All authors
Claude Skills by cmj-hub
github.com/cmj-hub21 skills3 installs19 views
- pricingB2B pricing as a surgical discipline. Diagnose willingness-to-pay distribution across PSPs, engineer value-metric alignment, design three-tier contrast sets with decoy effect, build reference-frame stacks (inertia / opportunity cost / replacement cost / competitor), apply Prospect Theory loss aversion to pricing copy, run pocket-price waterfall analysis to plug discount leaks, and operate quarterly pricing reviews as the compounding moat. Anchors every recommendation on Hermann Simon's founda...Votes: 0GitHub stars: 2
- cold-emailCold email & outreach craft for B2B teams. Write signal-anchored openers (90-word constraint, binary CTA), design 3-touch follow-up sequences (Day 3 case study, Day 7 different angle, Day 14 binary close), run 30-point audits across infrastructure / targeting / messaging / operations, plan 5-email nurture streams with route-to-sales triggers, validate pre-campaign domain health (15 checks across DNS, reputation, warm-up, content), and pick subject lines from 25 framework-organized patterns (p...Votes: 0GitHub stars: 2
- pspPain Signal Profile (PSP) builder for B2B operators. Translates public, recent, verifiable signals (job posts, funding rounds, leadership changes, product launches, pricing changes, hiring patterns) into the felt operational pain that drives buying decisions — and then into the EVP that speaks to it. Anchors every output on a signal that the prospect actually did, not a demographic guess about who they are. Foundation of the JMC framework; loaded by cold-email, outbound-audit, and EVP skills....Votes: 0GitHub stars: 2
- evpEarly Value Proposition (EVP) generator for B2B operators. Uses the Eugene Schwartz awareness model (unaware, problem-aware, solution-aware, product-aware, most-aware) to produce a sharp, 22-word EVP for each awareness tier — plus a structured 3-tier EVP brief documenting the audience, pain, EVP, and proof per tier. EVPs follow the JMC shape: "For <ICP> in <pain> we're the <one team> that does <specific outcome> without <obvious tradeoff>." Loaded for cold email openers, hero copy, pricing pa...Votes: 0GitHub stars: 2
- founder-brandFounder-led social system for B2B founders building a compounding personal brand. Generates LinkedIn-native posts following the Pillar / Proof / Process / Person framework (4 content pillars rotated weekly), plans a 12- week content engine, critiques drafts for the "founder voice" anti-pattern list (no thought-leader voice, no LinkedIn-influencer cadence, no AI-detection signals), and structures content around the 5 hook archetypes that actually pull demand on the JMC framework. Based on the ...Votes: 0GitHub stars: 2
- Pricing Audit30-point audit of a B2B pricing program across four dimensions — diagnostic data (8 points), reference frames + copy (8 points), tier architecture (8 points), and operating practice (6 points). Produces a 0-100 score, the top 3 levers, and a 90-day remediation order. Loaded by the main pricing skill when the operator asks to audit or grade their pricing. Based on the JMC 30-Point Pricing Audit framework.Votes: 0GitHub stars: 2
- Pricing Contrast SetDesign the three-tier contrast-set architecture — decoy / target / anchor. Applies asymmetric dominance (Ariely) so the decoy makes the target obviously better, the anchor sets the high reference frame, and ~75% of buyers land on the target tier. Loaded by the main pricing skill when the operator asks to design tiers, redesign the pricing page, or apply the decoy effect. Outputs tier definitions, feature differentiation, value-metric scaling per tier, and the predicted landing distribution.Votes: 0GitHub stars: 2
- Pricing DiagnosticThe three-surface pricing diagnostic — willingness-to-pay distribution, value-metric alignment, and packaging-vs-pricing diagnosis. Loaded by the main pricing skill when the operator asks "should I raise prices", "where am I leaving money on the table", or "diagnose my pricing." Outputs a diagnostic report with surface-level scores (0-100 per surface), top 3 leaks, and a triage decision (price-tune / package-rebuild / metric-shift / hold).Votes: 0GitHub stars: 2
- Pricing KickoffAdaptive router for the pricing skill pack. Detects the operator's current state (brand-config present? SOUL.md present? current tiers documented? WTP discovery done? PSP defined? value-metric chosen? reference anchor set? pocket-price waterfall built? quarterly review scheduled?) and picks the next-best step. Loaded by the main pricing skill on bare invocation ("/pricing") or when the operator asks "where do I start" / "what's next" / "first time using this."Votes: 0GitHub stars: 2
- Pricing OnboardingFirst-run interactive setup for the pricing skill pack. Walks the operator through brand-config.json (current tiers, ICP, value metric, infrastructure) and the pricing section of SOUL.md (voice + stance on pricing + stories you cite) in ~10 minutes. Refuses to let the operator skip — generic pricing output is worse than no pricing output. Loaded automatically by the main pricing skill when brand-config.json or SOUL.md is missing.Votes: 0GitHub stars: 2
- Pricing Pocket WaterfallBuild and analyze the pocket-price waterfall — every step where margin leaks between list price and final pocket. Backed by a deterministic Python script that takes line-item discount data and produces the per-customer + cohort waterfall + leak ranking. Loaded by the main pricing skill when the operator asks "my discounts are eating margin", "where is margin leaking", "pocket price", or "discount policy review."Votes: 0GitHub stars: 2
- Pricing Quarterly ReviewThe quarterly pricing review cadence — the operating practice that prevents pricing drift. Produces a quarterly review agenda, the data pull list (close-rate, discount-rate, pocket-price waterfall, tier-landing distribution, WTP refresh status), and the verdict format (hold / iterate / escalate to tribunal). Loaded by the main pricing skill when the operator asks about quarterly review, ops cadence, or "what should I check on pricing this quarter."Votes: 0GitHub stars: 2
- Pricing Reference FramesDesign the reference-frame stack for pricing copy. Picks the strongest plausible anchor (inertia / opportunity cost / replacement cost / competitor) for the operator's PSP segment, generates the anchor copy block, and applies Prospect Theory loss-aversion patterns so the page reads "worth it or refund" rather than "save 40%." Loaded by the main pricing skill when the operator asks about anchoring, framing, or rewriting pricing copy.Votes: 0GitHub stars: 2
- Pricing Renewal DisciplineRenewals + expansion as continuous pricing surgery. Designs the renewal-pricing motion (90-day-prior notice, value-anchored escalation rationale, grandfather policy), the expansion-pricing triggers (usage thresholds, role-change, outcome-attainment), and the contraction-policy guardrails (when a customer wants to downgrade — keep them vs lose them). Loaded by the main pricing skill when the operator asks about renewals, expansion pricing, or "how do I raise prices on existing customers."Votes: 0GitHub stars: 2
- Pricing TribunalThe capstone workflow for high-stakes pricing decisions. Four stages — Hypothesize, Test, Adjudicate, Audit — that make material pricing changes safe to ship at speed. Loaded by the main pricing skill when the operator faces a decision material to ARR (new tiers, value-metric switch, raise-the-base, outcome guarantee, kill a tier, change discount policy). Outputs a tribunal-defensible pricing plan + verdict matrix + 30/60/90 audit cadence.Votes: 0GitHub stars: 2
- Pricing Value MetricPick the right value metric (price unit) for B2B pricing — per-seat, per-API-call, per-active-record, per-outcome, per-revenue-processed, hybrid. Diagnoses the operator's current metric vs the unit that scales with customer success, identifies gaming + misalignment failure modes, and outputs a recommended metric switch with the metric-shift case study reservoir. Loaded by the main pricing skill when the operator asks about per-seat vs per-X, value metric, price unit, or "should I change how I...Votes: 0GitHub stars: 2
- pageDraft one page as one URL, one offer, and one action. Use when a landing page should hold a single address and a single next step, and when a sitemap must be refused.Votes: 0GitHub stars: 1
- citation-recordWrite one citation record for one buyer question. Use when you need the names an answer actually attached, with a date and a method.Votes: 0GitHub stars: 1
- cold-offerDraft a cold offer as a leak, a prototype, and email one. Use when the first outbound email should hand over a finding and a short trial, and when email one must not sell the paid product.Votes: 0GitHub stars: 1
- lifecycle-emailDraft a lifecycle email as a welcome, delivery of the bargain, then nurture tied to the pain they showed. Use when someone already opted in and the sequence must not be a generic drip or a cold email.Votes: 0GitHub stars: 1
- geoScore generative engine optimization findability for one buyer question. Use when a page must be quotable by an answer engine, and when a content calendar or health-score dump must be refused.Votes: 0GitHub stars: 1