Webinar Content Repurposer

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name: webinar-content-repurposer
description: Transform webinar recordings into multiple content assets including blog post series, social media snippets, infographic ideas, email sequences, and sales one-pagers. Extracts key moments, quotes, and insights for maximum content ROI. Use when users need to repurpose webinars, video content, or live presentations into multi-channel marketing materials.
---

# Webinar Content Repurposer

Turn one webinar into 20+ pieces of content across multiple channels.

## Contents
- `references/asset-catalog.md` - Full inventory of asset types, funnel mapping, and creation priority.
- `references/output-template.md` - The complete Markdown repurposing-plan template to fill in.
- `references/best-practices.md` - Best practices, trigger phrases, and example request/response.

## Workflow

1. Ingest the source. Accept a transcript, video file, or slide deck. Identify topics, narrative structure, speaker names, expertise areas, visual aids, demos, and data points.
2. Analyze the content. Extract 5-7 key themes, 10-15 notable quotes, the data points and statistics, the Q&A questions, and timestamps for every clip-worthy moment.
3. Segment the audience. Map insights to funnel stages (awareness, consideration, decision, retention). See `references/asset-catalog.md`.
4. Select assets. Choose which formats to produce across blog posts, social media, email, sales enablement, visual content, and video clips. See `references/asset-catalog.md` for the full inventory.
5. Generate the plan. Fill in `references/output-template.md`, replacing every bracketed placeholder with content from the source. Attribute quotes and include timestamps throughout.
6. Build the distribution calendar. Sequence assets across Weeks 1-3 plus evergreen, prioritizing quick wins for immediate publishing.
7. Define tracking. List the metrics to monitor and the A/B tests to run for ongoing optimization.

See `references/best-practices.md` for quality rules, trigger phrases, and a worked example.