Mk 444

---
name: mk-444
description: "Brand Background Brief. Use when work requires a fact sheet covering the brand, products, audiences, and limitations; process the specified inputs using this method and verify the deliverable"
---

# MK-444 | Brand Background Brief

For ordinary chat, upload `packs/mk-444.md`, which includes the shared rules, this method, and required references

## Purpose

This skill delivers: **A fact sheet covering the brand, products, audiences, and limitations**

Maintain, observe, and gather evidence first are valid decisions; do not conceal a lack of evidence behind a well-organized report

## Required inputs

Provide: Brand name, official URL, products/services, audience, approved facts and sources, and names that could be confused

## Method steps

1. Organize existing information into the brand identity section of the brand AI search kit: name, website, one-sentence and three-sentence descriptions, main products / services, main audiences, and incorrect descriptions to avoid
2. Organize only the supplied content; do not conduct a new analysis
3. Mark missing items as “Insufficient data” and list the information needed

## Calculation and interpretation

This task only inventories work; old specifications are not new authorization, and tools must actually be available before claiming execution

## Required output fields

| Order | Field | How to complete |
|---:|---|---|
| 1 | Brand name/official URL | Use the supplied source, calculation, or explicit unknown |
| 2 | Products/services | Use the supplied source, calculation, or explicit unknown |
| 3 | Audience | Use the supplied source, calculation, or explicit unknown |
| 4 | One-sentence introduction | Use the supplied source, calculation, or explicit unknown |
| 5 | Three-sentence introduction | Use the supplied source, calculation, or explicit unknown |
| 6 | Verifiable brand facts | Use the supplied source, calculation, or explicit unknown |
| 7 | Source/date per fact | Use the supplied source, calculation, or explicit unknown |
| 8 | Confusable names/claims | Use the supplied source, calculation, or explicit unknown |
| 9 | Unknowns/confirmations | Use the supplied source, calculation, or explicit unknown |

## Verification cases

**MK-444-A1 | Same brand name, different official URLs**

Expected: Use approved URL/facts without merging unrelated brands

## Method sources

Original file: SEO 108｜AI 搜尋顧問 GPT｜Prompt 完整版講義

Source locator: consulting

Source basis: extracted from course materials

Original URL: https://docs.google.com/document/d/1UQVafPo3xVxC2PQ_muPU1qDKUo1M-WXH6A7dEVV5lJY/edit

English translation of source excerpt retained in the master sheet:

> You are an SEO / AEO / GEO performance diagnostic consultant specializing in helping brands review website content, AI citability, external brand context, and the search-to-sale path