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Tokopedia Seo Optimizer

ASecurity

Optimize product titles and listing metadata to achieve high visibility in search rankings.

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  • Added October 7, 2026
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Security analysis

A100/100

Scanned October 7, 2026

npx -y skills add adamriofc/indonesian-business-agent-skills --skill tokopedia-seo-optimizer --agent claude-code

Installs into .claude/skills of the current project.

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SKILL.md
---
name: tokopedia-seo-optimizer
description: "Optimize product titles and listing metadata to achieve high visibility in search rankings."
argument-hint: <brand_name> <product_type> <specifications> <target_keywords>
risk_level: LOW
rule_type: commercial-policy
quality_tier: source-verified
allowed-tools: bash
capability:
  purpose: [market_sizing, commodity_classification]
  not_for: [guaranteed_revenue_forecasting, customs_auto_clearance]
  requires: [<brand_name> <product_type> <specifications> <target_keywords>]
  produces: [cac, ltv, btkiCode, classificationStatus, landedCost]
  consumes: [context.productContext, finance.unitCostIdr]
  deterministic: false
  cross_domain_relevance:
    finance: high
    strategy: high
    tax: medium
---

# Tokopedia & Shopee Title Formula Optimizer

Translates product specifications into search-ranking title formulas.

## Algorithmic Title Formula
`[Jenis Produk / Keyword Utama] + [Merek/Brand] + [Spesifikasi / Tipe / Warna] + [Secondary Keyword]`

*Example*: `Kemeja Pria Kasual Polos Pendek Katun Premium Slimfit - Hitam M`

## Metadata Checklist
1. **Title**: 60-70 characters (Tokopedia) / 120 max (Shopee); keyword utama di depan; no ALL-CAPS spam.
2. **Description**: first 150 chars contain primary keyword + benefit; bullet points for specs.
3. **Category & Attributes**: fill 100% mandatory attributes — compatibility with search filters.
4. **Tags**: 2-3 semantic variants, not keyword stuffing of the same phrase.
5. **Images**: first image = white/light background product shot for category thumbnails.

## Scope & Safety
* **Use for**: listing optimization, A/B testing title variants.
* **Do not use for**: black-hat tactics — keyword stuffing, fake reviews, brand-baiting (mentioning competitor brands) violate platform ToS and perjanjian keanggotaan toko.
* **Honesty**: never embed unverifiable claims ("anti-banjir", "murah 90%") in titles; use price & spec facts.

## Worked Example
Input: `brand: "Everlane ID" / product: "tas backpack anti-air" / specs: "30L, laptop 15 inch, hitam" / keywords: "tas kerja pria"`
Output: `Tas Ransel Pria Anti Air Everlane 30L Saku Laptop 15 Inch - Backpack Kerja Hitam` — description opens with: *"Tas ransel pria anti air kapasitas 30L…"*.

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