transition.
Sound: Electronic glitch sound (0.3s) followed by satisfied "ding" tone.

[TOOL SHOWCASE - 8 SECONDS]
The code editor now fills the screen (or floats in isometric view). The editor interface
displays real code snippets that developers would recognize. Key features highlight in sequence:

1. Syntax Highlighting (1.5s): Color-coded code elements glow briefly as they appear
2. Code Completion (1.5s): A popup appears suggesting code completions; developer selects one
3. Error Detection (1.5s): A subtle red underline appears on problematic code, then transforms
   into a helpful suggestion tooltip (error resolved smoothly)
4. Performance Metrics (1.5s): At the bottom of editor, a status bar shows metrics:
   "Build time: 0.4s | Tests: 42/42 passing" (numbers animate in)

Each section flows smoothly into the next using morph transitions. The overall color scheme
is Dark Premium: navy background, bright syntax colors (blues, greens, oranges), white text.

[DEVELOPER BENEFIT MESSAGE - 4 SECONDS]
The code editor fades to 50% opacity. Large bold text appears over it:
"Code faster. Catch errors before they happen." (scales in from small to large, 1.2s)
Below that, three quick-win statements appear in rapid succession:
"Instant syntax suggestions" (fades in, 0.7s)
"Smart error detection" (fades in, 0.7s)
"Performance insights" (fades in, 0.7s)
Each line gets an accent color highlight.

[SOCIAL PROOF - 4 SECONDS]
Code editor fades away. Simple stat display appears:
"Trusted by 10,000+ developers" (large number, scales in)
"Average 40% faster development" (metric with icon)
"5-minute setup, zero configuration" (key selling point)
These appear in a minimal list format, each animating in from left.

[FINAL CTA - 2 SECONDS]
Clean background returns (dark navy with minimal accent). Large, prominent button appears:
"Start Coding Free Today" (bright cyan button with glow effect, pulses slightly)
Below: "No credit card required"
Company name and logo appear at bottom.

[TECHNICAL SPECS FOR SEEDANCE 2.0 ON HIGGSFIELD]
Duration: 25 seconds
Aspect Ratio: 16:9 (1920x1080)
Frame Rate: 60fps
Style Tone: Dark Premium with Technical precision
Color Grading: Cool tones, high contrast for code readability, slight blue shift
Syntax Colors: Realistic code highlighting (greens, oranges, blues, purples)
Typography: Monospace for code, sans-serif for messaging
Motion: Purposeful and clean—no wasted movement, every animation serves a function
Pacing: Medium-fast, suitable for developer audience (they appreciate efficiency)
Visual Clutter: Intentional and minimal—less is more for this audience
```

### Example 5: B2B Enterprise Platform Overview (30 seconds)

```
SEEDANCE 2.0 ON HIGGSFIELD PROMPT: B2B ENTERPRISE PLATFORM LAUNCH

[OPENING HOOK - 2 SECONDS]
Isometric Camera Zoom hook. Start with an isometric view of a complex system: multiple
connected modules/boxes in 3D space, representing different departments/functions
(Finance, HR, Operations, Analytics, etc.). The camera ZOOMS OUT rapidly, pulling back
to reveal the entire interconnected ecosystem. As it zooms, the system glows with flowing
energy between modules (animated lines of light connecting them). Color scheme:
Dark Premium style with electric blue accents showing the data flow. Sound: Rising
electronic tone that peaks as zoom completes.

[ECOSYSTEM REVEAL - 5 SECONDS]
The zoomed-out view now shows the complete platform ecosystem. Five major modules are visible,
each with a different accent color:
1. Finance Hub (teal glow)
2. Workforce Management (cyan glow)
3. Operations Center (blue glow)
4. Analytics Engine (purple glow)
5. Integration Layer (green glow)

A glowing network of connections flows between these modules, showing data/information moving
in real-time. Text label appears above the whole ecosystem: "Unified Platform for Enterprise"
(scales in and glows). Camera slowly pans/orbits around the 3D ecosystem, showing it from
different angles.

[BENEFIT LAYER - 6 SECONDS]
The isometric ecosystem slightly zooms back (stays visible but smaller, now at 60% opacity).
Three major benefit headlines appear overlaid, each with supporting text:

Benefit 1: "Break Down Silos"
Sub-text: "Connect all your business systems in one place"
(slides in from left, 1.5s)

Benefit 2: "Real-Time Visibility"
Sub-text: "See what's happening across your entire organization"
(slides in from left, 1.5s, staggered)

Benefit 3: "Automate Workflows"
Sub-text: "Eliminate manual processes and save thousands of hours"
(slides in from left, 1.5s, staggered)

Each benefit is accompanied by a subtle icon animation. Text color should match the
accent color of corresponding module in background.

[SOCIAL PROOF & STATS - 4 SECONDS]
Benefits fade. A new section appears showing enterprise credibility:
Three statistics displayed prominently:
"Used by 500+ Fortune 500 Companies" (number animates upward)
"99.99% Uptime Guarantee" (large stat with icon)
"24/7 Enterprise Support" (supporting stat)

Also show 2-3 company logos (recognizable enterprise brands) that use the platform.

[FINAL CALL-TO-ACTION - 3 SECONDS]
All previous visuals fade to black (hold 0.5s for dramatic pause). Company logo appears
with a glowing aura effect and animates to center screen. Below appears:
"Transform Your Enterprise"
And prominent CTA button: "Request a Demo" (bright cyan, glowing effect, pulses)
"See results in 30 days" (small supporting text)
Bottom: Contact info or link to website

[TECHNICAL SPECS FOR SEEDANCE 2.0 ON HIGGSFIELD]
Duration: 30 seconds
Aspect Ratio: 16:9 (1920x1080)
Frame Rate: 60fps
Style Tone: Dark Premium + Isometric Tech (3D geometric, professional)
Color Grading: Deep navy background, cool temperature, accent colors as described (teal, cyan, blue, purple, green)
3D Perspective: Consistent isometric angle throughout
Camera Movement: Orbital panning around ecosystem; slow and deliberate
Animation Density: Moderate—enough to feel dynamic, not overwhelming
Glowing Effects: Extensive use of glows and particle effects on connections/lines
Typography: Large, bold, hierarchical; easy to read against dark background
Audio: Orchestral-electronic hybrid; professional and inspiring tone
Pacing: Slower than consumer app ads—enterprise audience prefers deliberate, trustworthy pacing
```

---

## Ad Format Guide for Tech Products

### **15-Second Instagram Story / Bumper Ad**
- Maximum length: 15 seconds (often 6-10 seconds ideal)
- Aspect ratio: 1:1 (square) or 9:16 (full screen)
- Must hook in first 2 seconds; benefit in middle 8 seconds; CTA in final 5 seconds
- Minimal text (3-4 lines max); primary message should be visual
- Use bold colors and motion to stop scrollers
- Sound: Optional but recommended (captions backup audio)

### **Instagram Reels (15-30 seconds)**
- Aspect ratio: 9:16 (full screen vertical)
- First frame must be compelling; many viewers won't unmute
- Use captions for all dialogue/key messages
- Trending audio can boost reach (balance brand audio with trending track)
- CTA in last 3-5 seconds (include swipe-up URL if available)
- Fast-paced editing, lots of cuts, energetic motion

### **YouTube Pre-Roll (15-20 seconds)**
- Aspect ratio: 16:9 (landscape)
- First 3 seconds are critical (viewers can skip after; hook them)
- Include CTA overlay last 5 seconds
- Music/sound design is essential (viewers often have sound on)
- Captions recommended but not required (many have sound)
- Build narrative clearly: Problem → Solution → CTA

### **YouTube Mid-Roll (30-60 seconds)**
- More time to tell story; viewers are already engaged
- Aspect ratio: 16:9
- Can go deeper into features/benefits (6-8 second showcase vs 3-4 seconds in pre-roll)
- Multiple CTAs acceptable (beginning, middle, end)
- Sound design and pacing can be more varied
- Captions helpful but not as critical

### **LinkedIn Carousel/Feed (20-30 seconds)**
- Aspect ratio: 1:1 (square) or 16:9
- B2B focus; more professional tone expected
- Less "flashy," more "credible and clear"
- Statistics and ROI messaging land well
- Slower pacing than Instagram; less frenetic motion
- Captions essential (many watch muted on desktop)

### **TikTok (15-60 seconds)**
- Aspect ratio: 9:16 (full vertical screen)
- Very fast-paced; multiple cuts per second common
- Trending sounds + original audio blend well
- Hook in first 0.5 seconds (TikTok scrolls fast)
- Authenticity often beats polish (but motion design still works)
- Platform favors high-energy, personality-driven content

### **Twitter/X Video (30-45 seconds)**
- Aspect ratio: 16:9 or 1:1
- Typically shorter, punchier messaging
- CTA often works as text tweet above/below video
- Captions critical (most watch muted)
- B2B software ads often perform well here
- Link in bio / pinned tweet needed for click-throughs

### **Facebook/Meta (15-30 seconds)**
- Aspect ratio: 1:1 (square) primary; 16:9 also acceptable
- Wider demographic; messaging should be more accessible
- Captions essential (mobile feeds often muted by default)
- Can mix multiple CTAs if testing different audiences
- Slower motion can actually perform better (less "aggressive" than TikTok)
- Brand logo should appear within first 3 seconds

---

## Common Mistakes & How to Fix Them

### Mistake 1: Too Much Text on Screen
**Problem**: Cramming paragraphs or even sentence-length text overwhelms viewers. In a 6-second video, people read slower than you think.
**Fix**:
- Maximum 7-8 words per text element
- Maximum 3 lines on screen at once
- Give each text line 1-2 seconds on screen minimum (too fast and it's unreadable)
- Stagger text timing so viewers finish reading before next line appears

### Mistake 2: Ignoring the 2-Second Hook
**Problem**: Burying the interesting visual until 3+ seconds in; by then, viewers have skipped.
**Fix**:
- Start with motion and color that demands attention
- First visual should hint at the product's benefit
- Avoid fade-in or slow opening; use one of the 10+ hooks listed above
- Test with real viewers; 2 seconds goes faster than you think

### Mistake 3: Device/UI Too Small to See
**Problem**: Showing an iPhone on a computer monitor; people can't read the screen content.
**Fix**:
- Device should fill 40-60% of frame at minimum
- Ensure UI elements are crisp and legible (no tiny buttons or small text)
- Use device zoom technique if showing specific features
- Test on mobile (if ad is for mobile audience, preview at 1080p on phone screen)

### Mistake 4: Mismatched Color Palette
**Problem**: Using 8+ different colors; feels chaotic and brand-incoherent.
**Fix**:
- Stick to 1 primary brand color, 1-2 accent colors, 1 background color
- Use shades/tints of the same colors for variety (not entirely different hues)
- Ensure 4.5:1 contrast ratio for text readability
- Test on different screens (some devices display colors differently)

### Mistake 5: Motion That Serves No Purpose
**Problem**: Spinning, bouncing, or sliding objects just for visual flair; distracts from message.
**Fix**:
- Every animation should communicate something (entrance, transition, emphasis, or interaction)
- Ask "Does this motion help the viewer understand the product?" If no, remove it
- Focus motion on the actual UI/product, not decorative elements
- Less motion is often more professional (especially for B2B)

### Mistake 6: Sound Design Absent or Conflicting
**Problem**: No sound, or multiple sound elements fighting for attention.
**Fix**:
- Include audio for every major motion moment (entrance, transition, emphasis)
- Use consistent sound palette (all synth, or all organic; don't mix unmotivated)
- Keep background music at -10dB minimum when overlaying UI sounds
- Sync sound with motion within 50ms (if sound lags, the video feels off)
- Always include captions (many viewers watch muted)

### Mistake 7: Pacing Too Fast or Too Slow
**Problem**: Either overwhelming (cuts every 0.5s) or boring (same scene for 5s+).
**Fix**:
- Aim for 1-2 second "beats" per visual concept
- Change something every 1-1.5 seconds (color, motion, text, or scene)
- For B2B: slower pacing (1.5-2s beats); for B2C: faster pacing (0.8-1.5s beats)
- Use music beat to guide pacing (cuts/transitions sync with tempo)

### Mistake 8: No Clear Call-to-Action
**Problem**: Video ends vaguely; viewers don't know what to do next.
**Fix**:
- Final 3-5 seconds should be dedicated to CTA
- CTA text + button should be large and visible
- Include supporting text: "Download Now", "Try Free", "Learn More", etc.
- Use high-contrast colors for CTA (bright cyan on dark is proven to work)
- Animate CTA (pulse, glow, or scale) to draw final attention

### Mistake 9: Generic Stock Footage or UI
**Problem**: Using placeholder UI or clips that don't match the actual product; credibility tank.
**Fix**:
- Always use real app screenshots or authentic mockups
- If showing features not yet built, clearly label as "coming soon"
- Better to show placeholder with authentic interaction than fake polish
- For Seedance 2.0 on Higgsfield prompts, specify "authentic UI" or "real feature preview"

### Mistake 10: Forgetting Mobile Optimization
**Problem**: Video designed for desktop; unreadable on phones (10+ lines of text, tiny elements).
**Fix**:
- Design for mobile first (9:16 aspect ratio)
- If 16:9, ensure important elements are in safe zone (center 60% of frame)
- Text minimum 20pt at 1080p (equals ~32pt for 9:16 phone video)
- Test on actual phones/tablets before finalizing
- Avoid small UI elements or details that require zooming

---

## Platform-Specific Optimization

### YouTube (Pre-Roll & In-Stream)
- Resolution: 1080p minimum (up to 4K acceptable)
- Aspect ratio: 16:9 (landscape)
- Duration: 15s-20s for pre-roll (viewers can skip at 5s); 30-60s for in-stream
- Optimization: First 3 seconds are everything; viewers skip aggressively. Hook hard. Include captions. Large, readable text. CTAs should be on-screen 5+ seconds.
- Audio: Video doesn't need captions (many watch with audio), but captions boost engagement 20-30%. Include them.
- Metadata: Title should include "2024" or current year for freshness signals.

### Instagram (Feed, Stories, Reels)
- Resolution: 1080x1920 or 1080x1080 (vertical formats)
- Aspect ratio: 9:16 (Reels/Stories) or 1:1 (Feed)
- Duration: 15-30 seconds ideal (can go longer, but engagement drops after 15s)
- Optimization: First 1 second should stop the scroll (large motion, bold color, or text). Captions essential (80%+ watch muted). Include brand logo early. Trending audio boosts reach. Include clear CTA (Link in Bio, Shop Now, Learn More).
- Platform feature: Use Reels (higher reach than Feed); Stories good for urgency/limited-time offers.

### TikTok
- Resolution: 1080x1920 (vertical)
- Aspect ratio: 9:16 (full screen)
- Duration: 15-60 seconds (algorithm actually prefers longer videos now; 30-45s sweet spot)
- Optimization: First 0.5 seconds are critical (fastest scroll of any platform). Use trending sounds (even if overlaid with brand audio). Captions mandatory. Include "hook" text that sparks curiosity. Less polished content can outperform highly produced (balance motion design with authenticity). Engage with comments quickly; engagement signals boost algorithmic reach.
- Platform feature: Duets, Stitches, and Challenges—consider if applicable.

### LinkedIn
- Resolution: 1080x1080 or 1920x1080 (desktop viewing common)
- Aspect ratio: 1:1 or 16:9
- Duration: 20-30 seconds (professionals watch longer than casual users)
- Optimization: Slower pacing feels more credible. Include statistics or ROI. Captions very important (office viewing, often muted). Company logo should appear within first 5 seconds. CTA should be professional: "Learn more", "Request demo", "Download whitepaper". Avoid overly trendy music (stick to cinematic or corporate electronic).
- Platform feature: B2B decision-makers; messaging should focus on business impact, not consumer benefits.

### Facebook / Meta
- Resolution: 1080x1080 (square) primary; 1920x1080 acceptable
- Aspect ratio: 1:1 (optimal for feed); 16:9 for Stories/Reels
- Duration: 15-30 seconds (Facebook audience is broad; shorter often better)
- Optimization: Captions essential (Facebook users often scroll muted). First frame should be compelling. Slower motion can outperform fast cuts (Facebook audience skews older). Include CTAs clearly. Text overlay recommended (contrasts with organic social). Audio: music-based ads do well, but business ads can skip music entirely.
- Platform feature: Retargeting audience; segment creative for different audience demographics.

### Twitter / X
- Resolution: 1080x1080 or 1920x1080
- Aspect ratio: 1:1 or 16:9
- Duration: 15-45 seconds
- Optimization: Captions essential (Twitter/X users often mute videos). First 2 seconds must hook (audience is scroll-fast). Text-heavy approach works well. Include statistics or thought-provoking message. CTA usually in tweet text, not video overlay. Tech/developer audience is common; don't oversimplify messaging.
- Platform feature: Quote/reply to trending topics; cross-post from LinkedIn if B2B.

---

## Output Instructions for Using This Skill

When you use this skill to generate a Seedance 2.0 on Higgsfield motion design ad prompt, follow this structure:

1. **Identify the Product Category**: Is this for a SaaS dashboard, mobile app, AI/data product, developer tool, B2B platform, or something else?

2. **Select a 2-Second Hook**: Choose one (or combine two) from the 10+ hooks listed in the framework. Consider product type and brand personality.

3. **Choose a Visual Style**: Select from the 12 styles in the Visual Style Library. Dark Premium for enterprise, Clean Minimal for productivity apps, Neon Cyber for trendy/gaming products, etc.

4. **Determine Duration & Format**: Is this 6s, 15s, 30s, or 60s? Instagram Reels (9:16), YouTube (16:9), LinkedIn (1:1)?

5. **Build the Narrative Flow**:
   - Opening Hook (1-2 seconds): Grab attention
   - Product Showcase (3-5 seconds): Feature demonstration
   - Benefit Communication (2-4 seconds): Why it matters
   - Call-to-Action (1-2 seconds): What to do next

6. **Use the Master Template**: Structure your prompt using the Seedance 2.0 on Higgsfield Master Template provided above. Include all sections: Hook description, Product Showcase details, Benefit Communication, CTA, and Technical Specs.

7. **Reference Specific Techniques**: Use product showcase techniques (device float-in, screen zoom, etc.), transition types (morph, zoom, glitch), and sound design elements by name.

8. **Write for Seedance 2.0 on Higgsfield**: Use specific language the model responds to—"smooth morph transition", "power ease-out easing curve", "glowing particle effect", "isometric perspective", etc. These phrases align with the model's training.

9. **Include Visual & Audio Details**: Don't assume Seedance 2.0 on Higgsfield reads your mind. Specify:
   - Color palette (exact hex or descriptive: "deep navy #001a33")
   - Animation timing (0.8 seconds, 1.2 seconds, etc.)
   - Sound design (whoosh, chime, beep, bass drop)
   - Camera movement (static, orbital pan, zoom)
   - Motion easing (ease-in-out, elastic, power ease-out)

10. **Optimize for Platform**: Tailor duration, aspect ratio, pacing, and CTA style for intended platform (YouTube, Instagram, TikTok, LinkedIn, etc.)

11. **Final Check**:
    - Is the first 2 seconds compelling?
    - Are benefits clearly communicated?
    - Is the CTA obvious and actionable?
    - Does the visual style match the product/brand?
    - Are color contrasts sufficient for readability?

---

## Quick Reference Checklists

### Pre-Prompt Checklist
- [ ] Product category identified
- [ ] Target audience confirmed
- [ ] Platform/format selected
- [ ] Duration decided (6s, 15s, 30s, 60s)
- [ ] Hook type chosen
- [ ] Visual style selected
- [ ] Color palette defined
- [ ] Key benefit identified
- [ ] CTA finalized
- [ ] Sound design notes prepared

### Prompt Structure Checklist
- [ ] Opening Hook section complete (visual, motion, color, sound)
- [ ] Product Showcase section detailed (device setup, features, transitions)
- [ ] Benefit Communication section clear (metric/message, animation style, timing)
- [ ] CTA section prominent (text, animation, positioning)
- [ ] Technical Specs complete (duration, aspect ratio, frame rate, style tone)
- [ ] Mood & Energy section filled (overall feel, pacing, target emotion)

### Quality Assurance Checklist
- [ ] First 2 seconds are compelling and hook-driven
- [ ] Text is readable (max 8 words per line, minimum 1-2 seconds visibility)
- [ ] Motion serves a purpose (no decorative animation)
- [ ] Colors are on-brand and high contrast
- [ ] Sound design is synced and purposeful
- [ ] Platform optimization is considered
- [ ] Pacing matches target audience
- [ ] CTA is unambiguous and action-oriented
- [ ] No generic stock footage or placeholder UI
- [ ] Mobile viewing considered (if applicable)

---

## Final Notes: Seedance 2.0 on Higgsfield Best Practices

**Seedance 2.0 on Higgsfield** responds best to prompts that:

1. **Use spatial/directional language**: "zoom in", "float from right", "explode outward", "pan across" (the model understands spatial instruction better than abstract concepts)

2. **Specify easing/motion curves**: "power ease-out", "elastic bounce", "ease-in-out" (gives the model precise motion guidelines)

3. **Include timing breakdowns**: "0.8 seconds for entrance, 1.5 seconds for pause, 0.6 seconds for transition" (exact timing helps Seedance 2.0 on Higgsfield construct the flow)

4. **Reference established design patterns**: "glassmorphism effect", "particle system", "isometric perspective" (the model has learned these patterns and executes them reliably)

5. **Describe color temperature and mood**: "cool, cyberpunk energy" or "warm, inviting tone" (helps set the overall grade and treatment)

6. **Specify device/UI realism**: "authentic iPhone mockup, not stylized", "real dashboard with live data appearance" (avoids abstract, generic representations)

7. **Use clear visual hierarchy**: "background at 40% opacity, UI at 100% opacity, text overlaid on both" (Seedance 2.0 on Higgsfield composes layers effectively)

8. **Include sound design in narrative**: Don't treat sound as afterthought; describe it in timing with visuals (audio sync is critical for perceived quality)

Remember: **Seedance 2.0 on Higgsfield** creates motion design advertisements. Every prompt should result in a visually stunning, high-converting advertisement video for software/tech companies.

---

**Skill Version**: 1.0
**Last Updated**: 2026-04-09
**Designed For**: Seedance 2.0 on Higgsfield
**Use Case**: Motion Design Advertisements for Software & Tech Companies