Claude Skills by trungdo9

Multi-MCP marketing orchestrator. Activated by /mk:campaign and Phase 9 (Measure) of the marketing workflow. Coordinates across GA4, GSC, SendGrid/Resend, and ReviewWeb MCP wrappers for full-funnel campaign execution + measurement.

Google Analytics 4 MCP wrapper. Activate when user needs traffic reports, real-time data, attribution, or any GA4 metrics. Routes to MCP tools if available, else falls back to manual CSV export.

Google Search Console MCP wrapper. Activate for SEO analytics — search queries, indexing status, sitemaps, keyword rankings. Routes to MCP tools if available, else manual CSV export fallback.

Resend MCP wrapper. Activate for developer-first transactional email with React Email components. Routes to MCP tools if available, else generates React Email components for local rendering.

ReviewWeb MCP wrapper. Activate for reputation audits, review monitoring, sentiment analysis. Routes to MCP tools if available, else asks user to paste reviews for analysis.

SendGrid MCP wrapper. Activate for transactional email, marketing campaigns, deliverability checks, or list management. Routes to MCP tools if available, else generates email templates for manual send.

WordPress MCP wrapper. Activate for WordPress content ops via an MCP server when available; else falls back to the wordpress-rest curl path. Manages posts, pages, media, taxonomies, SEO meta.

Shopify Content Publisher — connect to a live Shopify store via Admin REST/GraphQL API to publish, update, and manage blog articles & pages. Features zero-dependency Markdown-to-HTML conversion, automated Schema FAQ sanitization (strips raw script tags to prevent code leaks), tag normalization, SEO metafields injection, dry-run safety previews, and idempotent upserts.

WordPress REST API client — connect to a live WP site to publish/update posts & pages (draft→publish), upload media, manage categories/tags, write Yoast/RankMath SEO meta, and audit existing content. Use when pushing generated marketing content to WordPress or auditing live WP articles. Auth via Application Passwords (env vars only). Consumer/client skill (not for building WP plugin endpoints).

Generate, iterate, and scale paid ad creative — headlines, descriptions, primary text, static concepts, hooks, and video scripts for Google, Meta, LinkedIn, TikTok, and X. Triggers on "ad copy variations", "generate headlines", "RSA headlines", "bulk ad copy", "write me some ads", "Facebook/Google/LinkedIn ad copy", "creative testing", "ad iterations", "static ads", "ad templates", "iMessage / chat-reveal / ChatGPT / Apple Notes / AirDrop ad", "motion or faceless video ad", "UGC / greenscreen...

Paid advertising strategy and operations — Google Ads, Meta, LinkedIn, TikTok, X. Campaign structure, audience targeting, bidding, budget pacing, kill/scale decisions, conversion tracking, and account audits. Triggers on "PPC", "paid media", "ROAS", "CPA", "CPL", "ad campaign", "retargeting", "audience targeting", "Google Ads", "Facebook ads", "Meta ads", "LinkedIn ads", "ad budget", "cost per click", "ad spend", "should I run ads", "ABM", "account-based marketing", "B2B ads", "lead quality",...

Marketing measurement methodology — tracking plans, event taxonomy and naming, funnel models, attribution models, UTM conventions, dashboards and reporting cadence, and reading the numbers. Use when the user says "set up tracking", "GA4", "conversion tracking", "event tracking", "tracking plan", "UTM parameters", "GTM", "tag manager", "which channel gets credit", "our numbers don't match", "are my events firing", "how do I measure this", or asks how to know whether something is working.

Tạo profile Chrome riêng cho agent-browser và duy trì phiên đăng nhập cho bất kỳ site nào cần login (Facebook, Shopify admin, CMS...) khi KHÔNG lái được profile Chrome thật của user (Chrome >=136 chặn cả copy profile lẫn gắn CDP vào profile mặc định). Dùng khi cần agent-browser giữ phiên đăng nhập bền vững, hoặc khi debug lỗi "vẫn ra trang đăng nhập dù URL đúng". Không tự động hoá bước gõ mật khẩu — luôn cần người đăng nhập thủ công một lần.

B2B cold outreach that gets replies — subject lines, opening lines, body copy, low-friction CTAs, personalization tiers, multi-touch follow-up sequences, and deliverability. Use for cold email, prospecting email, outbound email, SDR/sales-development email, "email to leads", "reach out to prospects", "follow-up sequence", or "nobody's replying to my emails". For lifecycle/drip nurture use email-sequence; for one-shot broadcast campaigns use emails.

Alternatives pages — singular "<Competitor> alternative" (you as the alternative) and plural "<Competitor> alternatives" (roundup). Covers why-people-switch framing, the criteria framework, honest competitor representation, migration sections, switcher social proof, CTA placement. Triggers on "alternative page", "alternatives to X", "best X alternatives", "tools like X", "switch from X". For head-to-head vs pages, see competitors.

Competitive intelligence — turn a list of competitor URLs into structured, comparable profile dossiers. Positioning and messaging teardowns, pricing tables, product/feature inventory, customer and review mining, SEO/backlink strength, strengths-weaknesses with evidence, positioning maps, and sales battle cards. Triggers on "profile this competitor", "competitor research", "competitor analysis", "competitive audit", "competitor deep dive", "who are my competitors", "competitor landscape", "com...

Head-to-head "vs" comparison pages — "[You] vs [Competitor]" and "[Competitor A] vs [Competitor B]". Page structure, paragraph-level feature/pricing/support comparison, honest who-it's-for verdicts, migration sections, switcher social proof, and the fairness rules that keep a comparison credible. Triggers on "vs page", "comparison page", "X vs Y", "how do we compare to X", "head-to-head", "compare us against", "competitor comparison page", "battle card page".

Editorial strategy — content pillars, the 60/30/10 calendar, format and channel mix, idea scoring, distribution (ORB), repurposing, and content audits. Use when the user asks "what should I write about", "content plan", "editorial calendar", "content pillars", "blog strategy", "content ideas", "content roadmap", "content audit", or "I don't know what to write". Owns the brand/editorial layer; keyword-driven cluster planning and article production belong to the SEO stack.

Revise and tighten copy that already exists — line editing, clarity, voice consistency, cutting fluff, proofing, and content refresh. Triggers on "edit this copy", "review my copy", "proofread", "polish this", "tighten this up", "this reads awkwardly", "too wordy", "sharpen the messaging", "copy sweep", "refresh this content", "this page is outdated", "content audit". Use when copy exists and needs improving, not writing from scratch.

Write new persuasive marketing copy — headlines, subheadlines, value props, CTAs, hero sections, landing/pricing/feature/about page copy, ad and email copy, social posts. Use when the user says "write copy for", "headline help", "CTA copy", "value proposition", "tagline", "hero section", "above the fold", "make this more compelling", "subject lines", "help me describe my product", or needs a page/campaign written from scratch. Carries headline formulas, the "Now you can" test, the Human Actio...

Conversion Rate Optimization — landing pages, signup flows, popups, A/B tests. 25-point framework.

Customer research — run and synthesize primary research (interviews, surveys, PMF survey), mine public voice-of-customer signal (Reddit, G2/Capterra, Hacker News, app stores, communities), and build evidence-backed JTBD maps, VOC quote banks, and personas. Use for "customer research", "talk to customers", "customer interviews", "interview questions", "survey design", "PMF survey", "analyze transcripts", "support ticket analysis", "win/loss", "churn research", "voice of customer", "VOC", "revi...

Design multi-email automated flows — welcome series, onboarding drips, lead nurture, re-engagement, win-back, trial-conversion, failed-payment recovery. Use when the user says "email sequence", "drip campaign", "nurture sequence", "onboarding emails", "welcome series", "re-engagement emails", "email automation", "lifecycle emails", "trigger-based emails", "email funnel", "email workflow", "email cadence", or asks "what emails should I send". Any flow of two or more emails on a trigger + delay...

One-shot broadcast email campaigns — a single send to a list or segment. Announcement, product update, launch email, promo or seasonal offer, newsletter/roundup, pricing-change notice, webinar invite, review ask, referral ask, milestone or usage recap. Covers subject line + preview text craft, single-email structure, one primary CTA, segment selection, send timing, list hygiene and deliverability, and open/click/unsub measurement. Triggers on "write an email campaign", "announcement email", "...

The operating system for social engagement — time-boxed daily and weekly windows built around the golden hour after publishing, a triage order for comments/DMs/negative/proactive, mapping the routine to a goal with signals you can actually read, and anti-burnout boundaries. Use when the user says "I can't keep up with comments", "how much time should I spend engaging", "when should I engage", "build an engagement habit", "engagement cadence", "I'm burning out on social", "we post and disappea...

Facebook Groups as the organic surface — Group vs Page decision, niche and naming, privacy and membership questions, the daily two-way engagement calendar, quality growth levers, moderation SOPs, and a value-first monetization ladder. Uses the TRIBE framework. Use when the user says "start a Facebook Group", "grow my Facebook Group", "should I run a Group or a Page", "my Group is dead", "nobody posts in my Group", "turn my community into leads", "Facebook community strategy", or "how do I mod...

Facebook Page and platform strategy — organic reach diagnosis, the three-surface play (Reels for discovery, Feed for depth, Groups for community), the REACH framework, per-surface post recipes, first-hour engagement velocity, thematic anchoring, and link handling. Use when the user says "grow on Facebook", "fix my Facebook reach", "Facebook content strategy", "Facebook Page strategy", "Facebook Reels", "nobody sees our Facebook posts", "how does the Facebook algorithm work", "should we post o...

Complete AI Visual & Prompting Engine for Vietnamese & Asian F&B Marketing — combines visual decision gating (real photo vs AI), 4-question strategic briefs, model-agnostic prompt anatomy, Vietnamese culture & F&B localization, 9 cardinal generation laws, 4 localized operational playbooks, and automated CLI batch rendering (OpenAI gpt-image-2) with WebP delivery (≤960px). Use for blog heroes, concept diagrams, process flows, social graphics, or batch asset creation.

Đọc và xử lý hàng chờ "Yêu cầu tham gia" của Facebook Group TUYỂN DỤNG F&B [CareerFNB] (631265717502650) bằng agent-browser (Vercel Labs) qua profile Chrome riêng đã xác thực — áp logic SOP, luôn xác nhận với người trước khi bấm Phê duyệt/Từ chối. Dùng khi user nói "duyệt member group", "xử lý hàng chờ tham gia", "chạy phiên duyệt thứ 3/thứ 6", "mở participant_requests". KHÔNG BAO GIỜ tự bấm mà không hỏi xác nhận trước — đây là rào cứng của skill, không phải gợi ý.

Hashtag and social discoverability strategy for 2026 — sets the keyword/social-SEO layer first (caption, on-screen text, spoken audio), then a tight per-platform tag set within caps, favoring niche and mid-tier tags over mega-tags, plus branded and campaign hashtag design. Use when the user says "hashtags", "what hashtags should I use", "how many hashtags", "hashtag strategy", "help me get discovered", "do hashtags still work", "are hashtags dead", "hashtags for Instagram/TikTok/LinkedIn", or...

Strategic visual foundation and prompt engineering engine for F&B Marketing (Vietnam & Asia) — visual decision gating (real assets vs AI), 4-question strategic briefs, model-agnostic prompt anatomy, Class A/B/B'/C classification, Vietnamese cultural & operational localization, and tooling routing. Fully aligned with gpt-image-vi and plans/marketing-context.md. Use when the user asks "what image should I use", "help me prompt an image", "create a visual brief for this post", or "generate a her...

Build custom ClaudeKit Marketing components - skills, agents, and workflows tailored to specific business needs.

Product launch and go-to-market planning — readiness gate (SLC), the ORB channel framework, the five-phase launch ramp (internal → alpha → beta → early access → full), Product Hunt playbook, launch-day checklist, and post-launch adoption. Triggers on "launch", "Product Hunt", "GTM plan", "feature release", "announcement", "beta launch", "early access", "waitlist", "launch checklist", "we're about to ship".

Market sizing — TAM/SAM/SOM built bottom-up from addressable accounts x realistic ACV, cross-checked against cited published figures, with every number sourced or marked [NEEDS DATA]. Use for "market sizing", "TAM", "SAM", "SOM", "how big is this market", "addressable market", "market opportunity", "is this market big enough", "size the opportunity", "total addressable market", "how much revenue is in this segment", "market size for the deck".

Marketing idea generation for SaaS and software products — a catalogue of 139 proven tactics across 17 categories (content, SEO, free tools, paid, social, email, partnerships, events, PR, launches, product-led, unconventional, marketplaces), filtered against stage, budget, timeline, and goal into a short ranked shortlist. Triggers on "marketing ideas", "growth ideas", "how do I market this", "marketing strategies", "marketing tactics", "ways to promote", "ideas to grow", "what else can I try"...

In-product paywalls and upgrade moments — feature gates, usage-limit screens, trial-expiration flows, upsell modals, in-app pricing. Use when the user says "paywall", "upgrade screen", "upgrade modal", "upsell", "feature gate", "limit reached", "trial expiration screen", "free to paid conversion", "freemium conversion", "trial-to-paid", "plan upgrade prompt", or "free users won't upgrade". Distinct from public pricing pages and general landing-page CRO.

Popup, modal, overlay, slide-in, and banner conversion mechanics — trigger selection (exit intent, scroll depth, time delay, click, page count, behavior), audience targeting, frequency capping, offer design, mobile constraints, dismissal UX, and accessibility/compliance. Use for "exit intent", "email popup", "lead capture popup", "modal optimization", "announcement banner", "sticky bar", "notification bar", "slide-in", "our popups are annoying people".

Foundation marketing skill. Create or update the marketing context hub (plans/marketing-context.md) — ICP, positioning, brand voice, competitors, goals, channels. Activated by /mk:plan and the first run of any /mk: command when the hub is missing.

Full-site SEO audit — crawls a site (or a single WordPress post via wordpress-rest), detects business type, fans out to up to 15 specialist skills, aggregates a 0-100 SEO Health Score, and writes a prioritized Critical>High>Medium>Low action plan. Use for "audit my site", "full SEO check", "website health check", or as the baseline phase before an seo-writing campaign.

Off-page backlink profile analysis — referring-domain quality, anchor-text distribution, toxic/spam link detection with disavow criteria, link-reclamation targets, and competitor backlink-gap mapping. Produces a confidence-weighted 0-100 backlink health score that degrades to "insufficient data" rather than faking a number when only free sources are available. Use for link audits, disavow decisions, and link-building opportunity lists.

Topic cluster modeling — turn a seed keyword into a Pillar / Sub-Pillar / Cluster tree with a clean internal-link graph. Use to plan topical authority before writing, or to map an existing set of posts onto a cluster structure. Feeds the seo-writing pipeline (Stage 1).

Competitor comparison and alternatives pages — "X vs Y", "alternatives to X", "best [category] tools" roundups. Covers feature matrices, comparison-intent keyword targeting, Product/SoftwareApplication/ItemList schema, and conversion-optimized layout with fairness guidelines. A distinct page format, not the SERP-beating competitor analysis that feeds a regular article outline.

SEO content brief — turn a target keyword into a writer-ready outline by analyzing the top-ranking competitors, finding their content gaps, and specifying H2/H3 structure, word targets, FAQs, and E-E-A-T requirements. Feeds the seo-writing pipeline (Stage 2).

Content SEO with the E-E-A-T framework — write and score long-form articles for quality, original insight, and author signals. Enforces the truth-only rule (no placeholder entities, no invented stats) and anti-fluff writing. Powers the deep section-by-section writing in the seo-writing pipeline (Stage 3).

DataForSEO MCP wrapper — live SERP results (Google/Bing/Yahoo/YouTube/Images), keyword volume/difficulty/intent/trends, backlink profiles, domain and competitor analytics, on-page/Lighthouse audits, business listings, and AI-visibility (LLM mention) tracking across 9 API modules. Bring-your-own MCP server; degrades to the WebSearch/WebFetch research ladder when not configured. Paid per API call — always cost-check before bulk operations.

SEO drift monitoring — baseline a page's SEO-critical elements (title, meta, canonical, robots, headings, schema, OG tags, Core Web Vitals), diff the current state against that baseline, and classify every change CRITICAL/WARNING/INFO. Git for your SEO — catches the regression a redesign or CMS change introduced, before rankings visibly drop.

E-commerce SEO — product-page on-page audit, Product schema (JSON-LD) requirements and scoring, Google Shopping / Amazon marketplace intelligence, organic-vs-Shopping keyword gaps, and UCP (Universal Commerce Protocol) agentic-checkout profile audit.

SEO workflow recipes — named, multi-step playbooks that chain SEO skills into a repeatable process. The flagship recipe is the full article-production pipeline (seo-writing); others cover audits, migrations, and recovery. Use to pick and run a standard SEO workflow end-to-end.

Generative Engine Optimization (GEO) — structure and audit content so ChatGPT, Perplexity, Claude, and Google AI Overviews/AI Mode extract and cite it. Covers citability scoring, structural readability, entity/authority signals, AI-crawler access, llms.txt, and platform-specific optimization. Powers Stage 4 of the seo-writing pipeline.

Google's own SEO field data — PageSpeed Insights v5 + CrUX (real Chrome CWV, with 25-week history), Search Console (Search Analytics, URL Inspection, Sitemaps), Indexing API v3, GA4 organic traffic, YouTube/NLP/Knowledge-Graph/Web-Risk extras, and Ads Keyword Planner volume. Direct REST calls (curl via Bash, or WebFetch) against Google's own endpoints — bridges the gap between crawl-based analysis and what Google itself reports. Use when the user says "search console", "GSC", "PageSpeed", "Cr...