Press Outreach

---
name: press-outreach
description: Draft a cold pitch email to a music blog, playlist curator, or press contact. Load artist-context.md and promotion-strategy.md before running. Use when asked to "pitch [outlet]," "draft an email to [curator/blog]," or "write a press pitch."
---

# Press Outreach — Musician

Draft a pitch email to a blog, playlist curator, or press contact. Load artist context and promotion strategy before writing.

## Before writing

1. Read `projects/example-musician/artist-context.md` — catalog, sound, audience, any existing press
2. Read `projects/example-musician/promotion-strategy.md` — what's being pitched, current release, target outlets
3. Read `writing/skills/avoid-ai-writing/SKILL.md` — apply its writing audit
4. Ask (or check the conversation) for: the specific outlet/contact, what you're pitching (release, tour, story), and any context about why this contact is a fit

## Email types

### Blog / editorial pitch
- Goal: get a review, feature, or premiere
- Angle: what's the story? A new sound, a personal narrative, a regional spotlight, a tie-in to a larger trend?
- Length: short. 3-4 paragraphs max. They get hundreds of these.

### Playlist curator pitch
- Goal: get on a specific playlist
- Angle: why does this track fit their playlist? Be specific — name a song already on it, describe the mood match
- Length: even shorter. 2-3 sentences + the link.

### Radio / podcast pitch
- Goal: airplay, interview, or feature
- Angle: what makes this artist worth their audience's time?
- Length: medium — enough to show you've done your homework, short enough to respect theirs

## Writing rules

- Personalize the opener — reference something specific about the outlet (a recent piece, a playlist they curated, an artist they covered)
- Get to the point in the first sentence — don't bury the ask
- Include: what you're pitching, why it fits their audience, one strong line about the music, and the links
- No AI-isms — no "I hope this email finds you well," "I am reaching out because," "I would be honored"
- Don't oversell — "I think your readers will love this" is cringe. Describe the music and let them decide.
- Include a clear call to action: "Happy to send a download link" or "Would love to be considered for [playlist]"

## Output format

Write the subject line separately, then the email body. Keep the subject line specific — not "New Music Submission" but something that reflects the angle or the artist.

If the user hasn't told you the specific outlet or contact, write a template version with [OUTLET NAME] and [SPECIFIC REFERENCE] placeholders and note what to fill in.

Apply the avoid-ai-writing audit to your output before returning it.