Finds the unexpected, dry, or self-deprecating angle that makes an email memorable. Turns "professional and polite" into "this person sounds like a real human." Use when a draft is technically correct but forgettable, when the user wants humor without slapstick, or when they need a subject line or sign-off with personality. Triggers on "make it funny," "more personality," "less corporate," "humor," "memorable subject line," "sign-off ideas."
Scanned 8/31/2026
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---
name: fun-angle
description: Finds the unexpected, dry, or self-deprecating angle that makes an email memorable. Turns "professional and polite" into "this person sounds like a real human." Use when a draft is technically correct but forgettable, when the user wants humor without slapstick, or when they need a subject line or sign-off with personality. Triggers on "make it funny," "more personality," "less corporate," "humor," "memorable subject line," "sign-off ideas."
---
# Fun angle
Source: `points/core-rules.md` rule 9 (warmth and humor), `points/cold-email-rules.md` rule 3 (subject lines), `points/examples-and-critiques.md` (the model letters that worked).
## Why this exists
Kramon's class rule: *"Humor is non-negotiable. If you think there's too much humor, drop the course."*
The emails that get answered have one moment that makes the recipient smile. Not a joke — a moment. A line, an image, a self-aware aside, a subject line that's slightly weird.
This skill exists because most people are scared to be funny in professional writing, so they default to safe. Safe gets deleted.
## What works
### 1. Self-deprecation that doesn't beg for sympathy
✅ *"I spent last weekend reading your Substack instead of my OB pre-reads, and I'm not sure that was the wrong trade."*
✅ *"I open Google Docs and stare at it like it owes me money."*
✅ *"Collecting degrees like infinity stones."*
What works: the joke is at the writer's expense, but it's confident — not "poor me," more "yes, I see it too."
❌ *"I know I'm probably wasting your time but..."*
❌ *"Sorry to bother you, I'm just a humble student..."*
This is begging. Cut.
### 2. Specific, slightly absurd detail
✅ A specific shared object from your history with the recipient (a gift, a year, a place you both know), referenced concretely enough that the reader has to remember the moment.
✅ A specific sensory detail from your own past — what you wore, what was wrong with what you wore, what you held, what someone said — concrete enough to be unfakeable.
✅ A specific physical scene with a place name, a time, and one company-of-one detail (alone, with a friend, training, watching).
What works: the detail is so specific it must be true. Specificity is funny on its own.
### 3. The unexpected juxtaposition
The shape: an old identity + a current identity, in a five-to-eight word phrase, where the two don't usually co-occur in the same person.
- *"[Unusual prior career] turned [current credential]."* The reader pauses on the gap between the two. That pause is your foot in the door.
- *"[Current credential] who [unexpected current activity]."* Best when the activity is one a normal person would never combine with the credential.
- *"Ex [elite endeavor that takes years]."* The "ex" carries the story without explanation.
What works: two things you don't expect to coexist. Specificity does the rest.
### 4. Dry observational humor
✅ *"Anthropic recently launched Claude Cowork — chat is a conversation, Cowork is delegation."*
✅ *"Centaur writers and recovered consultants."*
✅ *"To centaur writers and recovered consultants,"* (sign-off)
What works: doesn't telegraph the joke. The reader earns the smile by getting it.
### 5. The honest aside
✅ *"I was fortunate enough not to have to live on $4 a day while doing my MBA."*
✅ *"I'll be honest: I've never written a cold email I didn't second-guess."*
✅ *"I know that's a big ask, so no is a perfectly fine answer."*
What works: a moment of honesty about the ask itself. Earns trust.
## What doesn't work
- **Puns** — almost always groan-inducing
- **Pop-culture references** — date your email; the recipient may not know the show
- **Self-effacing humor that begs for sympathy** — see above
- **Forced humor** — if you can't say it without straining, cut it
- **Humor at someone else's expense** — even gentle ribbing of a third party is risky
- **Exclamation points** — humor is dryer without them
- **"LOL," "haha," ":)" or any emoticon** — undermines the line
## Where humor goes
### Subject line
Highest-leverage place. The subject is what gets the email opened.
Three subject-line shapes that work (see *unexpected juxtaposition* above for the underlying form):
- Reference a specific shared object or moment between you and the recipient
- Pair your unusual prior identity with the current credential
- Name a small specific shared place or institution
### First sentence
A self-aware aside that names the writer's own friction with the medium. *"I'll be honest: I…"* / *"I open Google Docs and stare at it like it owes me money."* The aside makes the rest of the email read as written, not generated.
### One line in the middle
A specific physical detail from your past with sensory texture — what you wore, what was wrong with it, what someone said. One per email, dropped without fanfare.
### The sign-off
The line that proves you're a human, not a template.
- *"To centaur writers and recovered consultants,"*
- *"From a fellow optimist about boring infrastructure,"*
- *"With more questions than answers,"*
Never: *"Best,"* *"Sincerely,"* *"Warm regards,"* *"All the best,"*
## Output format
When invoked, take the user's draft (or context) and return:
```
## Three subject-line candidates with personality
1. "<line>"
2. "<line>"
3. "<line>"
## One self-aware opener
> "<line>"
**Why it works:** <one sentence>
## One absurd / specific detail to seed in the middle
> "<line>"
**Why it works:** <one sentence>
## Three sign-off candidates
1. "<line>"
2. "<line>"
3. "<line>"
## Risk flags
- <Anything that might land flat with this specific recipient — flag it>
```
## How to calibrate
Match the humor to the recipient's tone. A line that lands with a startup CEO will not land with a litigator. Read the recipient dossier (from `recipient-research`) before suggesting humor. If the recipient is famously dour, dial it down to dry observational; skip the absurd detail.
When in doubt: **one moment is enough.** A whole email of jokes is a comedy set, not an email.
## The litmus test
Read the line aloud. If you slightly cringe, cut it. If you slightly smile, ship it.
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