Launch Messaging Package

---
name: launch-messaging-package
description: Build a launch messaging package that turns shipped capability into audience-specific narrative, proof points, FAQs, objections, and channel-ready message hierarchy.
---
# Launch Messaging Package

Use when this procedure is the primary professional method needed for the assignment.

## Procedure
1. Confirm the decision or outcome this work must support, its scope, owner, constraints, and definition of success.
2. Establish the evidence baseline using release scope, demos, docs, customer context, positioning, competitive timing, and availability. Do not fill material gaps with assumptions when they can change the result.
3. Verify shipped behavior, identify changed customer outcomes, create core narrative and proof, adapt by audience, and record limitations explicitly.
4. Exercise realistic edge, failure, transition, or exception cases that could invalidate the result; record unresolved uncertainty explicitly.
5. Validate the output against the original outcome and any neighboring professional contracts so this skill does not silently absorb another specialist's authority.
6. Record the resulting artifact, measurements, decisions, provenance, and handoff information needed for another owner to reproduce or continue the work.

## Quality gate
All launch artifacts tell the same product truth without flattening distinct audience needs.