SEO drift monitoring — snapshot a site's SEO state and detect regressions over time. Captures a baseline (rankings/positions, indexed page count, titles & meta descriptions, canonical/robots directives, schema presence, key on-page elements) and on later runs diffs against it to surface what changed: ranking drops, pages that fell out of the index, titles/metas that were accidentally overwritten (a CMS/redeploy classic), canonicals or noindex flipped, schema that disappeared. Use this skill w...
Installs into .claude/skills of the current project.
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---
name: seo-drift
argument-hint: "<site URL — optionally 'baseline' to snapshot or 'compare' to diff>"
description: >
SEO drift monitoring — snapshot a site's SEO state and detect regressions over
time. Captures a baseline (rankings/positions, indexed page count, titles & meta
descriptions, canonical/robots directives, schema presence, key on-page
elements) and on later runs diffs against it to surface what changed: ranking
drops, pages that fell out of the index, titles/metas that were accidentally
overwritten (a CMS/redeploy classic), canonicals or noindex flipped, schema that
disappeared. Use this skill when the user wants to monitor SEO over time, catch
regressions after a site change / migration / redeploy, set a baseline, diff
against a previous state, or asks "what changed on my site's SEO" or "did my
redesign break SEO". Trigger on: "SEO drift", "SEO monitoring", "track SEO over
time", "did my site change break SEO", "after migration SEO", "SEO regression",
"baseline my SEO", "compare SEO to last month", "my titles changed", "pages fell
out of the index". For a one-time full audit use /seo-analysis.
---
# Canonical NotFair workflow
Read [`../../seo/seo-drift/WORKFLOW.md`](../../seo/seo-drift/WORKFLOW.md) completely, then follow it as the active workflow. Resolve every relative reference from that file against `../../seo/seo-drift/`.
