Claude Skills by minamagdyyyy

Routes and coordinates multi-channel marketing work — brand onboarding, SOSTAC routing, and campaign management. Triggers for 'marketing plan', 'brand strategy', 'campaign management', or ambiguous requests that don't map to a single specialist. Does NOT execute specialist work directly.

Sets up tracking, dashboards, attribution, and experiment infrastructure. Triggers for 'GA4', 'GTM', 'analytics', 'dashboard', 'attribution', 'measurement', 'tracking setup', 'UTM', or 'experiment infrastructure' — not CRO hypotheses themselves.

Builds and manages owned community platforms like Discord, Slack, Circle, and forums for community-led growth. Triggers for 'Discord community', 'Slack community', 'community platform', 'community-led growth', 'forum', 'community management', 'user group', 'customer advisory board', 'champions program', or 'community engagement strategy' — not social media posting/scheduling (use social) or UGC campaigns for ads (use influencer).

Creates blog posts, articles, whitepapers, case studies, ebooks, editorial calendars, and thought leadership content. Triggers for 'blog', 'article', 'whitepaper', 'case study', 'editorial calendar', or 'content strategy' — not landing page copy (use CRO).

Optimizes landing pages, signup flows, onboarding, forms, popups, and paywalls for conversion. Triggers for 'CRO', 'conversion rate', 'landing page', 'signup flow', 'A/B test ideas', 'exit popup', 'form optimization', or 'user activation'.

Builds email sequences, newsletters, automation workflows, and manages deliverability. Triggers for 'email sequence', 'newsletter', 'drip campaign', 'welcome email', 'deliverability', 'lifecycle email', 'ESP', 'automated email', 'email campaign', 'cold email', 'transactional email', 'email automation', or 'email copywriting' — not retention-specific cancel/dunning flows (use retention).

Designs unconventional tactics, growth hacks, viral campaigns, and low-budget stunts. Triggers for 'growth hack', 'viral campaign', 'guerrilla marketing', 'unconventional tactic', 'low-budget marketing', or 'marketing stunt' — not structured referral/affiliate programs (use referral) or community platform management (use community). This skill owns scrappy, creative, one-off experiments.

Identifies influencers, manages outreach campaigns, and builds ambassador and UGC programs. Triggers for 'influencer', 'brand ambassador', 'creator partnership', 'UGC program', 'influencer outreach', or 'sponsored content'.

Plans product launches, go-to-market execution, Product Hunt campaigns, and beta/early access programs. Triggers for 'product launch', 'GTM', 'go-to-market', 'Product Hunt', 'beta launch', 'early access', or 'launch checklist'.

Plans and manages paid media across Google, Meta, LinkedIn, TikTok, and programmatic channels. Triggers for 'PPC', 'paid ads', 'Google Ads', 'Meta Ads', 'retargeting', 'ad creative', 'ad budget', or 'SEM'.

Handles media relations, press releases, journalist outreach, crisis comms, and reputation management. Triggers for 'press release', 'media outreach', 'journalist pitch', 'crisis comms', 'reputation management', or 'PR strategy'.

Develops pricing models, tier packaging, willingness-to-pay research, and pricing page strategy. Triggers for 'pricing tiers', 'freemium', 'value metric', 'pricing page', 'willingness to pay', or 'van Westendorp'.

Applies behavioral science, cognitive biases, and persuasion frameworks to marketing decisions. Triggers for 'cognitive bias', 'loss aversion', 'social proof', 'scarcity', 'Cialdini', 'behavioral science', or 'persuasion framework'.

Designs referral programs, affiliate structures, partnerships, and word-of-mouth systems. Triggers for 'referral program', 'affiliate', 'partner program', 'refer-a-friend', 'word-of-mouth', or 'commission structure'.

Prevents churn through cancel flows, dunning sequences, win-back campaigns, and health scoring. Triggers for 'churn', 'cancel flow', 'dunning', 'win-back', 'failed payment', 'retention rate', or 'save offer' — not general email sequences or newsletters (use email) even if they mention re-engagement. This skill owns the post-cancellation and at-risk-customer lifecycle.

Creates sales enablement collateral — decks, one-pagers, demo scripts, and objection handling docs. Triggers for 'sales deck', 'pitch deck', 'one-pager', 'demo script', 'objection handling', 'champion kit', or 'sales enablement'.

Handles technical SEO, content SEO strategy, local SEO, link building, pSEO, and GEO/AI search optimization. Triggers for 'SEO', 'keyword research', 'schema markup', 'crawlability', 'pSEO', 'GEO', 'search rankings', or 'link building' — not content writing (use content).

Manages organic social media strategy, social content creation, and on-platform community engagement. Triggers for 'social media', 'social calendar', 'hashtag strategy', 'follower growth', 'social content', 'UGC', or platform-specific organic questions.

Executes the 6-phase SOSTAC planning framework (Situation, Objectives, Strategy, Tactics, Action, Control) through deep research and proactive recommendations. Instead of just interviewing the user, it researches first, delivers insights and strategic recommendations, then validates with targeted questions. Triggers for 'SOSTAC', 'marketing plan', 'situation analysis', 'marketing strategy', 'marketing objectives', or when routed by marketing-agency.

Plans video strategy, scripts, and optimization for YouTube, TikTok, Reels, and video ads. Triggers for 'video strategy', 'YouTube', 'video script', 'Reels script', 'video SEO', 'thumbnail', 'video ad script', 'webinar', 'Loom', 'explainer video', 'product demo video', 'short-form video', or 'video content calendar'.

Builds the product positioning document — customer language, differentiation, personas, and proof points. Triggers for 'positioning', 'target audience', 'differentiation', 'proof points', 'customer language', 'product marketing context', 'ICP', 'ideal customer profile', 'buyer persona', 'messaging framework', 'competitive positioning', 'value proposition', or 'brand messaging'.