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---
name: market-sizing
description: "Estimate market size using TAM, SAM, and SOM with top-down and bottom-up approaches"
metadata:
sources:
- kind: github-file
repo: phuryn/pm-skills
path: pm-market-research/skills/market-sizing/SKILL.md
commit: 36ccefdc6c2e00d7c0c12cb0a52bf93e8ec50da4
attribution: Pawel Huryn
license: MIT
usage: referenced
---
Estimate market size using TAM, SAM, and SOM with top-down and bottom-up approaches. Use when sizing a market opportunity, estimating addressable market, preparing for investor pitches, or evaluating market entry.