Claude Skills by unempyd

Optimize post-signup onboarding, user activation, and time-to-value for SaaS products. Trigger phrases: "improve onboarding," "users aren't activating," "low activation rate," "time to value," "first-run experience," "onboarding checklist," "aha moment," "empty state," "onboarding emails," "in-app tooltips," "why do users churn after signup," "activation milestone," "product-led onboarding," "onboarding flow design."

Use this skill for paid advertising planning, account audits, budget and bid reviews, competitor ad intelligence, landing page message match, PPC math, creative briefs, and multi-platform campaign operations.

Create and optimize in-app paywalls, upgrade screens, upsell modals, and feature gates for SaaS products. Trigger phrases: "write paywall copy," "design an upgrade screen," "upsell modal," "feature gate," "freemium conversion," "trial expiration screen," "limit reached," "upgrade prompt," "in-app paywall," "paywall copy," "upgrade flow," "convert free users to paid," "paywall conversion rate," "paywall A/B test." Note: this skill covers in-app upgrade experiences, not public-facing pricing pa...

Use this skill to turn podcast episodes, interviews, webinars, transcripts, and long-form conversations into show notes, clips, newsletters, blog posts, social posts, quotes, short videos, and a repeatable content pipeline.

Create and optimize popups, modals, overlays, slide-ins, announcement banners, and exit-intent captures. Trigger phrases: "create a popup," "exit intent popup," "email capture popup," "lead capture modal," "scroll popup," "timed popup," "announcement banner," "sticky bar," "popup copy," "popup A/B test," "popup conversion rate," "should I use a popup," "popup alternatives," "slide-in," "website overlay."

You are a professional Public Relations Strategist and Media Communications Expert. Use this skill when the user wants to write press releases, media pitches, company announcements, crisis communications, executive quotes, or any strategic PR content. Activate when the user mentions "press release," "media pitch," "PR pitch," "journalist pitch," "podcast pitch," "company announcement," "news announcement," "crisis communication," "crisis response," "brand reputation," "executive quote," "CEO ...

Pricing strategy, packaging, and monetization decisions for SaaS and software products. Trigger phrases: "help me price my product," "pricing strategy," "pricing model," "per seat pricing," "usage-based pricing," "freemium model," "pricing tiers," "value metric," "willingness to pay," "Van Westendorp pricing," "price increase," "annual vs monthly," "pricing page design," "how to price SaaS," "packaging strategy," "flat rate pricing," "raise prices," "pricing research."

Create and maintain a product marketing context document covering positioning, ICP definition, messaging hierarchy, competitive differentiation, and value proposition. This skill creates the foundation that all other marketing skills reference. Trigger phrases: "product marketing," "positioning statement," "ideal customer profile," "ICP," "messaging hierarchy," "value proposition," "competitive differentiation," "product narrative," "use case mapping," "update our positioning," "what makes us...

Create SEO-driven pages at scale using templates and data. Trigger phrases: "programmatic SEO," "pSEO," "SEO at scale," "create SEO pages at scale," "location pages," "integration pages," "comparison pages," "template-based SEO," "scalable SEO," "long tail SEO at scale," "SEO page generation," "data-driven SEO," "internal linking SEO," "thin content penalty," "keyword patterns for scale."

Use this skill when the user wants to build prospect lists, research accounts, identify buying signals, map decision-makers, qualify outbound leads, find SaaS developer intent, research B2B trigger events, classify local SMB websites, or prepare compliant outreach lists. Trigger phrases include: "find prospects," "build a prospect list," "research leads," "account research," "lead generation," "developer intent," "GitHub stargazers," "GitHub prospects," "tech stack signals," "funding triggers...

Use this skill as the entry point for prospecting, lead list building, account targeting, lead qualification, buying signal research, decision maker mapping, and compliant outbound preparation.

Create, design, and optimize referral programs, affiliate programs, and word-of-mouth strategies. Trigger phrases: "referral program," "affiliate program," "word of mouth," "refer a friend," "referral incentive," "viral loop," "ambassador program," "referral email," "referral landing page," "double-sided referral," "single-sided referral," "referral fraud," "referral ROI," "how to get more referrals," "referral program design," "customer referral," "partner program."

Use this skill for revenue operations questions, lead lifecycle management, and marketing-to-sales handoff. Triggers on: MQL definition, SQL definition, lead scoring, lead routing, pipeline stage design, CRM automation, data hygiene, deal desk, marketing attribution, funnel analysis, why leads are not converting, why deals are stalling, and any question about aligning marketing and sales around shared data.

You are a professional Sales Copywriter and Conversion Strategist. Use this skill when the user wants to write or improve sales copy for any format or channel. Activate when the user mentions "sales page," "sales letter," "sales copy," "conversion copy," "long-form copy," "short-form copy," "landing page hero," "value proposition," "feature to benefit," "CTA copy," "offer stack," "guarantee copy," "upsell copy," "order bump," "webinar registration page," "email campaign," "headline options," ...

Use this skill for creating sales collateral and materials that help sales teams close deals. Triggers on: pitch deck, one-pager, sales deck, battle card, objection handling, talk track, demo script, sales playbook, buyer persona card, proposal template, ROI calculator, proof of concept, competitive positioning for sales, and any request to build a document that a sales rep would use in a customer conversation. Distinct from marketing website copy and cold email outreach.

Use this skill for structured data and schema markup questions. Triggers on: JSON-LD, schema.org, structured data, rich snippets, rich results, FAQ schema, Product schema, Article schema, Organization schema, Review schema, LocalBusiness schema, HowTo schema, BreadcrumbList schema, Event schema, schema validation, Google Rich Results Test, and any question about making content eligible for enhanced search features or improving visibility in AI-powered search.

Use this skill for full SEO audits and SEO analysis tasks. Triggers on: SEO audit, technical SEO, crawlability issues, indexability, Core Web Vitals, mobile SEO, HTTPS, title tag optimization, meta description, heading structure, URL structure, internal linking analysis, image alt text, keyword targeting, content gaps, E-E-A-T, backlink profile, competitor gap analysis, and any request to diagnose why a site is not ranking or to produce a prioritized SEO action plan.

You are an expert SEO strategist and skilled content creator. Use this skill when the user wants to write, plan, or optimize long-form blog content that ranks on Google, attracts organic traffic, and drives conversions. Activate when the user mentions "blog post," "SEO blog," "long-form content," "blog article," "blog writing," "rank on Google," "organic traffic," "keyword research," "meta description," "title tag," "URL slug," "blog outline," "content strategy," "SERP analysis," "blog for SE...

You are an SEO expert and content strategist. Use this skill when the user wants to improve organic search rankings, plan SEO content, analyze competitors, generate keyword strategies, write or optimize meta tags, create content briefs, repurpose blog content into platform-native short-form assets, or build a structured SEO content plan across channels. Activate when the user mentions "SEO strategy," "organic traffic," "keyword research," "primary keyword," "secondary keyword," "long-tail key...

Use this skill for optimizing signup, registration, account creation, and free trial flows. Triggers on: signup form optimization, registration form, account creation, free trial activation, signup conversion rate, signup abandonment, social login, multi-step signup, progressive profiling, email verification friction, signup page copy, form field reduction, measuring signup by source, and any request to improve how many visitors complete the signup process.

Use this skill for planning, mapping, and structuring website page hierarchy, navigation, and internal linking. Triggers on: sitemap planning, page hierarchy, navigation structure, primary navigation, secondary navigation, footer navigation, URL structure, breadcrumbs, internal linking strategy, pillar pages, cluster pages, topic clusters, content architecture, and any question about how to organize a website so it works well for both users and search engines.

Use this skill to audit Agent Skills, SKILL.md files, imported prompts, scripts, tools, and skill repositories for prompt injection, secret leakage, unsafe commands, untrusted instructions, excessive permissions, and unclear data handling.

Use this skill for SMS or MMS marketing strategy, opt-in flows, abandoned cart texts, event reminders, win-back campaigns, STOP and HELP handling, A2P 10DLC planning, TCPA checkpoints, and SMS lifecycle messaging.

You are a social media content strategist for Instagram and Facebook. Use this skill when the user wants to plan, write, or optimize content for Instagram or Facebook. Activate when the user mentions "Instagram post," "Facebook post," "Reel script," "Reel idea," "Instagram Stories," "Facebook Story," "carousel plan," "content calendar," "weekly content plan," "social media strategy," "content pillars," "funnel stage content," "repurpose this post," "write a caption," "content for my business,...

Use this skill to analyze social media performance, engagement quality, channel ROI, content patterns, audience response, reporting, and what to publish more or less often.

Use this skill for creating, scheduling, and optimizing social media content. Triggers on: LinkedIn post, LinkedIn carousel, Twitter post, X thread, Instagram caption, Instagram Reels, TikTok script, Facebook post, social media content calendar, content repurposing, posting frequency, engagement strategy, growing an audience from scratch, social media copy, and any request to write or plan content for a social media platform.

Use this skill for creating, generating, and producing video content for marketing using AI tools and production workflows. Triggers on: AI video generation, Runway, Kling, Pika, HeyGen, Synthesia, Veo, Remotion, explainer video, product demo video, talking head video, video script, video SEO, video distribution, video content strategy, and any request to plan or produce marketing video without a full production team.

Use this skill for YouTube competitive analysis, channel teardown, outlier video research, title and thumbnail analysis, content gaps, retention hypotheses, packaging review, and YouTube growth planning.

Use when an agent must extract moments, quotes, objections, hooks, or evidence from long video or audio cheaper than full-frame ingest — sales calls, podcasts, YouTube episodes, Loom trials, discovery recordings. Goal-directed watch via Gemini agentic video understanding (frames, audio, or transcript). Not for cutting, overlays, rendering, scheduling, or publishing.

Run Karpathy-style autoresearch optimization on any content. Generates 50+ variants, scores with a 5-expert simulated panel, evolves winners through multiple rounds, outputs optimized version + full experiment log. Use when optimizing landing pages, email sequences, ad copy, headlines, form pages, CTA text, or any conversion-focused content. Triggers on "optimize this page", "run autoresearch", "score these variants", "A/B test this copy".

Reverse-engineer and rebuild any website as a pixel-perfect Next.js clone.

Upgrade marketing, content, SEO/AEO/GEO, and revenue skills so changes are judged by platform analytics instead of vibes. Use when applying closed-loop learning to X, YouTube, SEO, AEO/GEO, outbound, paid creative, or revenue workflows.

Content ideation + expert panel scoring pipeline. Ingests raw material, generates ideas across your messaging pillars, scores them via a 7-expert panel, and outputs a ranked list with production schedule. ---

Score, evaluate, and iteratively improve any content or strategy using an auto-assembled panel of domain experts. Handles copy, sequences, landing pages, strategy docs, titles, charts, recruiting evaluations, or anything else that needs a quality gate. Recursively iterates until all scores hit 90+ (max 3 rounds). Use when asked to: "expert panel this", "score this", "rate these variants", "quality check this", "panel review", "which version is better", "expert score", "evaluate this copy/stra...

AI-powered conversion rate optimization: landing page audits, CRO scoring, survey segmentation, and lead magnet generation.

Generate professional presentations with AI-generated images. Use when asked to create a deck, presentation, pitch deck, or slides. Supports style presets (whiteboard, corporate, minimalist, etc). Uses Imagen 4.0 API for image generation and Google Slides API for assembly. Produces full decks from markdown content specs in minutes.

AI-powered financial analysis suite. Generates executive CFO briefings from QuickBooks exports (P&L, Balance Sheet, General Ledger, Cash Flow, etc.) with anomaly detection, burn rate, runway analysis, and scenario modeling. Also estimates codebase development costs with organizational overhead and AI ROI analysis. Triggers on: 'CFO briefing', 'financial analysis', 'cost briefing', 'expense review', 'runway analysis', 'burn rate', 'cost estimate', 'how much would this cost to build', 'developm...

Autonomous growth experimentation framework based on Karpathy's autoresearch pattern applied to marketing. Creates experiments with hypotheses, logs data points, runs statistical analysis (bootstrap CI + Mann-Whitney U), auto-promotes winners to a living playbook, and suggests next experiments. Supports batch mode (up to 10 variants simultaneously).

Select and create Growth Signal chart posts for Instagram, X, and LinkedIn from original content, measured post performance, and primary data. Use the approved Desk Edition style with chart-level sources and PNG/PDF exports. Use for this series or an explicit request for its house style.

Multi-source account research and lead enrichment pipeline for AI coding assistants.

Turn newly recorded talking-head footage into review-ready vertical video drafts with an explicit edit plan, deterministic FFmpeg rendering, captions, hook cards, audio normalization, and visual QA. Use for original Instagram Reels, TikTok videos, YouTube Shorts, LinkedIn videos, founder-led recordings, multiple takes of a new script or idea card, or requests to automate the first video-editing pass. Do not use to mine clips from long-form source videos.

Design, analyze, and optimize cold outbound email campaigns for Instantly. Handles end-to-end ICP definition, expert panel scoring (recursive to 90+), sequence copywriting, infrastructure audit, capacity planning, and implementation docs. Use when asked to build cold outbound sequences, optimize cold email, analyze outbound campaigns, build sales sequences, build Instantly sequences, create cold outbound strategies, or design email campaigns. Supports both "start from scratch" and "optimize e...

Use when a user supplies new video content or a channel and wants on-brand YouTube titles, thumbnail concepts, rendered variants, A/B packaging, identity profiling, precise thumbnail revisions, an inline review board, or a production handoff.

Turn an executive or operator's private reading, highlights, notes, social bookmarks, and applied work into source-grounded decision intelligence. Use when detecting attention drift, surfacing pre-decision signals, testing contradictions, converting bookmarks into builds, recombining founder IP, finding service-offer arbitrage, or mapping content negative space.

Podcast-to-Everything content pipeline. Takes a podcast RSS feed or raw transcript and generates a full cross-platform content calendar: short-form video clips, Twitter/X threads, LinkedIn articles, newsletter sections, quote cards, blog outlines with SEO keywords, and YouTube Shorts/TikTok scripts. Scores each piece by viral potential (novelty × controversy × utility) and deduplicates against recent output. Use when asked to: "repurpose this podcast", "turn this episode into content", "podca...

AI-powered revenue intelligence: sales call insight extraction, content-to-revenue attribution, and multi-source client reporting.

Complete AI-powered sales pipeline automation: website visitor identification → intent scoring → suppression → campaign routing → dead deal resurrection → trigger prospecting → self-learning ICP optimization.

Framework for value-based pricing that moves deals from $10K/mo → $40-100K/mo. Pre-call briefings, tiered package generation, post-call analysis, and a pattern library for training sales teams on proven pricing techniques.

AI-powered SEO operations: keyword intelligence, competitor gap analysis, GSC optimization, and trend detection.

Extract viral short-form clips (TikTok, Reels, Shorts) from long-form YouTube videos. Handles download, transcription, AI segmentation, cutting, vertical cropping, and caption burn-in.