Create animated product videos with reveals and animations. Use when creating product demos, promotional videos, or dynamic visual content.
Scanned 6/3/2026
Install via CLI
openskills install majiayu000/claude-skill-registry---
name: product-video
description: Create animated product videos with reveals and animations. Use when creating product demos, promotional videos, or dynamic visual content.
---
# Product Video Skill
## Overview
Product Video creates animated videos that showcase your products with reveals, transitions, and dynamic animations. This skill teaches you to plan and conceptualize product videos.
**Keywords**: product video, product animation, product demo, promotional video, animated reveal, product showcase, video marketing
## Core Methodology
Product videos have three components:
1. **Visual Sequence** — How the product is revealed
2. **Animation Style** — Type of motion and transitions
3. **Pacing and Duration** — Timing and rhythm
## Video Types
### Type 1: Product Reveal
**Duration**: 5-15 seconds
**Concept**:
```
Product hidden, then revealed through animation
- Start: Product hidden or obscured
- Middle: Reveal animation (fade, slide, rotate)
- End: Product fully visible, static shot
```
**Example Prompt**:
```
Product reveal animation: [Product] starts hidden in darkness,
then smoothly fades in with lighting effects, rotating 360 degrees,
ending in professional product photography lighting,
smooth transitions, professional quality, 4K
```
### Type 2: Feature Showcase
**Duration**: 15-30 seconds
**Concept**:
```
Different product features revealed one by one
- Feature 1: Highlight with animation
- Feature 2: Highlight with animation
- Feature 3: Highlight with animation
- End: Full product with all features visible
```
**Example Prompt**:
```
Product feature showcase animation: [Product] with features highlighted one by one,
each feature zooms in with annotation, smooth transitions between features,
professional product photography, 4K, high-end animation quality
```
### Type 3: Product in Action
**Duration**: 10-20 seconds
**Concept**:
```
Product being used or in action
- Setup: Product in environment
- Action: Product being used
- Result: Benefit/outcome shown
```
**Example Prompt**:
```
Product in action animation: [Product] in use, showing [specific action],
smooth camera movement, professional lighting, cinematic quality, 4K,
dynamic composition, product benefits highlighted
```
### Type 4: Transformation
**Duration**: 10-15 seconds
**Concept**:
```
Product transforming or evolving
- Before state
- Transformation animation
- After state
```
**Example Prompt**:
```
Product transformation animation: [Product] transforms from [before state]
to [after state], smooth morphing animation, professional lighting,
cinematic transitions, 4K quality, dynamic visual effects
```
### Type 5: 360 Spin
**Duration**: 5-10 seconds
**Concept**:
```
Product rotating 360 degrees
- Smooth rotation
- Professional lighting throughout
- Clean background
```
**Example Prompt**:
```
Product 360 spin animation: [Product] rotates smoothly 360 degrees,
professional studio lighting, white background, sharp focus,
smooth rotation speed, 4K quality, product photography lighting
```
## Animation Styles
### Style 1: Smooth Fade
```
"Smooth fade transitions, fade in and fade out,
gentle pacing, professional, elegant"
```
### Style 2: Dynamic Slide
```
"Dynamic slide transitions, products slide in from sides,
energetic pacing, modern, professional"
```
### Style 3: Zoom and Rotate
```
"Zoom and rotate animations, products zoom in while rotating,
dynamic pacing, cinematic, professional"
```
### Style 4: Morphing
```
"Smooth morphing transitions, one state transforms into another,
fluid animation, sophisticated, professional"
```
### Style 5: Particle Effects
```
"Particle effects, products appear with particles or dissolve,
modern, high-tech, professional"
```
## Pacing Guidelines
### Fast Pacing
```
- Duration: 5-10 seconds
- Transitions: Quick, snappy
- Best For: Social media, ads, attention-grabbing
- Mood: Energetic, modern, exciting
```
### Medium Pacing
```
- Duration: 10-20 seconds
- Transitions: Smooth, professional
- Best For: Product pages, marketing videos
- Mood: Professional, engaging, informative
```
### Slow Pacing
```
- Duration: 20-30 seconds
- Transitions: Deliberate, luxurious
- Best For: Premium products, storytelling
- Mood: Luxurious, sophisticated, premium
```
## Complete Product Video Prompts
### Quick Product Reveal
```
Product reveal animation: [Product name] fades in from black background,
smooth fade transition, professional studio lighting, 360 degree rotation,
ending in professional product photography, 5-10 second duration,
4K quality, smooth animation, high-end production
```
### Feature Showcase Video
```
Product feature showcase animation: [Product] with [number] key features,
each feature highlighted with zoom and annotation, smooth transitions,
professional lighting, cinematic quality, 15-30 second duration,
4K quality, dynamic camera movements, high-end production
```
### Premium Product Video
```
Luxury product video: [Product] in premium setting, smooth camera movement,
cinematic lighting, sophisticated animation, smooth transitions,
high-end production quality, 4K, slow elegant pacing, luxury aesthetic,
professional product showcase
```
### Social Media Product Video
```
Short product video for social media: [Product] quick reveal and spin,
eye-catching animation, dynamic transitions, professional lighting,
5-15 second duration, 4K quality, modern aesthetic, trending style,
optimized for social platforms
```
### Product Transformation Video
```
Product transformation animation: [Product] transforms from [state A]
to [state B], smooth morphing animation, professional lighting,
cinematic transitions, 10-15 second duration, 4K quality,
sophisticated animation, high-end production
```
## How to Use This Skill
1. **Choose Your Video Type** — Which type matches your need?
2. **Define Your Animation Style** — What animation fits your brand?
3. **Set Your Pacing** — How fast should the video move?
4. **Plan Your Sequence** — What happens in order?
5. **Build Your Prompt** — Combine all elements
6. **Generate Concept** — Use Image Generation to create key frames
7. **Plan Production** — Outline animation sequence
## Concept Planning Template
```
PRODUCT VIDEO CONCEPT
Video Type: [Type]
Duration: [seconds]
Animation Style: [Style]
Pacing: [Fast/Medium/Slow]
SEQUENCE:
Frame 1: [Description]
Frame 2: [Description]
Frame 3: [Description]
Frame 4: [Description]
Frame 5: [Description]
ANIMATION DETAILS:
Transitions: [Type]
Effects: [Effects]
Music/Sound: [Style]
Lighting: [Lighting style]
PRODUCTION NOTES:
[Any specific requirements]
```
## Integration with Other Skills
Product Video works with:
- **Creative Strategist** — Your style guide informs video aesthetic
- **Image Generation** — Generate key frames for video
- **Product Photography** — Product shots become video frames
- **Social Graphics** — Video stills become social assets
## Pro Tips
**Key Frames**: Generate key frames with Image Generation skill
**Consistency**: Use same lighting and style as product photography
**Pacing**: Match pacing to your brand personality
**Music**: Consider music/sound design for full video
**Platform**: Optimize for platform (TikTok, Instagram, YouTube)
**Call-to-Action**: Include CTA at end of video
**Testing**: Test different animation styles and pacing
## Common Pitfalls
**Jerky Animation** — Specify "smooth," "fluid," "professional animation"
**Inconsistent Style** — Reference your Creative Strategist guide
**Too Long** — Keep videos short for social media (5-15 seconds)
**Unclear Message** — Make product benefit clear
**Poor Lighting** — Lighting must be consistent throughout
**Distracting Effects** — Effects should enhance, not distract
## Next Steps
Once you've planned your product videos, move to Skill 05: Social Graphics to create supporting visual assets.
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