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---
name: seo-crawl
description: "Crawlability and site structure for SEO: robots.txt, noindex, canonical, redirect chains, sitemap.xml; internal linking, click depth, orphan pages, URL hierarchy, breadcrumbs; competitor comparison (gaps, overlapping keywords, content gaps). Commands documented in commands/. Triggers: 'seo crawl', 'crawlability', 'robots txt', 'site structure', 'URL structure', 'competitor seo', 'индексация', 'структура сайта', 'конкуренты seo', 'краулинг'."
license: MIT
metadata:
author: bestdeejay-design
version: "1.0.1"
compatibility: "No scripts — agent-driven workflows (commands/)"
when_to_use: "Use for crawlability, structure & competitors: 'seo crawl', 'crawlability', 'robots txt', 'site structure', 'URL structure', 'competitor seo', 'индексация', 'структура сайта', 'краулинг'. Example: 'Check if Google can crawl my site' / 'Проанализируй структуру сайта'."
---
# SEO Crawl — crawlability, structure & competitors
Use this skill for the **crawl/visibility** layer of SEO: whether search engines
can reach the site, how it is internally linked, and how it compares to
competitors.
## Commands (documented in `commands/`)
| Command | What it does |
|---|---|
| `seo-crawl` | Crawlability: robots.txt, noindex, canonical, redirect chains, sitemap.xml |
| `seo-structure` | Internal linking, click depth, orphan pages, URL hierarchy, breadcrumbs |
| `seo-compare` | Competitor comparison: gaps, overlapping keywords, content gaps (URL mode) |
Modes: **URL** (external sites) and **File** (local projects); `seo-compare` is URL-only.
## When to use
- User asks for "seo crawl", "crawlability", "robots txt", "site structure",
"URL structure", "competitor seo", "индексация", "структура сайта".
- Indexation, linking structure or competitor gaps are the task.
## Do NOT use
- For the full technical audit / CWV / reports / fixes — that is `seo-audit`.
- For schema.org / meta tags — that is `seo-schema`.
- For content / keywords / headings / images — that is `seo-content`.
## Boundaries
- Do not use for copy quality or schema authoring; use `seo-content` or `seo-schema`.
## Crawl workflow and safety
Declare crawl scope, user agent, rate limit, robots policy, maximum pages, and whether the input is a local build or a permitted URL. Separate robots exclusions, HTTP failures, canonical conflicts, redirect chains, orphan detection, and competitor observations; do not merge them into one score.
## Output gate
Every finding contains URL/file, HTTP status or source evidence, affected link path, severity, and next action. Report pages not crawled and why. Never bypass robots.txt, authentication, rate limits, or access controls, and never call a competitor gap an observed fact without fetched evidence.