Mk 129

---
name: mk-129
description: "Sales Page Section Order Diagnosis. Use when you need problems in readers' understanding and decision sequence; apply this method to the specified inputs and verify the deliverable"
---

# MK-129｜Sales Page Section Order Diagnosis

For a regular chat, upload `packs/mk-129.md`; it includes the shared rules, this method, and required references

## Purpose

This Skill delivers: **Problems in readers' understanding and decision sequence**

A page content check does not replace user behavior data; without performance data, do not assert the cause of declining conversions

## Required Inputs

Page text or complete sections to diagnose, target Persona, intended page job, product claims and available evidence

## Method Steps

1. Check the nine-cell sequence: one-sentence situational positioning → pain point/ideal situation → product solution → three core features → third-party testimonials → promotion/bundle → brand WHY
2. If the page opens with product specifications and no Persona situation, fix the opening first; if trust is missing, prioritize the seventh cell; if the reason to buy is missing, inspect the eighth cell and CTA
3. Diagnose which layer is missing; the presence of a nine-cell framework does not justify filling every cell with irrelevant content

## Calculation and Interpretation

Quotes, numbers, effects, and testimonials require original support; produce page drafts only, without automatic publication

## Required Output Fields

| Order | Field | How to fill it |
|---:|---|---|
| 1 | Subject / location | Original evidence, intermediate method result, or explicitly unknown; do not fabricate |
| 2 | Conditions for use | Original evidence, intermediate method result, or explicitly unknown; do not fabricate |
| 3 | Actual evidence | Original evidence, intermediate method result, or explicitly unknown; do not fabricate |
| 4 | Check status | Original evidence, intermediate method result, or explicitly unknown; do not fabricate |
| 5 | Differences / possible causes | Original evidence, intermediate method result, or explicitly unknown; do not fabricate |
| 6 | Next task | Original evidence, intermediate method result, or explicitly unknown; do not fabricate |
| 7 | Limitations | Original evidence, intermediate method result, or explicitly unknown; do not fabricate |

## Verification Cases

**MK-129-C05｜Data meets existing conditions**

Expected: report usable or keep as is; do not invent a need for changes

**MK-129-C06｜The tool returns an error**

Expected: report data not obtained; do not classify the tool error as a business anomaly

## Method Sources

Original file: 行銷策略實戰學程Day4-佈局獲利 × 節奏變現 × 轉單收割

Source location: Nine-cell framework

Source basis: Derived from course material

Original URL: https://docs.google.com/presentation/d/1dq3xqYVUnWvUCpzZKI91yDDOzvkyG0uHy3EOsOjtItA/edit

English translation of source excerpt retained in the master table:

> Nine-cell framework