Mk 402

---
name: mk-402
description: "LINE Interest Tag Design. Use when work requires interest tags linked to content and products; process the specified inputs using this method and verify the deliverable"
---

# MK-402 | LINE Interest Tag Design

For ordinary chat, upload `packs/mk-402.md`, which includes the shared rules, this method, and required references

## Purpose

This skill delivers: **Interest tags linked to content and products**

Do not send messages or create automation without approval; if a tool cannot show recipient eligibility, do not assume everyone can be messaged

## Required inputs

Provide: friend or subscriber status, permissions, product content, campaigns, and channel reports

## Method steps

1. Interest tags record products / content friends have viewed to make the next message more relevant
2. Create only interest tags that affect subsequent messages or business actions; do not accumulate tags merely for attractive categories
3. Tags must trace back to actual behavior or user-provided information; do not infer sensitive or nonexistent interests

## Calculation and interpretation

Verify contact consent, unsubscribes, and message specifications; friend counts and open rates are not sales

## Required output fields

| Order | Field | How to fill it in |
|---:|---|---|
| 1 | Goal | Original evidence, intermediate method results, or an explicit unknown; do not fabricate |
| 2 | Audience | Original evidence, intermediate method results, or an explicit unknown; do not fabricate |
| 3 | Plan / task | Original evidence, intermediate method results, or an explicit unknown; do not fabricate |
| 4 | Evidence and assumptions | Original evidence, intermediate method results, or an explicit unknown; do not fabricate |
| 5 | Prerequisites | Original evidence, intermediate method results, or an explicit unknown; do not fabricate |
| 6 | Resources | Original evidence, intermediate method results, or an explicit unknown; do not fabricate |
| 7 | Deliverables and acceptance | Original evidence, intermediate method results, or an explicit unknown; do not fabricate |
| 8 | Unresolved items | Original evidence, intermediate method results, or an explicit unknown; do not fabricate |

## Verification cases

**MK-402-A1 | Question options lack a messaging purpose**

Expected: Remove unused fields or leave purpose pending

## Method sources

Original file: 行銷策略實戰學程 Day5｜Google Ads × LINE｜線上課程用投影片

Source locator: LINE

Source basis: extracted from course materials

Original URL: https://docs.google.com/presentation/d/1RK8wiunlvJrRxgFuTcGhO5B5fRa4fbEogpZTJpF6YKc/edit

English translation of source excerpt retained in the master sheet:

> Google Ads × LINE