Write full landing page copy with headlines, subheads, CTAs, and social proof sections. Uses proven frameworks (AIDA, PAS, BAB). Trigger with "landing page copy", "write a headline", "homepage copy", or "conversion copy".
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---
name: landing-page-copy
description: Write full landing page copy with headlines, subheads, CTAs, and social proof sections. Uses proven frameworks (AIDA, PAS, BAB). Trigger with "landing page copy", "write a headline", "homepage copy", or "conversion copy".
---
# Landing Page Copy
Write complete landing page copy optimized for conversion.
## When to Use
- User needs copy for a new landing page
- User wants to improve existing landing page conversion rates
- User needs headline or CTA variants for testing
## Steps
1. Understand the product, target audience, and conversion goal
2. Identify the best framework (AIDA for awareness, PAS for pain-aware, BAB for solution-aware)
3. Draft 3 headline variants with different angles
4. Write supporting copy: subheads, bullet points, social proof, CTA
5. Explain the conversion psychology behind each variant
## Output Format
```markdown
## Landing Page Copy -- [Product Name]
**Audience**: [Target audience]
**Goal**: [Conversion goal]
**Framework**: [AIDA/PAS/BAB]
### Headlines (3 Variants)
1. "[Headline]" -- [Framework used, why it works]
2. "[Headline]" -- [Framework used, why it works]
3. "[Headline]" -- [Framework used, why it works]
**Recommendation**: #[N] for [audience type] because [reasoning]
### Supporting Copy
- **Subhead**: [Supporting the winning headline]
- **Bullets**: [3-5 benefit-driven bullets]
- **Social Proof**: [Testimonial or stat suggestion]
- **CTA**: "[Button text]" + [supporting microcopy]
```
