Tasteful, subtle web UI animation following Emil Kowalski / animations.dev principles. Use when adding or reviewing interface motion — hover and press feedback, entrances and exits, modals, toasts, menus, loading and skeleton states, staggered reveals, page or view transitions — so motion stays refined and purposeful, not decorative. Covers CSS, Web Animations, and React timing/easing. Pair with the motion skill for motion/react API specifics.
Scanned 9/3/2026
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---
name: anim
description: "Tasteful, subtle web UI animation following Emil Kowalski / animations.dev principles. Use when adding or reviewing interface motion — hover and press feedback, entrances and exits, modals, toasts, menus, loading and skeleton states, staggered reveals, page or view transitions — so motion stays refined and purposeful, not decorative. Covers CSS, Web Animations, and React timing/easing. Pair with the motion skill for motion/react API specifics."
---
# Tasteful Web Animation — Skill
**Name:** `anim`
**Purpose:** Tasteful, subtle web animations following Emil Kowalski's philosophy and animations.dev principles. Use this skill when adding motion to interfaces — hover states, page transitions, micro-interactions, loading states, or any UI animation — so motion stays refined and purposeful, not decorative noise.
**Applies when:** Adding or reviewing UI motion (CSS, Web APIs, or React); hover and press feedback; entrances/exits; modals, toasts, menus; loading and skeleton patterns; staggered reveals; page or view transitions.
**Do not use when:** Motion would hurt clarity or accessibility; the task is only `motion/react` plumbing — pair with the `motion` skill for API specifics. Skip motion for validation errors, critical errors, actively read content, and high-frequency live updates.
## Workflow
1. Decide what the motion communicates (feedback, hierarchy, spatial continuity) — not decoration.
2. Choose a duration tier: micro-interactions 150–250ms, standard transitions 200–350ms, orchestrations 400–600ms total; keep total under ~1s unless it is true loading feedback.
3. Animate **transform** and **opacity** when possible; entrance **ease-out**, exit **ease-in**, exit **faster** than entrance; pair opacity with a small translate for entrances.
4. Define **reduced-motion** behavior (`prefers-reduced-motion` or `useReducedMotion`); avoid layout-affecting properties and animating on every re-render.
5. Validate at 2× and 0.5× speed, check exits, and sanity-check on lower-end hardware.
## Core Philosophy
**Animation should be invisible.** When done right, users don't notice animation — they notice that the interface feels _good_. The moment someone says "nice animation," you've probably overdone it.
> "The best animations are the ones you don't notice." — Emil Kowalski
## The 40 Rules of Tasteful Animation
### Timing & Duration
1. **Micro-interactions: 150-250ms.** Hovers, button presses, toggles. Anything faster feels instant (good); anything slower feels sluggish (bad).
2. **Standard transitions: 200-350ms.** Modals opening, panels sliding, content appearing. This is your bread and butter.
3. **Complex orchestrations: 400-600ms total.** Page transitions, multi-step reveals. Never longer unless you have a very good reason.
4. **Exit animations should be faster than entrances.** Users are waiting to do something next. Enter at 300ms, exit at 200ms.
5. **Stagger delays: 30-60ms between items.** Longer staggers (100ms+) feel like a slideshow. Keep it tight.
6. **Never animate for more than 1 second total.** If your animation takes longer, it's not an animation - it's a loading screen.
### Easing & Physics
7. **Default to ease-out for entrances.** Elements arriving should decelerate naturally, like a car pulling into a parking spot.
8. **Use ease-in for exits.** Elements leaving should accelerate away, like releasing a bowstring.
9. **Use ease-in-out sparingly.** Only for elements that move from point A to point B while staying on screen (dragging, repositioning).
10. **Never use linear easing for UI.** Linear is for progress bars and looping background animations only. Real objects don't move linearly.
11. **Prefer spring physics for organic motion.** Springs have natural overshoot and settle. In Motion for React, use `transition={{ type: "spring", stiffness: 400, damping: 25 }}` (tune as needed); in CSS, use `cubic-bezier()` or `linear()` curves that approximate a spring.
12. **Match easing to physical metaphor.** Dropping? Ease-in with bounce. Rising? Ease-out. Sliding? Ease-in-out.
13. **Consistent easing across related elements.** If a modal and its backdrop animate together, they must use the same curve.
### What to Animate
14. **Animate transform and opacity only (when possible).** These are GPU-accelerated and won't cause layout thrashing.
15. **Never animate width, height, top, left, margin, or padding.** These trigger expensive layout recalculations. Use transform: scale() or translate() instead.
16. **Animate from a definite state to a definite state.** Never animate to/from `auto` or computed values without measuring first.
17. **Scale from center for growth, from origin for menus.** Dropdowns scale from their trigger. Modals scale from center. Be intentional.
18. **Opacity changes should accompany movement.** Don't just fade - fade AND move. `opacity: 0` + `translateY(8px)` → `opacity: 1` + `translateY(0)`.
19. **Keep movement distances small.** 4-16px for micro-interactions. 20-40px for larger reveals. Anything more looks cartoony.
### Interaction States
20. **Hover: instant on, 150ms off.** Respond immediately when hovering; ease out when leaving so it doesn't "snap" away.
21. **Active/pressed: scale(0.97-0.98).** Subtle compression. Never go below 0.95 - that's cartoon territory.
22. **Focus: never animate the focus ring itself.** Focus indicators are for accessibility. Animate the element, not the indicator.
23. **Disabled elements: no animation.** Disabled means disabled. Don't tease users with hover effects on things they can't click.
24. **Loading states: subtle pulse or skeleton shimmer.** Not spinners unless absolutely necessary. Keep the rhythm calm.
### Entrance & Exit Patterns
25. **Fade + rise for content appearing.** `opacity: 0, y: 8` → `opacity: 1, y: 0`. The classic for a reason.
26. **Fade + sink for content disappearing.** Reverse is not always best. Sometimes exit down, not up, for natural gravity.
27. **Scale for emphasis, translate for navigation.** Opening something important? Scale. Moving to a new view? Slide.
28. **Modals: scale(0.96) + opacity, not scale(0).** Starting from nothing looks cheap. Start nearly there.
29. **Toasts: slide from edge + fade.** Come from where they'll return to. Slide in from right, slide out to right.
30. **Menus: transform-origin at trigger, scale + opacity.** Dropdowns should bloom from their source.
### Orchestration & Staggering
31. **Lead with the most important element.** In a stagger sequence, the primary content animates first.
32. **Background elements animate first, foreground last.** Backdrop → container → content → actions.
33. **Use stagger for related items only.** A list of cards? Stagger. Unrelated UI elements? Animate together.
34. **Keep stagger groups small (3-7 items).** More than that and the last item waits too long.
35. **Exit in reverse order or all-at-once.** Either mirror the entrance stagger (last in, first out) or don't stagger exits at all.
### Performance & Accessibility
36. **Always respect `prefers-reduced-motion`.** Not optional. Wrap motion in `@media (prefers-reduced-motion: no-preference)` or check the query in JS.
37. **Use `will-change` only when needed, remove after.** Apply before animation starts, remove after it ends. Never leave it on permanently.
38. **Avoid animating during scroll.** Scroll-linked animations can jank. Use `scroll-timeline` or Intersection Observer sparingly.
39. **Test on low-end devices.** That buttery M3 Mac animation becomes a slideshow on a $200 Android.
40. **Don't animate layout on mobile.** Mobile browsers struggle with layout animations. Keep it to transforms and opacity.
## CSS Implementation Patterns
### Standard Transition Setup
```css
.element {
transition:
transform 200ms ease-out,
opacity 200ms ease-out;
}
/* Hover: instant on, fade off */
.element:hover {
transform: translateY(-2px);
transition-duration: 0ms; /* instant on */
}
.element:not(:hover) {
transition-duration: 150ms; /* ease off */
}
```
### Fade + Rise Entrance
```css
@keyframes fadeInUp {
from {
opacity: 0;
transform: translateY(8px);
}
to {
opacity: 1;
transform: translateY(0);
}
}
.entering {
animation: fadeInUp 250ms ease-out forwards;
}
```
### Spring-like Easing (CSS)
```css
/* Approximated spring curve */
:root {
--spring-bounce: cubic-bezier(0.34, 1.56, 0.64, 1);
--spring-smooth: cubic-bezier(0.22, 1, 0.36, 1);
--spring-snappy: cubic-bezier(0.16, 1, 0.3, 1);
}
```
### Stagger Pattern
```css
.item {
animation: fadeInUp 200ms ease-out backwards;
}
.item:nth-child(1) {
animation-delay: 0ms;
}
.item:nth-child(2) {
animation-delay: 40ms;
}
.item:nth-child(3) {
animation-delay: 80ms;
}
.item:nth-child(4) {
animation-delay: 120ms;
}
.item:nth-child(5) {
animation-delay: 160ms;
}
```
### Reduced Motion
```css
@media (prefers-reduced-motion: reduce) {
*,
*::before,
*::after {
animation-duration: 0.01ms !important;
animation-iteration-count: 1 !important;
transition-duration: 0.01ms !important;
}
}
```
## Motion (Framer Motion) Patterns
### Fade + Rise
```tsx
<motion.div
initial={{ opacity: 0, y: 8 }}
animate={{ opacity: 1, y: 0 }}
exit={{ opacity: 0, y: 4 }}
transition={{ duration: 0.2, ease: [0.22, 1, 0.36, 1] }}
/>
```
### Spring Physics
```tsx
<motion.div
animate={{ scale: 1 }}
whileTap={{ scale: 0.97 }}
transition={{ type: "spring", stiffness: 400, damping: 25 }}
/>
```
### Stagger Children
```tsx
<motion.ul
initial="hidden"
animate="visible"
variants={{
visible: { transition: { staggerChildren: 0.04 } },
}}
>
{items.map((item) => (
<motion.li
key={item.id}
variants={{
hidden: { opacity: 0, y: 8 },
visible: { opacity: 1, y: 0 },
}}
/>
))}
</motion.ul>
```
### Exit Before Enter (AnimatePresence)
```tsx
<AnimatePresence mode="wait">
<motion.div
key={currentView}
initial={{ opacity: 0 }}
animate={{ opacity: 1 }}
exit={{ opacity: 0 }}
transition={{ duration: 0.15 }}
/>
</AnimatePresence>
```
## Common Mistakes to Avoid
- **Bouncy everything.** Bounce is for celebration (confetti, success). Not for opening menus.
- **Slow fades.** If opacity takes more than 200ms, it feels like lag, not elegance.
- **Scale(0) to scale(1).** Looks like things popping into existence from nothing. Start at 0.95+.
- **Inconsistent directions.** If modals enter from bottom, they exit to bottom. Pick a direction and commit.
- **Animating on mount unconditionally.** First page load? Maybe. Every re-render? Definitely not.
- **Forgetting exit animations.** Things snapping away is jarring. Every entrance needs an exit strategy.
- **Using animation to hide slow code.** If you're animating to mask loading, fix the loading instead.
- **Too many things moving at once.** One focal animation, everything else is secondary or static.
## When NOT to Animate
- Form validation errors (use color/icon changes instead)
- Critical error states (don't delay bad news)
- Content the user is actively reading
- High-frequency updates (live data, timers)
- Anything the user will see hundreds of times per session
## Checklists
### Implementation checklist
- [ ] Durations within recommended bands; exits faster than entrances where relevant
- [ ] Primarily transform + opacity (exceptions documented)
- [ ] Reduced motion behavior defined and tested
- [ ] Stagger only for related groups; small counts (about 3–7)
### Review checklist
- [ ] Motion supports the task; it is not the main attraction
- [ ] No motion used to mask slow loads or errors
### Testing checklist
- [ ] Does it feel good at 2x speed? (If not, it's too slow)
- [ ] Does it feel good at 0.5x speed? (If not, it's too fast or lacks easing)
- [ ] Does it work with reduced motion enabled?
- [ ] Does the exit feel as considered as the entrance?
- [ ] Would a user notice if you removed it? (If yes, reconsider)
- [ ] Does it work on a $200 Android phone?
## Shared implementation (this monorepo)
The repo motion contract has **two synchronized halves**:
1. **CSS tokens** in `packages/ui/styles/globals.css` (`:root`) — the baseline for Tailwind, Base UI surfaces, and global CSS.
2. **TS constants** in `packages/lib/motion-presets.ts` — the intended pair for `motion/react` and shared helpers; **prefer these over raw literals** in new or refactored client code.
When updating one half, update the other so consumers stay in lockstep.
### CSS tokens (`packages/ui/styles/globals.css :root`)
```css
/* Easing — strong cubic-bezier variants, not the weak built-ins */
--ease-out-soft: cubic-bezier(0.22, 1, 0.36, 1);
--ease-in-soft: cubic-bezier(0.4, 0, 1, 1);
--ease-in-out-soft: cubic-bezier(0.77, 0, 0.175, 1);
--ease-drawer: cubic-bezier(0.32, 0.72, 0, 1); /* iOS curve */
/* Duration tiers — product UI stays under 300ms unless ceremonial */
--duration-press: 120ms; /* button/tile press feedback */
--duration-micro: 150ms; /* hover, color change */
--duration-standard: 220ms; /* tooltip, popover, dropdown, select */
--duration-modal: 220ms; /* dialog open/close */
--duration-drawer: 320ms; /* sheet / vaul drawer */
--duration-route: 240ms; /* matches asym-vt-route-* */
--duration-shared: 280ms; /* matches asym-vt-share-* */
/* Stagger — keep tight (30–80ms) */
--stagger-tight: 45ms;
--stagger-medium: 60ms;
/* Transform tokens — never go below 0.95 (cartoon territory) */
--scale-press: 0.98;
--scale-hover-subtle: 1.02;
--scale-entrance: 0.96;
```
**Authoritative values** live in `packages/ui/styles/globals.css`; keep the fenced copy above in sync when tokens change.
### CSS utilities (composable, defined in the same file)
| Utility | What it does | Touch-safe? | Pair with |
| --------------------- | ----------------------------------------------------------------------------- | ------------------------------------------------- | ----------------------------------- |
| `.press-feedback` | `:active` scale to `var(--scale-press)` | Yes (`:active` fires on tap) | Default on every `<Button>` already |
| `.hover-lift` | `:hover` `translateY(-2px)` | Yes (`@media (hover: hover) and (pointer: fine)`) | Cards, tiles |
| `.hover-scale-subtle` | `:hover` `scale(var(--scale-hover-subtle))` | Yes (`@media (hover: hover) and (pointer: fine)`) | Buttons, badges, marketing CTAs |
| `.spinner-essential` | infinite spin exempt from the reduced-motion kill (essential status feedback) | Yes | `Loader2` loading indicators only |
The three utilities **share** one `transition-property` declaration so you can stack them on the same element without one overriding another's transition list.
### TS constants (`@asym/lib/motion-presets`)
`EASE_OUT_SOFT`, `EASE_IN_SOFT`, `EASE_IN_OUT_SOFT`, `EASE_DRAWER`, `DURATION_PRESS`, `DURATION_MICRO`, `DURATION_STANDARD`, `DURATION_ROUTE`, `DURATION_SHARED`, `DURATION_DRAWER`, `DURATION_SLOW`, `STAGGER_TIGHT`, `STAGGER_MEDIUM`, `SCALE_HOVER_SUBTLE`, `SCALE_TAP_SUBTLE`, `SCALE_ENTRANCE`. **Semantic parity** with the CSS `--ease-*`, `--duration-*` (where present), `--stagger-*`, and `--scale-*` tokens in `globals.css` — same numeric intent, not always the same name (e.g. `DURATION_SLOW` is extra-tier TS for marketing/hero; `SCALE_TAP_SUBTLE` matches `--scale-press`).
Pre-built `Transition` objects: `transitionStandard`, `transitionSlow`, `transitionExitQuick`, `springTap` (gestures only).
Reduced-motion-aware helpers:
- `propsHeroEntrance(reduceMotion, delay?, y?)` — fade + small rise.
- `propsFadeRiseInView(reduceMotion, options?)` — fade + rise on scroll-in.
- `propsScaleFadeInView(reduceMotion, options?)` — fade + scale from `SCALE_ENTRANCE`.
### `@asym/lib/motion`
Re-exports `motion`, `AnimatePresence`, `LayoutGroup`, `useReducedMotion`, plus `MotionProvider` (a `LazyMotion features={domAnimation}` wrapper). Use these in any client component that already imports from `motion/react`.
## Repo motion standard (operative rules)
These rules are enforced by `tooling/eslint-config/base.mjs` (motion/react import restriction) and `tests/unit/motion-contract.test.ts` (banned class patterns), plus code review. **Runtime contract:** `packages/ui/styles/globals.css` and `packages/lib/motion-presets.ts` (update both together). **Written contract (this file +** `docs/ai/rules/frontend.md` **Motion rules):** how to apply them; keep all three in sync when policy changes.
### When NOT to animate (in this repo)
- Anything triggered by `⌘K`, `⌘B`, or other keyboard shortcuts. Command palette is intentionally instant — see `packages/ui/components/shadcn/command.tsx`.
- Form validation errors — no extra motion; use color/icon/text for _visual_ feedback only (errors must still be named, associated, and programmatically exposed per form a11y — not “color only” in the WCAG sense).
- Live data, timers, ticker counters — `tabular-nums` and no animation.
- Sortable/filtered list reordering at high frequency — use VT shared morphs or no animation; do not add per-row springs (`packages/missionary/components/tasks/task-row.tsx` is the canonical example).
- Disabled controls — no hover/press feedback (handled by `disabled:pointer-events-none disabled:opacity-50` on `Button`).
### Hover on touch
- Any `hover:scale-*`, `hover:-translate-*`, `hover:shadow-*` lift effect must be wrapped in `@media (hover: hover) and (pointer: fine)`.
- Easiest path: use `.hover-lift` or `.hover-scale-subtle` (both already gated). For ad-hoc `group-hover:` patterns where the parent owns the trigger, use the Tailwind arbitrary variant: `[@media(hover:hover)_and_(pointer:fine)]:group-hover:scale-[var(--scale-hover-subtle)]`.
### Button press
- All pressable elements get press feedback via the `Button` base (which now includes `.press-feedback`). Native `<button>` elements that don't use the `Button` primitive should add `.press-feedback` directly.
- Never add `active:scale-[0.98]` inline — it duplicates the contract.
### Popover / tooltip / dropdown origin
- Base UI popup surfaces use `transform-origin: var(--transform-origin)` (the Base UI positioner variable; `origin-(--transform-origin)` in Tailwind). Already correct in shared primitives — keep it.
- Modals (`Dialog`, full-screen overlays) keep `transform-origin: center`.
### Route transitions
- Owned by `RouteMainViewTransitionBoundary`, applied at the **app shell** (e.g. donor `layout.tsx`, `apps/missionary/components/app-shell.tsx`, `apps/admin/app/mc-shell.tsx` — not necessarily the root `layout.tsx` in every app).
- The boundary's `<ViewTransition>` is **keyed by pathname**: enter/exit can only fire on an unmount/mount pair, and a persistent layout boundary never remounts on its own. Consequence when the flag is ON (`NEXT_PUBLIC_VIEW_TRANSITIONS_ENABLED=true`): the route-content subtree remounts per navigation (template.tsx semantics — client state below the shell resets, route content starts scrolled to top). With the flag OFF nothing remounts and nothing animates.
- Page bodies inside the boundary get **no unconditional entrance**: gate CSS `animate-in` classes and `motion` `initial` props with `useWithinViewTransitionRouteLayer()` (`!withinRouteVt && "animate-in fade-in duration-300"` / `initial={withinRouteVt ? false : {...}}` — the `PageShell` pattern is the template).
- Lists driven by `AnimatePresence mode="popLayout"` (e.g. `apps/admin/app/(app)/feed/org-updates/page-client.tsx`) gate the **first mount only** via `<AnimatePresence initial={!withinRouteVt}>` — a per-item `initial` ternary would also kill the add/remove animation the list needs.
- The VT CSS in `globals.css` must use the **class selector form** `::view-transition-old(.asym-vt-route-exit)` (leading dot). React applies `enter`/`exit`/`share` prop values as `view-transition-class`; an undotted ident targets a view-transition _name_ and silently matches nothing (guarded by `tests/unit/motion-contract.test.ts`).
- Do not add `motion.div layout` on the swapping region.
### CSS transitions vs `motion/react` tweens vs springs
- **CSS transitions** for all state changes (open/close, hover, press, color).
- **`motion/react` tweens** for orchestrated entrances and exits (page mounts, hero strips, lists).
- **Springs** only for gestures and decorative interactions. Not for stat cards, list rows, or buttons.
### Tooltip pattern
- Shared `TooltipProvider` defaults: `delay={300}`, `timeout={0}` (see `packages/ui/components/shadcn/tooltip.tsx`). With Base UI, `timeout` is the window for _skipping the open delay_ when moving between triggers; **`0` disables that skip window** — do not read it as "warm follow-up" behavior. For always-instant tooltips, set `delay={0}` on a subtree provider (e.g. nav sidebar, rich-text toolbar) instead of inferring it from `timeout` alone.
- The sidebar's `<TooltipProvider delay={0}>` is a deliberate exception (collapsed-icon sidebar tooltips should be instant).
### Reduced motion
- The repo-wide `prefers-reduced-motion: reduce` baseline lives **only** in `packages/ui/styles/globals.css`. Apps must not redeclare it.
- **New or refactored** `motion/react` code should use `useReducedMotion()` and return `transition: { duration: 0 }`, `initial: false`, or skip motion when reduced motion is on. Pattern examples: `MotionPreset`, `RippleButton`, `AppIcon`, `task-row`, `task-stats`, `feed-post`'s `FloatingEmoji`.
- View Transitions are zeroed in CSS (`globals.css` under `@media (prefers-reduced-motion: reduce)`).
## Repo examples to copy
- **Best primitive example**: `packages/ui/components/shadcn/page-shell.tsx` (motion + tokens + view-transition awareness in one file).
- **Best button**: `packages/ui/components/shadcn/button.tsx` (`press-feedback` on the base; `hover-scale-subtle` for `maia` variants; no `transition: all`).
- **Best card hover**: `apps/admin/features/mission-control/components/tiles/tile-card.tsx` (uses `hover-lift` only, no per-effect translate stack).
- **Best list row**: `packages/missionary/components/tasks/task-row.tsx` (one stagger entrance, no per-row `motion.layout`, no per-element springs, hover lift via `hover-lift`).
## Common mistakes / pitfalls
- Linear easing on interactive UI
- Animating layout properties on mobile or in lists
- Ignoring exit choreography
- Staggering unrelated elements or long lists
- Hover/press feedback on disabled controls
---
_"Animation is not about moving things. It's about not making users wait."_ — Emil Kowalski
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