Mk 347

---
name: mk-347
description: "Brand Entity and Founder Relationship Mapping. Use when work requires actual relationships among people, organizations, and services; process the specified inputs using this method and verify the deliverable"
---

# MK-347 | Brand Entity and Founder Relationship Mapping

For ordinary chat, upload `packs/mk-347.md`, which includes the shared rules, this method, and required references

## Purpose

This skill delivers: **Actual relationships among people, organizations, and services**

Brand mentions, citations, and correct descriptions are different outcomes and cannot substitute for one another

## Required inputs

Provide: brand information, the official website, off-site mentions, media coverage, and search results

## Method steps

1. For service businesses / professional brands, document public relationships among founders, physicians, consultants, teams, brands, and service pages
2. Connect people, the brand, and services to provide identity and business verification signals
3. Use only actual relationships that are public and approved by the brand; do not infer titles, qualifications, or affiliations

## Calculation and interpretation

Use official original information as the basis for brand facts; creating materials or requesting corrections does not mean a citation has been obtained

## Required output fields

| Order | Field | How to fill it in |
|---:|---|---|
| 1 | Source page | Original evidence, intermediate method results, or an explicit unknown; do not fabricate |
| 2 | Brand factual baseline | Original evidence, intermediate method results, or an explicit unknown; do not fabricate |
| 3 | Actual description | Original evidence, intermediate method results, or an explicit unknown; do not fabricate |
| 4 | Difference type | Original evidence, intermediate method results, or an explicit unknown; do not fabricate |
| 5 | Degree of control | Original evidence, intermediate method results, or an explicit unknown; do not fabricate |
| 6 | Recommended work | Original evidence, intermediate method results, or an explicit unknown; do not fabricate |
| 7 | Required materials | Original evidence, intermediate method results, or an explicit unknown; do not fabricate |
| 8 | Status | Original evidence, intermediate method results, or an explicit unknown; do not fabricate |

## Method sources

Original file: SEO105_Off-page_GEO

Source locator: brand

Source basis: extracted from course materials

Original URL: https://docs.google.com/presentation/d/1R3Q7M_pdyW1GbjDczTKK5ryfs5LrxGlNR5rjHpDjJUI/edit

English translation of source excerpt retained in the master sheet:

> Help AI understand your brand on the public web