Mk 130

---
name: mk-130
description: "Product Page and Campaign Page Roles. Use when you need the boundary between ongoing and campaign-specific information; apply this method to the specified inputs and verify the deliverable"
---

# MK-130｜Product Page and Campaign Page Roles

For a regular chat, upload `packs/mk-130.md`; it includes the shared rules, this method, and required references

## Purpose

This Skill delivers: **The boundary between ongoing and campaign-specific information**

A page content check does not replace user behavior data; without performance data, do not assert the cause of declining conversions

## Required Inputs

Product/campaign page content and URLs, traffic sources/jobs, actual campaign conditions and deadline

## Method Steps

1. Product pages describe products and brand qualities for ongoing traffic; campaign pages accelerate orders from engaged nonbuyers and existing customers during limited-time campaigns
2. Product pages usually focus on individual products and value propositions; campaign pages commonly emphasize bundles, multiple products, and price/offer propositions
3. Do not send all annual campaign traffic to ordinary product pages; use the relevant campaign page as the destination

## Calculation and Interpretation

Quotes, numbers, effects, and testimonials require original support; produce page drafts only, without automatic publication

## Required Output Fields

| Order | Field | How to fill it |
|---:|---|---|
| 1 | Source subject | Original evidence, intermediate method result, or explicitly unknown; do not fabricate |
| 2 | Target subject | Original evidence, intermediate method result, or explicitly unknown; do not fabricate |
| 3 | Task to address | Original evidence, intermediate method result, or explicitly unknown; do not fabricate |
| 4 | Evidence of fit | Original evidence, intermediate method result, or explicitly unknown; do not fabricate |
| 5 | Applicable conditions | Original evidence, intermediate method result, or explicitly unknown; do not fabricate |
| 6 | Unmapped items / conflicts | Original evidence, intermediate method result, or explicitly unknown; do not fabricate |
| 7 | Next step | Original evidence, intermediate method result, or explicitly unknown; do not fabricate |

## Verification Cases

**MK-130-C05｜One subject has two different uses**

Expected: list uses and conditions separately rather than force a single match

## Method Sources

Original file: 行銷策略實戰學程Day4-佈局獲利 × 節奏變現 × 轉單收割

Source location: Nine-cell framework

Source basis: Derived from course material

Original URL: https://docs.google.com/presentation/d/1dq3xqYVUnWvUCpzZKI91yDDOzvkyG0uHy3EOsOjtItA/edit

English translation of source excerpt retained in the master table:

> Nine-cell framework