Claude Skills by kgelster

Use when someone wants landing page ideas, concepts, or angles for a store: "give me landing page concepts", "LP ideas", "landing page angles", a campaign or ad landing page, pages for a new audience/segment, a seasonal/event/promo page, or a geo/local page. Also use when a chosen concept gets picked and needs building out into an actual page (section-by-section blueprint), or when auditing an existing landing page against best practice. The core insight: one product becomes dozens of pages b...

Use when backfilling missing image alt text on a Shopify store: images with no alt attribute, accessibility alt text for product images, alt text for Files library images, image SEO, or a WCAG/accessibility pass that flags images missing text alternatives. Triggers: "backfill alt text", "fill in missing alt text", "images have no alt", "add alt attributes for accessibility", "image SEO sweep". One mutation, fileUpdate, covers both product media and the Files library. Not for meta titles/descr...

Use when someone wants to find product-data problems across a Shopify catalog: "audit my catalog", "find PDP problems", "which products have missing photos / thin or missing descriptions / pricing anomalies", "$0 or compare-at-inverted prices", "products missing type or vendor", "catalog quality sweep", "product data health check", "which listings are broken", "run a catalog audit before a big sale". Read-only: it locates and ranks problems, it does not change anything. Not for FIXING the pro...

Use when fixing the debris an audit found in a Shopify catalog: bulk-archive dead/discontinued/zero-inventory products, clean up catalog debris, kill ghost review stars (empty star ratings a theme still renders after a review app was uninstalled), remove orphaned metafields left by an uninstalled app, strip HTML artifacts from product descriptions (double-nested bold, fully-bold paragraphs, empty tags), or fix messed-up / mangled product descriptions in bulk. Mutating cleanup work: archive vs...

Use when you assign the Shopify Standard Product Taxonomy category, "set the product category", "categorize the catalog", or fill the category / taxonomy metafields: the admin "Category metafields" panel (Color, Size, Material, Caffeine content), a.k.a. product category attributes / taxonomy attributes, including the attributes a Google feed asks for. Covers bulk classification, discovering a category's attributes and allowed values, minting the reserved value metaobjects, and writing them sa...

Use when adding structured data / JSON-LD / schema markup to a Shopify store: recipe, FAQ, Article/BlogPosting, CollectionPage, AboutPage, or Organization schema; chasing Google rich-results / rich-snippet eligibility; debugging a Search Console "Invalid object type" or "missing field" schema error; or a request like "add schema to my store", "add recipe schema", or "why isn't my product showing rich results". This skill adds SUPPLEMENTAL JSON-LD the theme cannot emit dynamically, stored in a...

Use when a store owner is doing bulk data work through the Matrixify (formerly Excelify) app: bulk import/export, "migrate my catalog", "bulk update prices", "bulk edit metafields", CSV or Excel import, "my import deleted my metafields", "my import wiped my tags", MERGE vs REPLACE vs UPDATE, "how do I undo an import", building a Matrixify sheet by hand or programmatically, or a data migration between stores/platforms. Covers products, variants, metafields, collections, redirects, customers, a...

Use when you need to map a pile of old URLs to live pages and turn them into 301 redirects on a Shopify store: fix 404s, bulk redirects after a migration/replatform/catalog restructure, turn a Google Search Console 404 export into live redirects, or WordPress→Shopify URL transforms (/YYYY/MM/slug/ → /products/slug). Trigger phrases: "map old URLs", "fix our 404s", "redirect the dead links", "we relaunched and lost our rankings". Recovers SEO equity and rescues users after a URL structure chan...

Use when a store has missing SEO titles or meta descriptions and you want to backfill them: "backfill missing SEO titles/descriptions", "meta description sweep", "SEO meta backfill across products/collections/pages/blog posts", "missing page titles", "fix blank search-appearance metadata", "generate SEO meta for products". Safe-mode: fills only the empty search-appearance fields (SEO title, meta description) on products, collections, pages, and blog articles, never touching human-written valu...

Use when [the specific situations, symptoms, and phrases someone would type or think when they hit this problem]. Pack real trigger words and store-owner symptoms. Describe ONLY when to use it, never summarize the workflow inside. Keep the whole frontmatter under 1024 characters. End by naming what this skill is NOT for, pointing at the sibling skill that covers it.