Mk 315

---
name: mk-315
description: "Hub-to-Product Internal Link Planning. Use when you need paths from answers to products and services; apply this method to the specified inputs and verify the deliverable"
---

# MK-315｜Hub-to-Product Internal Link Planning

For a regular chat, upload `packs/mk-315.md`; it includes the shared rules, this method, and required references

## Purpose

This Skill delivers: **Paths from answers to products and services**

Permission in robots or the existence of a sitemap does not guarantee indexing; do not combine site technical status and content quality into a single conclusion

## Required Inputs

Node question/content, intent-maturity evidence, candidate product/service page content/URLs and supported next action

## Method Steps

1. Direct readers from the hub to comparison, case study, offer, product/service, or booking pages according to commercial investigation/transactional intent
2. Match link placement and CTA to readiness; do not push informational users into an action too early
3. Product/service pages must actually answer the question promised by the hub

## Calculation and Interpretation

Actually crawl/read content and site structure; check current rules and markup, without promising rankings or citations

## Required Output Fields

| Order | Field | How to complete |
|---:|---|---|
| 1 | Node question | Use the supplied source, calculation, or explicit unknown |
| 2 | Intent maturity and evidence | Use the supplied source, calculation, or explicit unknown |
| 3 | Candidate product or service | Use the supplied source, calculation, or explicit unknown |
| 4 | Destination URL | Use the supplied source, calculation, or explicit unknown |
| 5 | Actual CTA | Use the supplied source, calculation, or explicit unknown |
| 6 | Promise-to-destination consistency | Use the supplied source, calculation, or explicit unknown |
| 7 | Conditions against a sales referral | Use the supplied source, calculation, or explicit unknown |

## Verification Cases

**MK-315-A1 | Reader is learning the problem and product cannot answer it**

Expected: Route to explanatory content rather than forcing purchase

## Method Sources

Original file: SEO 102-全站意圖佈局：從搜尋意圖到關鍵節點頁策略

Source location: Pages

Source basis: Derived from course material

Original URL: https://docs.google.com/presentation/d/1-Axcm6vxQIgjymV4Jv0X8x0mO_SGp3_0gVAZ1KI_ILk/edit

English translation of source excerpt retained in the master table:

> Different pages address different search needs