Claude Skills by gooseworks-ai

Take a new feature or product update and generate the full launch kit: changelog entry, email announcement, LinkedIn post variants, in-app banner text, Twitter/X thread, and internal sales enablement one-pager. Pure reasoning skill that chains product context with audience-specific copy generation. Use when a product marketing team needs to turn a feature spec into launch-ready assets fast.

Monitor web sources for Series A-C funding announcements. Aggregates signals from TechCrunch, Crunchbase (via web search), Twitter, Hacker News, and LinkedIn. Filters by stage, amount, and industry. Returns qualified recently-funded companies ready for outreach.

End-to-end funding signal composite. Takes any set of companies, detects recent funding events, qualifies against your company context, finds relevant people (buyers, champions, users), and drafts personalized outreach. Tool-agnostic — works with any company source, contact finder, and outreach platform.

End-to-end lead prospecting from Luma events. Searches Luma for events by topic and location, extracts all attendees/hosts, qualifies them against a qualification prompt, outputs results to a Google Sheet, and sends a Slack alert with top leads. Use this skill whenever someone wants to find qualified leads from events, prospect event attendees, or run an event-based lead gen workflow. Also triggers for "find people at events and qualify them" or "who's attending X events that matches our ICP."

End-to-end Google Search Ads campaign builder. Performs deep keyword research (competitor SEO, review language mining, Reddit/HN community terminology, site audit), builds keyword architecture with funnel mapping and intent classification, creates ad group structure, generates headline/description variants, builds negative keyword lists, recommends bid strategy, and exports a campaign-ready CSV for Google Ads Editor import.

Creates a new graphics format spec (custom canvas dimensions + content rules) and publishes it to the Gooseworks library so any agent can render against it. Use when the existing community formats (carousel, story, infographic, slides, poster, chart, tweet, plus community additions) don't fit the user's canvas — e.g., LinkedIn banner 1584×396, story cover 1080×1920, event flyer 8.5×11in. Mirrors goose-graphics-create-style but for formats.

End-to-end skill that turns a single reference image into a published Gooseworks style — analyzes the image, drafts the slim style spec, renders a hero example plus 2-3 additional formats via Playwright, writes the `gooseworks-style.json` manifest, and publishes via `npx gooseworks styles publish` so other agents can discover it. Mirrors goose-graphics-create-format but for styles.

Portable visual skill pack for the Agent Skills ecosystem (Claude Code, Claude Desktop, Claude Cowork, Claude Design, Goose, Cursor, Codex). Discovers community-published styles + formats via the gooseworks CLI, runs an extract-style workflow on reference images, and exports rendered PNGs via Playwright.

Take support ticket clusters, FAQ patterns, product documentation, or feature specs and generate structured help center articles with step-by-step instructions, screenshot placeholders, troubleshooting sections, and related article links. Batch mode generates multiple articles from a ticket export. Pure reasoning skill.

End-to-end hiring signal composite. Takes any set of companies, detects job postings that your product augments or replaces, finds relevant people (the hiring manager, buyers, champions, users), and drafts personalized outreach using the job role as the hook. Tool-agnostic — works with any company source, job board, contact finder, and outreach platform.

End-to-end website audit through ICP eyes. Builds synthetic personas (if they don't already exist), runs a structured scorecard review of the client's site, then runs a head-to-head competitive comparison against top competitors. Produces a single consolidated report with persona feedback, competitive positioning, and prioritized recommendations. The complete "how do our buyers actually experience our site vs the competition?" workflow.

Fills in missing data for inbound leads — researches the company, identifies the person's role and seniority, finds other stakeholders at the company, checks for existing CRM relationships, and updates the lead record. Produces enriched lead data ready for qualification or outreach. Tool-agnostic.

Qualifies inbound leads against full ICP criteria — company size, industry, use case fit, role/seniority of the person. Checks CRM and existing customer base for duplicates and existing relationships. Outputs a scored CSV with qualification status, reasoning, and pipeline overlap flags. Tool-agnostic — works with any CRM, enrichment tool, or data source.

Triages all inbound leads from a given period — demo requests, free trial signups, content downloads, webinar registrations, chatbot conversations. Classifies by urgency, qualifies against ICP, enriches with context, and produces a prioritized action queue with recommended response for each lead. Tool-agnostic — works with any CRM, form tool, or lead source.

Daily industry intelligence scanner. Scans web, social media, news, blogs, and communities for industry-relevant events, trends, and signals. Produces a comprehensive intelligence briefing plus strategic GTM opportunity ideas. Orchestrates existing scraping skills — does not reimplement data collection.

Track what key opinion leaders (KOLs) in your space are posting on LinkedIn and Twitter/X. Surfaces trending narratives, high-engagement topics, and early signals of emerging conversations before they peak. Chains linkedin-profile-post-scraper and twitter-mention-tracker. Use when a marketing team wants to ride trends rather than create them from scratch, or when a founder wants to know which topics are resonating with their audience.

Research competitors, analyze their messaging, and generate a positioning document with category definition, differentiation claims, value propositions, and proof points. Chains web research, competitor site analysis, and review mining to produce a positioning doc ready for website copy and sales deck use. Use when a product marketing team needs to define or refresh positioning ahead of a launch, rebrand, or competitive shift.

End-to-end leadership change signal composite. Takes any set of companies, detects recent leadership changes (new VP+, C-suite hires and promotions), evaluates relevance to your product, and drafts personalized outreach. Uses Apollo People Search (free) for fast detection + Apollo Enrichment (1 credit/person) for employment history, start dates, LinkedIn URLs, and verified emails.

Daily meeting preparation system that checks your calendar each morning, deeply researches external attendees (LinkedIn, company info, GitHub, past notes), and sends you personalized briefs via email (1 per person). Use when you want automated preparation for upcoming meetings with context about each person you're meeting.

Generate 3-5 messaging variants for a value proposition, design structured A/B tests, and analyze results to determine which framing resonates most with ICP. Tests can run via LinkedIn organic posts, cold email subject line splits, or both. Pure reasoning for variant generation and analysis — the user deploys the tests through their own tools. Use when a team can't decide between messaging angles and needs data, not opinions.

Pre-flight policy check for Meta ads. Takes ad copy plus advertiser context, resolves and fetches the relevant Meta transparency-center policy pages at runtime, and returns a Pass / Fix Required / Block verdict with cited findings and rewrites.

Diagnose Meta Ads campaign performance using Meta's actual system mechanics — Breakdown Effect, Learning Phase, Auction Overlap, Pacing, and Creative Fatigue — and produce structured, testable recommendations that avoid judging segments by average CPA instead of marginal efficiency.

End-to-end Meta Ads campaign builder for Facebook and Instagram. Takes ICP + objective, generates audience targeting recommendations, ad set structure, copy framework per placement, and exports as a campaign brief or structured CSV. Focused on campaign architecture, not creative generation.

End-to-end news-triggered signal composite. Takes any piece of news — an article, LinkedIn post, tweet, announcement, event, trend, regulation, product launch, acquisition, layoff, expansion, or any other public event — and evaluates whether the companies or people mentioned are ICP fits. If yes, identifies the connection between the news and your product, finds the right people to contact, and drafts personalized outreach using the news as the hook. Tool-agnostic. Accepts both company-level ...

Scan an AgentMail inbox for newsletter signals using configurable keyword campaigns. Extracts matched keywords, context snippets, and company mentions from incoming emails. Use for monitoring accounting industry newsletters for buying signals like acquisitions, migrations, and staffing news.

Subscribe to and scan industry newsletters for buying signals, competitor mentions, ICP pain-point language, and market shifts. Parses incoming newsletter emails via AgentMail, matches against keyword campaigns, and delivers a weekly digest of actionable signals. Use when a marketing team wants to turn newsletter subscriptions into an ongoing intelligence feed without manual reading.

For founders who don't know where to start with paid ads. Analyzes ICP, competitor ad presence, budget constraints, and product type to recommend which 1-2 paid channels to start with and provides a 90-day ramp plan. Prevents the common mistake of spreading a small budget across too many platforms.

Pipeline analysis composite. Pulls deal/meeting data from any CRM or tracking system, analyzes the pipeline over a user-defined period (weekly, fortnightly, monthly, quarterly), and produces both an executive summary and a detailed diagnostic report. Covers volume, qualification rates, source effectiveness, stage velocity, stuck deals, and actionable recommendations. Tool-agnostic — works with any CRM (Salesforce, HubSpot, Pipedrive, Close, Supabase, CSV).

Identify programmatic SEO page patterns worth building for your product — vs/ pages, integrations/, for-{industry}/, alternatives-to/, use-cases/ — and design the template structure, data model, and priority order. Outputs a complete pSEO blueprint with URL patterns, title templates, content frameworks, and data sources per variable.

Reverse-engineer how competitors do programmatic SEO. Detects URL pattern clusters (vs/, integrations/, for-{industry}/), estimates page count per pattern, analyzes template quality, infers which patterns actually drive traffic, and identifies gaps you can exploit. Outputs a competitive pSEO landscape report.

Scrape G2, Capterra, and Trustpilot reviews for your product and competitors, then extract recurring themes, objections, proof points, and exact customer language for use in messaging. Chains review-site-scraper with LLM analysis. Produces a weekly or monthly digest that feeds directly into copywriting, positioning, and sales enablement. Use when a marketing team needs to ground messaging in real customer language.

Pre-sales-call intelligence composite. Deep dives on the person AND their company before a sales call, then maps findings to your product to generate talking points, objection prep, and a call strategy. Goes beyond generic attendee research — this is sales-specific intelligence that helps SDRs, AEs, and founders walk into calls with a plan. Tool-agnostic — works with any CRM, research source, and calendar.

AI sales coach composite. Analyzes all available sales data — email campaigns, call recordings/transcripts, reply patterns, pipeline outcomes — to identify what the user does well, where they struggle, and how to improve. Finds patterns in top-performing emails, winning call techniques, successful objection handles, and deal progression. Produces personalized coaching recommendations based on their specific product, market, and selling style. Tool-agnostic.

Comprehensive SEO footprint analysis. Catalogs all content, pulls real SEO metrics (via Apify Semrush/Ahrefs scrapers or free web search probes), runs competitor analysis, builds topic/keyword and content-type gap matrices, and produces a prioritized recommendations report. The complete SEO audit for any company.

Find quick-win SEO content opportunities by comparing your site's existing content against competitor keyword rankings. Chains site-content-catalog and seo-domain-analyzer to build a content inventory, then identifies gaps — topics competitors rank for that you don't cover yet. Outputs a prioritized list of posts to write or update. Use when a seed/Series A team wants to start winning organic traffic without guessing.

Email campaign/sequence performance review composite. Pulls campaign data (sends, opens, replies, bounces), reads actual email copy and subject lines, analyzes reply content (objections, positive interest, questions), and produces a diagnostic report covering quantitative metrics, copy quality, lead quality, and actionable recommendations. Tool-agnostic — works with Smartlead (MCP), Instantly, Outreach, Lemlist, Apollo, or CSV data.

End-to-end composite that turns a single brief into voice-tuned X post variants, LinkedIn post variants, and a matching social graphic. Orchestrates create-x-content + create-linkedin-content + goose-graphics in one invocation. Asks about graphic format when not specified, with heuristic-driven recommendations.

Discover newsletters in a target niche relevant to your ICP, evaluate audience fit, estimate reach and CPM, and output a ranked shortlist of sponsorship opportunities. Uses web search to find newsletters, then scores each against ICP alignment criteria. Use when a marketing team wants to reach an existing engaged audience for less than the cost of building their own, or when testing a new channel before committing.

Map complete topic clusters for any subject area — hub pages, spoke articles, supporting content, internal linking architecture. Identifies content gaps, priority order, and builds a structured content calendar. Produces topic maps that build genuine topical authority, not random blog posts.

Monitor Twitter/X, Reddit, LinkedIn, and Hacker News for trending narratives, viral posts, and hot-button topics in your space. Maps trends to ad hook opportunities with timing urgency scores. Tells you what to run ads about right now while the topic is hot.

Aggregate customer feedback from multiple sources — support tickets, NPS comments, Slack messages, G2 reviews, call transcripts, survey responses — into a unified VoC report with theme clustering, sentiment analysis, trend detection, and actionable recommendations for product, marketing, and CS teams. Chains review-site-scraper for public review data.

Extract leads from developer forums (Hacker News, Reddit) by detecting intent signals — alternative seeking, competitor pain, scaling challenges, DIY solutions, and migration intent. Scores users by intent strength and cross-platform presence.

Extract leads from competitor product activity — Product Hunt commenters/upvoters, HN posts about competitors, case studies, testimonials, tech press, and switching signals. Detects people actively switching from competitors as highest-priority leads.

Builds personalized demo assets for top prospects using the founder's product API/MCP/SDK. Researches prospect, proposes demo concepts, builds working prototype, tests it, and generates comparison report with live demo link.

Extract leads from conferences, meetups, hackathons, and podcasts by analyzing speaker lists, sponsor lists, hackathon entries, and podcast guests. Discovers events via Sessionize, Confs.tech, Meetup, Luma, ListenNotes, and Devpost. Looks back 90 days and forward 180 days.

Extract and score leads from GitHub repositories by analyzing stars, forks, issues, PRs, comments, and contributions. Produces unified multi-repo CSV with deduplicated user profiles. No paid API credits required.

Orchestrator that runs first for lead generation requests. Gathers business context via website analysis or questions, identifies competitors, builds ICP, and routes to signal skills with pre-filled inputs.

Generates Instagram Reels where product image cuts are synced to audio beats. Accepts audio as a local file, URL, or search query. Uses librosa for beat detection, FFmpeg Ken Burns for scene animation, and Pillow for text overlays. No AI video generation — fully free, fast, and scalable.

Generates Instagram-ready product reels from any e-commerce product page URL. Scrapes product images, classifies by type, generates AI-animated clips via Higgsfield API, creates text overlays with style presets, and composes a 15-20 second reel with music. Supports model-based and product-only reels.

Creates talking head videos from any source material (docs, changelogs, blog posts, notes, transcripts). Produces multi-scene videos with avatar narration over screenshots/images using HeyGen v2 API. Supports Quick Shot and Full Producer modes.